Business Commons^™

What's Your Pitch?, Connie I. Reimers-Hild

Kimmel Education and Research Center: Presentations and White Papers

We all need to have our "pitch" ready! This PowerPoint, when used with the corresponding worksheet of the same title (What's Your Pitch), walks people through the process of creating an Elevator Pitch or Quick Pitch for their idea, business or organization. In the global economy, it is important for all of us to be able to clearly communicate what we do so we can sell ourselves and help others understand the purpose of what we are working to accomplish. A great pitch has the power to help anyone...from a University employee to a new entrepreneur to a team working …

Coaching Leaders: Co-Creating Purpose Based Innovation, Connie I. Reimers-Hild

Kimmel Education and Research Center: Presentations and White Papers

The purpose of the presentation was to demonstrate the importance and effectiveness of coaching leaders in today's global economy. Leadership coaching has the potential to co-create innovation in organizations of all sizes. Three case studies were shared. In each example, Dr. Connie presented the effectiveness of her coaching program. Each case study demonstrated the power of leadership and innovation on the economy, society and individual.

How Can Marketing Academics Serve Marketing Practice? The New Marketing Dna As A Model For Marketing Education, Paul Harrigan, James Seligman

Dr. Paul Harrigan

No abstract provided.

Integrating "Employability" Into The He Curriculum: Case Studies Of Online Portfolio Implementation In The Uk, Lisa Harris, Paul Harrigan, Annette Naudin

Dr. Paul Harrigan

In today’s global market place employers are seeking high level skills of communication, networking and entrepreneurship in their potential employees. Increasingly, these skills extend to online methods of engagement through social media. The idea of the ‘digital native’ suggests that students are able to use such tools effectively, having grown up with these technologies, but more recent research suggests otherwise.

We argue that a traditional university education does not in itself equip students for the modern workplace, and that effective integration of digital research, communication and creative skills into the curriculum is required. The implementation of what we have labelled …

Web Analytics – A Domain Of Marketing, Paul Harrigan

Dr. Paul Harrigan

No abstract provided.

Patent Examination Policy And The Social Costs Of Examiner Allowance And Rejection Errors, Ron D. Katznelson

Ron D. Katznelson

No abstract provided.