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Full-Text Articles in Business

Birkman.Nl: Crafting The Future, Helen De Haan Dr Oct 2022

Birkman.Nl: Crafting The Future, Helen De Haan Dr

Case Studies

Birkman.nl is a small branch of a large US-Based consultancy company Birkman.nl. In an increasingly overcrowded and fragmented assessment market. Despite this challenge, Birkman.nl has maintained a stable competitive position. However, the competition coming from the consulting and software industries has created new entrants and substitutes for Birkman in the European market. Meanwhile, the lack of marketing strategy and budget does not help to address the large heterogeneity in different European countries. The CEO of Birkman.nl Mr. van der Loo is actively searching for new customers in the Dutch and surrounding markets, and, if possible, is looking to enter the …


New Market Entrance Projects For A Small Company: Responding Sustainable Development Guidelines, Ruta Ciutiene, Evelina Meiliene Oct 2022

New Market Entrance Projects For A Small Company: Responding Sustainable Development Guidelines, Ruta Ciutiene, Evelina Meiliene

Case Studies

JSC “Žemaičiių virvės” is small company operating in Lithuania. The company has developed its activity in cord and rope production. To guarantee high quality production and to satisfy growing customer needs and requirements, the company pays considerable attention to new technologies. The company’s products are sold in the country’s supermarkets and supplied to foreign markets. An in-depth interview with the company's manager was conducted to identify the problems that JSC “Žemaičių virvės” faces. Projects drive change in organizations and open up growth opportunities. Therefore, students are introduced to core concepts such as projects, role of the projects aiming the development …


Uab Sdg: Recruitment Based On Values, Lina Girdauskiene, Asta Savaneviciene Dr, Rasa Laliene Dr, Zivile Stankeviciute Oct 2022

Uab Sdg: Recruitment Based On Values, Lina Girdauskiene, Asta Savaneviciene Dr, Rasa Laliene Dr, Zivile Stankeviciute

Case Studies

JSC SDG is a group of companies providing safe work consultancy services. The company was established in 2002 and has grown to the group of the companies. During the growth period organization faced various human resource management problems. One of the most significant issues are leadership. Recruiting suitable employees is a challenging aspect, as it affects the well-being of the employees and the goals of the organization.


Rimi Lietuva, Uab: Journey Towards Employment Of People With Disability, Zivile Stankeviciute, Asta Savaneviciene Dr, Lina Girdauskiene, Rasa Laliene Oct 2022

Rimi Lietuva, Uab: Journey Towards Employment Of People With Disability, Zivile Stankeviciute, Asta Savaneviciene Dr, Lina Girdauskiene, Rasa Laliene

Case Studies

Rimi Lietuva is one of the largest retailers in Lithuania. Rimi Lietuva's retail network is designed to meet the most diverse needs of customers and to serve them as well as possible. The company has more than 3000 employees representing various generations, different nationalities, various backgrounds and different skills and abilities. Rimi Lietuva has a huge focus on employee diversity and inclusion. Behind this orientation lies the commitment of the organization and its CEO to corporate social responsibility and wiliness to help people to find the job who are usually “left behind”.