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Full-Text Articles in Business
Branding, Internationalization And Performance Of Restaurant Chains, Saarthak Bhatia, Joel Smith
Branding, Internationalization And Performance Of Restaurant Chains, Saarthak Bhatia, Joel Smith
Symposium of Student Scholars
Every year, restaurant companies try and find new and innovative ways to grow their business. Many companies look towards creating new brands and expanding internationally as a means of achieving this goal but do multibranding and the scope of internationalization (number of countries) have an influence on the firm performance of restaurant companies? We dive into this by looking at data from over 100 publicly traded companies to see what the results show.
The examination period for this study was 1997 to 2019. Data for 2013-2019 is still being collected. Sample selection started with 118 publicly traded restaurant firms listed …
Clash Of Two Cultures, Kelley Bridges
Clash Of Two Cultures, Kelley Bridges
Undergraduate Research Conference
No abstract provided.
Organizing A Local Job Fair During The Pandemic: Challenges And Takeaways, Brooke Pulliam
Organizing A Local Job Fair During The Pandemic: Challenges And Takeaways, Brooke Pulliam
Undergraduate Research Conference
The purpose of this project was to organize a local job fair for the local businesses in these two counties to match them with the students from the university. The goal of the project was to have 8 local small businesses vendors and students. Students who attended were able to make connections with the prospective employers. TAKEAWAYS