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Full-Text Articles in Business

Social Media Helps Small Businesses, Nicholas J. Oxborrow Oct 2012

Social Media Helps Small Businesses, Nicholas J. Oxborrow

UNLV Theses, Dissertations, Professional Papers, and Capstones

Beemer and Shook (2009) explain that developing customers one at a time is the only way. There are no short cuts to this. Traditionally, a small business would develop their relationships by going from door-to-door to raise awareness and grow their brand. How fast they achieved this depended on the budget and time available to their business. Traditionally, large businesses had the power of reaching their markets through huge advertising budget, which small companies could not match.

In today’s business environment, social media has become a new marketing tool that is available to all businesses, that instantly develops relationships with …


Can B2g Portals Be Used Effectively To Stimulate Business In Smes?: A Case Analysis Of The 2cities Business To Government Portal, Ian Martinus Jan 2004

Can B2g Portals Be Used Effectively To Stimulate Business In Smes?: A Case Analysis Of The 2cities Business To Government Portal, Ian Martinus

Theses: Doctorates and Masters

Small and Medium Enterprises (SMEs) have many options when purchasing goods or services. These include personal contacts and networks, familiar centralised supply sources and other ad hoc means. One purchasing possibility is to buy from and sell to other businesses within a similar geographic area. The benefits of buying and selling locally may not occur to SMEs. They seek, like other consumers, to get value for money, fast and efficient service, and a reasonable level of quality. Many factors can impinge upon an SME's decision to purchase locally. It can be assumed that, given a reasonable local option, SMEs wish …


Designing A Framework For The Alignment Of E-Business Strategy And Consultant Engagement Processes For Australian Smes : A Cross-Case Analysis, Shirley A. Bode Jan 2002

Designing A Framework For The Alignment Of E-Business Strategy And Consultant Engagement Processes For Australian Smes : A Cross-Case Analysis, Shirley A. Bode

Theses: Doctorates and Masters

The majority of SMEs have neither the internal expertise nor financial resources to enable in-house development of electronic commerce and therefore turn to the services of website design consultants to assist them. Unfortunately, they often engage consultants without any clear idea of their intended e-business strategy and without due care as to effective engagement processes. This frequently leads to ineffective e-business development and a highly disaffected group of small entrepreneurs. The study suggests that there is a significant gap between the intended strategies of SMEs and the actual e-business strategy implemented. The study aimed to investigate the relationship between Australian …


Intellectual Property, Electronic Commerce And The Preliminary Draft Hague Jurisdiction And Judgments Convention, Ronald A. Brand Jan 2001

Intellectual Property, Electronic Commerce And The Preliminary Draft Hague Jurisdiction And Judgments Convention, Ronald A. Brand

Articles

On October 30, 1999, a Special Commission of the Hague Conference on Private International Law adopted a Preliminary Draft Convention on Jurisdiction and Foreign Judgments in Civil and Commercial Matters ("Preliminary Draft Convention," or "PDC") which was further developed in June of 2001.Originally scheduled for a final diplomatic conference in the fall of 2000, the negotiating process was delayed as a result of serious questions raised about the draft language.

After a discussion of the history of the convention, this paper presents a review of the Preliminary Draft Convention text, describing its structure and scope. It then provides a focus …


E-Commerce As A Competitive Advantage For Small Businesses: Overcoming Privacy And Security Issues, Ron Lennon, Julisse Oquist Jan 2000

E-Commerce As A Competitive Advantage For Small Businesses: Overcoming Privacy And Security Issues, Ron Lennon, Julisse Oquist

Mountain Plains Journal of Business and Technology

The Internet and the World Wide Web (WWW) trend have captivated people in every corner of the world. The presence of both individuals and businesses on the Internet grows every day. For example, in 1998 businesses' presence on the Internet grew so much that many described 1998 as the ".com" year. But why is it that the Internet is so attractive to all of us? The reason lies in the ease of use of the Internet, the speed of obtaining results, the amount of information available, and the global reach that the Internet has. For all these reasons, the Internet …