Business Commons^™

Web Data Mining: A Case Study, Samia Jones, Omprakash K. Gupta

Communications of the IIMA

With an enormous amount of data stored in databases and data warehouses, it is increasingly important to develop powerful tools for analysis of such data and mining interesting knowledge from it. Data mining is a process of inferring knowledge from such huge data. The main problem related to the retrieval of information from the World Wide Web is the enormous number of unstructured documents and resources, i.e., the difficulty of locating and tracking appropriate sources. In this article, a survey of the research in the area of web mining and suggest web mining categories and techniques. Furthermore, a presentation of …

Factors Affecting The Adoption Of Web Services Technology, Rajshri Chopde, Pruthikrai Mahatanankoon, Joseph H. Wen

Communications of the IIMA

This study aims to finding the factors that affect the adoption of web services technology. The study proposes a web service technology adoption model in which three contexts from Tornatzky and Fleischer's (1990) framework, namely, external environmental context, technological context and organizational context, and two constructs from the TAM (Davis, 1989) model, perceived usefulness and perceived ease of use, are studied to determine their influence on web services adoption. Exploratory factor analysis is used to explore the factors affecting the adoption of web services technology. Structural Equation modeling is used to validate and analyze the research model.

Likelihood Of Purchase On-Line: Reliability, Security, And Design, Milam Aiken, Mahesh B. Vanjani

Communications of the IIMA

Several factors can influence a consumer's likelihood of purchasing on the Web including trust, ease-of-use, and price discounts. This study examines over a dozen different variables that affect the decision to conduct business online. A survey of experienced Web users validated that poor design, security, and reliability tend to decrease a person's willingness to purchase through the Web.

How The Usage Of It Is Effecting Academic Libraries, Mohammed J. Sarwar

Mohammed J Sarwar

The purpose of this treatise is to determine how information technology is affecting the usage of services in the academic library. Various studies suggest that there has been a decline in usage of traditional face-to-face reference services. The majority of the college students prefer to use the Web instead of frequenting the library. Librarians and educators are concerned that these students are developing poor research skills if they only use the internet for research. Many of them are not familiar with the best electronic resources. Librarians may have less reference work but they will need to offer instruction on using …

Assessing Web Site Usability In Retail Electronic Commerce, Charles E. Downing, Chang Liu

Journal of International Technology and Information Management

In the increasingly competitive environment of electronic commerce, companies are paying careful attention to Web site design and function to attract and retain both traffic and customers. One key factor that has been shown to increase both is Web site usability. This paper presents and tests a Web site usability research framework derived from prior literature. Fourteen Fortune 500 retail Web sites are examined by 261 potential customers and rated on aspects of usability. Results show that Content and Ease of Use are not currently differentiating sites with regard to usability (these attributes are expected and required just to survive …

A Web-Based Knowledge Management Tool Utilizing Concept Maps For On-Line Student Advising, Jay M. Lightfoot

Journal of International Technology and Information Management

Increasingly complex program offerings by universities combined with on-line educational opportunities have created a situation where students must deal with an extremely complicated array of curriculum decisions. At the same time, many universities are moving away from the traditional one-on-one advising model toward one that relies heavily on web-based resources. The result of this is that students are often forced to self-advise using complicated and often poorly structured websites. This paper describes a knowledge management tool to mitigate this problem by creating an intuitive, web-based interface to help students navigate directly to the Internet advising materials that are most applicable.

A Model Of Jordanian Firm’S Trainees’ Acceptance Of A Web-Based Training, Amin A. Shaqrah, Al Hareth Abu Husain

Journal of International Technology and Information Management

This study investigates E-learning technologies such as web based training “WBT” as a one of many products which wide used in all corporate training for delivering educational content to their employees. In order to achieve a better view and validate the study, researcher attempts to give details of how technology acceptance models help Jordanian trainees firms in accepting e- learning technology, and how if applied will result more attention to usage behavior. The empirical examination of study model which developed based on Unified Theory of Acceptance and Use of Technology ”UTAUT” which indicates that the Jordanian trainees’ firms’ usage behavior …

Teaching Web Information Retrieval And Network Communications Undergraduate Courses In It Curriculum, Song Xing, Xiannong Meng, Wei Wang

Journal of International Technology and Information Management

This paper provided the results of an investigation on the teaching of computer networks courses and web information retrieval courses in undergraduate Information Technology (IT) curriculum. The paper consists of two parts. First part of the paper surveys the undergraduate courses in two curriculum areas, computer networks and web information retrieval. The content of the survey includes the topics covered, the textbooks used, and major projects in these courses. The second part of the paper describes the authors’ experiences in teaching such courses to undergraduate students in various discipline areas including computer science majors, IT majors, and non-technical majors.

Identifying Entity Types For E-R Diagramming In Developing Data- Intensive Web Applications, Seung C. Lee

Journal of International Technology and Information Management

Although the Web has become a major enabler for data-intensive business applications such as e-tailing, customer relationship management, and supply chain management, we find that most Web applications are built up in ad hoc fashion, raising the data-related issues of data definition and data integration. This paper proposes a new approach for identifying entity types for E-R diagramming in developing data-rich Web applications. The methodology is founded on elements of Web applications including pages, links, Web application architecture, and business logic modules.

Leadership Characteristics And Team Outcomes In The Development Of A Marketing Web Page, Garry L. White, Karen H. Smith

Journal of International Technology and Information Management

Team structures are changing under the pressures of e-commerce and globalization. Today teams have to manage the challenges of working across functional boundaries, such as marketing and web development. In such an environment, research in the disciplines of management and psychology have found that shared leadership among team members may be superior to traditional leadership by a single team member, but this notion has not been tested in the contexts of marketing and web development. This paper presents the results of an empirical study showing that teams with shared leadership exhibited better performance and greater member satisfaction than teams with …

Does Web Site Usability Correlate With Web Site Usage?, Charles E. Downing, Chang Liu

Journal of International Technology and Information Management

This study compares usability ratings of Web sites, based on academic research, to actual usage data, from Nielsen Online. This is accomplished by consulting academic usability research, and using those guidelines to rate eight retail Web sites on usability. Then, this study uses “real world” data, the usage data from Nielsen Online, to longitudinally validate the academic findings. Results show that, over time, the calculated usability ratings move in the same direction and in the same magnitude as the usage data.

Usability Investigation Of E-Business Web-Based Forms, Gerald V. Post, Albert Kagan, Betsy Page Sigman

Journal of International Technology and Information Management

Usability on Web sites is critical because almost no training is provided for users on commercial sites. Instead, Web design relies on standards and consistency across sites. Traditional usability results indicated that computer forms should follow paper-based forms. Yet, Web paradigms have evolved that are quite different from paper-based forms. Specifically, this study reveals that users commit fewer errors and prefer simple forms limited to a single concept per screen. This conclusion significantly alters the recommendations for designing business forms.

Generating User-Centric Dynamic And Adaptable Knowledge Models For World Wide Web, Li Lei

Computer Information Systems Dissertations

GENERATING USER-CENTRIC DYNAMIC AND ADAPTABLE KNOWLEDGE MODELS FOR WORLD WIDE WEB By LEI LI JUNE, 2007 Committee Chair: Dr. Vijay Vaishnavi Major Department: Computer Information Systems In the current Internet age, more and more people, organizations, and businesses access the web to share and search for information. A web-based resource is often organized and presented based on its knowledge models (categorization structures). The static and inflexible knowledge models of web-based resources have become a major challenge for web users to successfully use and understand the information on the web. In this dissertation, I propose a research approach to generate user-centric …

Entrepreneurship On Web 2.0, Richard Sessions, M. L. Roldan, S. Iyer

Richard Sessions

No abstract provided.

Entrepreneurship On Web 2.0, Richard Sessions, M. L. Roldan, S. Iyer

Faculty Publications, Information Systems & Technology

No abstract provided.

A New Approach For Evaluating The Order Fulfillment Process Options Of B2c Horizontal Portals Using Dea (Data Envelopment Analysis), Tapati Bandopadhyay, Pradeep Kumar

Journal of International Technology and Information Management

By using the traditional statistical or operations research methods for deciding the product-delivery logistics, the portal companies are not using their competitive advantages on being more e-enabled, informed and computationally able than their traditional counterparts. In this paper, we show some typical characteristics of the portals like their handling of a huge range of goods in terms of transactional values or volumes. Subsequently, we have identified three types of generic product-delivery logistics of the portals with various intermediate entities or trading partners. Then, a completely different approach using an extreme point method rather than the traditional central-tendency-based statistical methods has …

Development Of A Maintenance System Based On Web And Mobile Technologies, Jaime Campos, Erkki Jantunen, Om Prakash

Journal of International Technology and Information Management

The paper reports the development of an e-monitoring and maintenance system based on web technology and mobile device, PDA. Rarity of experts led to the application of artificial intelligence and later, distributed artificial intelligence for condition monitoring and diagnosis of machine condition. Recently, web technology along with wireless communication is emerging as a potent tool in maintenance. It facilitates obtaining of the desired information by the relevant personnel at any time wherever he may be. The paper first describes the web and mobile architecture that formed the basis of the system and ICT tools used to communicate among the different …

The I_Carre Methodology: An Organized Approach To Selecting Web Design Software For Nonprofits, Christie Pitzer, Chang Liu, Jack T. Marchewka

Journal of International Technology and Information Management

Choosing Web content management software from the myriad of choices available can be a critical decision any organization. However, this decision becomes an even greater concern for nonprofit organizations with limited IT resources, technical skills, and financial resources. In this paper, a methodology is introduced that describes a step-by-step approach to selecting Web design software for organizations with extremely limited resources. The proposed I_CARRE methodology was developed using an action research approach and introduces several fundamental project management concepts, as well as some widely available tools. The objective of the I_CARRE methodology is to provide a non- technical, common sense …

Best Practices And Web Practices: Comparing Corporate Supplier Diversity Programs With Web-Based Minority Supplier Content, Dale Young

Journal of International Technology and Information Management

The growing use of the Web for business-to-business transactions means corporate Web sites could be used to communicate with diverse suppliers. This study compares the Web-based supplier diversity content on Fortune 500 public sites with the content of off-line minority supplier programs. Web sites are underused for communicating with diverse suppliers, as the content appears on only 12.5% of the sites. They emphasize information publishing because the most common Web-based supplier diversity items are contact information, such as a title and name, and third-party certification. Web-based supplier diversity content, however, is very similar to off-line diversity program content.

A Genetic Algorithm Assisted Hybrid Approach To Web Information Integration, Jia-Lang Seng, Ming-Hsiung Ying

Journal of International Technology and Information Management

No abstract provided.

Building Relationships That Last: Integrating Public Relations Into Web Design, Richard V. Mccarthy, Jay E. Aronson, Robert Petrausch

Journal of International Technology and Information Management

This paper explores the relationship between web site design, public relations strategy, and a consumer’s intention to return to a web site. This relationship is defined through a model that explores the influence of information satisfaction, particularly when the web site design is congruent with the consumer’s expectations. The public relations dimension extends the consumer web site design model by interjecting a long-term focus on relationship building that organizations will need to make electronic commerce a viable investment in information technology resources. This is significant because it recognizes the importance of developing loyalty and trust online.

Measuring Online Students' Ability To Apply Programming Theory: Are Web Courses Really Working?, Kathryn A. Marold, Wayne Haga

Journal of International Technology and Information Management

As a response to troubling doubts about the success of Web-delivered courses that include problem solving and critical thinking skills, the authors gathered data from two online sections of the CIS Application Programming with Visual Basic course at Metropolitan State College of Denver over two semesters and compared it with the data from classroom sections. T-tests showed a significant difference in the means of student projects and tests that required application of theory learned. All sections of the course used the same syllabus and assignments and were taught by the same instructor. Internet students scored significantly lower in theory portions …

Improving Workflow In Home Healthcare Industry: A Case Study, Mohan Rao, Norma Teran, Michael Savard

Journal of International Technology and Information Management

Home healthcare industry is facing increasing pressure to change business processes and manage information flow electronically. With the help of a case example, this paper describes how a web- based system could improve the workflow communication problems in home healthcare companies. Every department of the case company has its own software to assist in everyday operations but is unable to communicate with one another electronically. All documents necessary in the coordination of care have to move physically between departments. The proposed solution is a web-based electronic form management system that would improve regulatory compliance and operating efficiency.

Web-Services – The Next Evolutionary Stage Of E-Business, Santosh S. Venkatraman

Journal of International Technology and Information Management

Web-Services are a set of new technologies that promise to take “service-oriented” distributed computing to a whole new level, and eventually take e-business to the next evolutionary stage. Web-Services, in a nutshell, let organizations bridge communication gaps among their information systems, and build new software applications by “stitching” together existing ones. It is capable of integrating applications written in different programming languages, developed by different vendors, and running on different servers with dissimilar operating systems. Web- Services would enable companies to seamlessly connect their information systems and business processes with those of their partners and customers – thus ushering in …

Xml: Gateway For Data Mobility And Universal Connectivity, Emmanuel Uzoma Opara

Journal of International Technology and Information Management

Extensible Markup Language (XML) started as an effort to simplify the standard Generalized Markup Language (SGML), which was the International Organization for Standardization’s (ISO) standard for defining data vocabularies. This study investigates XML technology as a substitute to SGML that would be Web friendly, and easy to learn and use while supporting a variety of applications for faster and more efficient data mobility on the Web. It describes several compelling reasons why XML is a useful technology for representing structured data mobility. XML is a markup language used for data structure in a textual form. A specific goal of XML …

Online Reverse Auctions: An Overview, Ching-Chung Kuo, Pamela Rogers, Richard E. White

Journal of International Technology and Information Management

Electronic commerce (e-commerce) is the fastest growing area in the U.S. economy with electronic procurement (e-procurement) being a major component, and online reverse auctions (ORAs) have emerged as a key e-procurement tool. Since the mid-1990s, ORAs have been gaining in popularity because of their potentially significant positive impact on the profitability of both the buyers and the sellers. Much has been written about the new purchasing paradigm and numerous stories have been reported recently. This paper is aimed at providing a critical review of ORAs by examining their historical developments, different forms, advantages, and disadvantages. In addition, 10 important factors …

Waqs : A Web-Based Approximate Query System, George Jyh-Shian Chang

Dissertations

The Web is often viewed as a gigantic database holding vast stores of information and provides ubiquitous accessibility to end-users. Since its inception, the Internet has experienced explosive growth both in the number of users and the amount of content available on it. However, searching for information on the Web has become increasingly difficult. Although query languages have long been part of database management systems, the standard query language being the Structural Query Language is not suitable for the Web content retrieval.

In this dissertation, a new technique for document retrieval on the Web is presented. This technique is designed …