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Articles 1 - 5 of 5

Full-Text Articles in Business

Book Retailers And The Ever-Changing Scm Landscape: Case Study Of Barnes & Noble Company And Amazon, William T. Rupp, Steven A. Clinton Sep 2017

Book Retailers And The Ever-Changing Scm Landscape: Case Study Of Barnes & Noble Company And Amazon, William T. Rupp, Steven A. Clinton

Atlantic Marketing Association Proceedings

No abstract provided.


Integrating Exploring Sustainability And Supply Chain Management In The Development Of Smart Tiles By Tesla, Dean R. Manna Sep 2017

Integrating Exploring Sustainability And Supply Chain Management In The Development Of Smart Tiles By Tesla, Dean R. Manna

Atlantic Marketing Association Proceedings

No abstract provided.


Corporate Social Responsibility In The B2b Market: How Supplier Actions Influence Buyer Expectations, Susan Saurage-Altenloh Phd Sep 2017

Corporate Social Responsibility In The B2b Market: How Supplier Actions Influence Buyer Expectations, Susan Saurage-Altenloh Phd

Atlantic Marketing Association Proceedings

No abstract provided.


Amazon.Com, Inc.: Retailing Giant To High-Tech Player?, Alan D. Smith, William T. Rupp, O. Felix Offodile Sep 2017

Amazon.Com, Inc.: Retailing Giant To High-Tech Player?, Alan D. Smith, William T. Rupp, O. Felix Offodile

Atlantic Marketing Association Proceedings

No abstract provided.


The Effects Of Message Claim Type On Comparative Advertising, Tommy Hsu, Leona Tam Sep 2017

The Effects Of Message Claim Type On Comparative Advertising, Tommy Hsu, Leona Tam

Atlantic Marketing Association Proceedings

No abstract provided.