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Business Commons

Open Access. Powered by Scholars. Published by Universities.®

Entrepreneurial and Small Business Operations

2015

Technological University Dublin

Books / Book chapters

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Economic Recession As A Catalyst To Increased Collaboration In Rural Tourism, Catherine Gorman, Ziene Mottiar Jan 2015

Economic Recession As A Catalyst To Increased Collaboration In Rural Tourism, Catherine Gorman, Ziene Mottiar

Books / Book chapters

Purpose: This chapter illustrates the collaborative strategies used by a rural village and community to counteract the rapid decline in economic and social activity in tourism that occurred during and after the recession in Ireland.

Design/methodology/approach: A review of literature focuses on collaborative strategies evident within a rural context, and considers benefits, challenges, inter and intra- relationships including ties, structure and communication. Motivational factors relating to social and economic need are also discussed. The case study is set in context with a brief review of the Irish economic environment, rural policy and rural tourism.

Findings: In a community rich in …