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Marketing

Dr. Joanna Minkiewicz

Selected Works

2008

Articles 1 - 2 of 2

Full-Text Articles in Business

Building Brand Identity: Does It Pay? An Investigation Into Cultural And Recreational Services, Joanna Minkiewicz, Jody Evans, Kerrie Bridson Dec 2007

An Investigation Of Corporate Image, Customer Satisfaction And Loyalty – More Than Just Monkey Business, Joanna Minkiewicz, Jody Evans, Kerrie Bridson, Felix Mavondo Dec 2007