Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 3 of 3
Full-Text Articles in Business
The Mexican Economic Crisis Of 1982 And The Brazilian Economic Crisis Of 1999:Critical Junctures In Economic Policy?, Ana Maza
Articles
This paper utilises a new critical juncture framework to help us determine whether changes to Mexican macroeconomic policy in the early 1980s, and Brazilian macroeconomic policy at the turn of the century, were clean breaks with the past, or continuations of previously established policy pathways. The framework consists of three elements, which must be identified in sequence in order to declare, with some certainty, if an event was a critical juncture. These are crisis, ideational change, and radical policy change.
Motivation And Decision Making In City Break Travel, Gerard Dunne
Motivation And Decision Making In City Break Travel, Gerard Dunne
Articles
The demand for city breaks has been one of the major growth areas in travel and tourism in recent years. The city break product is generally considered to be different from other holiday products, particularly in a spatial and temporal context. However marketing strategies targeting this important tourism niche continue to be based on data that is often anecdotal and frequently inaccurate. This book explores the distinctive characteristics of this form of travel and in particular the motivations and decision making involved in taking such trips. The book presents a decision making continuum that highlights the variation that exists between …
The Coke Side Of Life:An Exploration Of Pre-Schoolers' Constructions Of Product And Selves Through Talk-In-Interaction Around Coca-Cola, Olivia Freeman
The Coke Side Of Life:An Exploration Of Pre-Schoolers' Constructions Of Product And Selves Through Talk-In-Interaction Around Coca-Cola, Olivia Freeman
Articles
Abstract Purpose – This paper proposes the activity-based focus group as a useful method with which to generate talk-in-interaction among pre-schoolers. Analytically, it aims to illustrate, how transcribed talk-in-interaction can be subjected to a discourse analytic lens, to produce insights into how pre-schoolers use ‘Coca-Cola’ as a conversational resource with which to build product-related meanings and social selves. Design/methodology/approach - Fourteen activity-based discussion groups with pre-schoolers aged between two and five years have been conducted in a number of settings including privately run Montessori schools and community based preschools in Dublin. The talk generated through these groups has been transcribed …