Open Access. Powered by Scholars. Published by Universities.®

Business Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 30 of 210

Full-Text Articles in Business

Optimal Policies And Heuristics To Match Supply With Demand For Online Retailing, Qiyuan Deng, Xiaobo Li, Yun Fong Lim, Fang Liu Jul 2024

Optimal Policies And Heuristics To Match Supply With Demand For Online Retailing, Qiyuan Deng, Xiaobo Li, Yun Fong Lim, Fang Liu

Research Collection Lee Kong Chian School Of Business

Problem definition: We consider an online retailer selling multiple products to different zones over a finite horizon with multiple periods. At the start of the horizon, the retailer orders the products from a single supplier and stores them at multiple warehouses. The retailer determines the products’ order quantities and their storage quantities at each warehouse subject to its capacity constraint. At the end of each period, after random demands in the period are realized, the retailer chooses the retrieval quantities from each warehouse to fulfill the demands of each zone. The objective is to maximize the retailer’s expected profit over …


Channel Of Exposure And Its Effect On Purchase Decision: Evidence From An Online Retailer, Lei Li Apr 2024

Channel Of Exposure And Its Effect On Purchase Decision: Evidence From An Online Retailer, Lei Li

Dissertations and Theses Collection (Open Access)

In the digital era, online retailers engage consumers through a variety of channels, making it critical to understand how multi-channel exposure impacts consumer behavior, purchase conversion and firm outcomes. Drawing upon information overload and attention theories as well as extant research on conversion models, this study examines how channel-specific browsing time and channel diversity influence online users’ conversion and revenue contribution. By utilizing a multi-touch attribution approach, this study analyzes user-level visit data from an online eyewear retailer including millions of visits over a three-month period and finds that cumulative browsing time has a positive impact on both conversion and …


On The Effects Of Information Asymmetry In Digital Currency Trading, Kwansoo Kim, Robert John Kauffman Mar 2024

On The Effects Of Information Asymmetry In Digital Currency Trading, Kwansoo Kim, Robert John Kauffman

Research Collection School Of Computing and Information Systems

We report on two studies that examine how social sentiment influences information asymmetry in digital currency markets. We also assess whether cryptocurrency can be an investment vehicle, as opposed to only an instrument for asset speculation. Using a dataset on transactions from an exchange in South Korea and sentiment from Korean social media in 2018, we conducted a study of different trading behavior under two cryptocurrency trading market microstructures: a bid-ask spread dealer's market and a continuous trading buy-sell, immediate trade execution market. Our results highlight the impacts of positive and negative trader social sentiment valences on the effects of …


The Determinants Of Creator Performance On Creative Content Platforms: Evidence From Xiaohongshu And Bilibili, Caijun Xu Dec 2023

The Determinants Of Creator Performance On Creative Content Platforms: Evidence From Xiaohongshu And Bilibili, Caijun Xu

Dissertations and Theses Collection (Open Access)

Content creation platforms, including Douyin, Kuaishou, Xiaohongshu, and Bilibili, have emerged as significant drivers of employment and economic growth within the digital economy. These platforms invigorate online engagement and offline consumption, serving as vital conduits that merge China’s digital and real economies. Currently, China boasts over 10 million active content creators on its leading platforms, although their earnings are markedly uneven. While some top-tier creators garner substantial profits, the majority in the mid to lower tiers grapple with profit generation and encounter challenges in enhancing their creative performance. Against this background, this study delves into the antecedents of creative performance. …


Physical Frictions And Digital Banking Adoption, Hyun Soo Choi, Roger Loh Nov 2023

Physical Frictions And Digital Banking Adoption, Hyun Soo Choi, Roger Loh

Research Collection Lee Kong Chian School Of Business

The behavioral literature suggests that minor frictions can elicit desirable behavior without obvious coercion. Using closures of ATMs in a densely populated city as an instrument for small frictions to physical banking access, we find that customers affected by ATM closures increase their usage of the bank's digital platform. Other spillover effects of this adoption of financial technology include increases in point-of-sale (POS) transactions, electronic funds transfers, automatic bill payments and savings, and a reduction in cash usage. Our results show that minor frictions can help overcome the status-quo bias and facilitate significant behavior change.


Digital Wealth Management And Consumption: Micro Evidence From Individual Investments, Qian Gong, Mingyuan Ban, Yunjun Yu, Luying Wang, Yan Yuan Oct 2023

Digital Wealth Management And Consumption: Micro Evidence From Individual Investments, Qian Gong, Mingyuan Ban, Yunjun Yu, Luying Wang, Yan Yuan

Research Collection Lee Kong Chian School Of Business

With the rapid advancement of digital finance in China, accessing wealth management services through digital platforms has become considerably convenient. However, the potential impact of digital platform investments on residents' consumption remains a relatively unexplored question. This study addresses this gap by leveraging a unique dataset obtained from one of China's largest fintech companies, encompassing individual-level data on consumption and investment. Our findings indicate that engaging in digital platform investments can indeed stimulate residents' consumption. Importantly, participation in digital platform investment has an inclusive effect, with a more pronounced marginal impact on consumption among low-income residents and in-dividuals residing in …


Product Question Answering In E-Commerce: A Survey, Yang Deng, Wenxuan Zhang, Qian Yu, Wai Lam Jul 2023

Product Question Answering In E-Commerce: A Survey, Yang Deng, Wenxuan Zhang, Qian Yu, Wai Lam

Research Collection School Of Computing and Information Systems

Product question answering (PQA), aiming to automatically provide instant responses to customer’s questions in E-Commerce platforms, has drawn increasing attention in recent years. Compared with typical QA problems, PQA exhibits unique challenges such as the subjectivity and reliability of user-generated contents in E-commerce platforms. Therefore, various problem settings and novel methods have been proposed to capture these special characteristics. In this paper, we aim to systematically review existing research efforts on PQA. Specifically, we categorize PQA studies into four problem settings in terms of the form of provided answers. We analyze the pros and cons, as well as present existing …


Catching The Fast Payments Trend: Optimal Designs And Leadership Strategies Of Retail Payment And Settlement Systems, Zhiling Guo, Dan Ma Jun 2023

Catching The Fast Payments Trend: Optimal Designs And Leadership Strategies Of Retail Payment And Settlement Systems, Zhiling Guo, Dan Ma

Research Collection School Of Computing and Information Systems

Recent financial technologies have enabled fast payments and are reshaping retail payment and settlement systems globally. We developed an analytical model to study the optimal design of a new retail payment system in terms of settlement speed and system capability under both bank and fintech firm heterogeneous participation incentives. We found that three types of payment systems emerge as equilibrium outcomes: batch retail (BR), expedited retail (ER), and real-time retail (RR) payment systems. Although the base value of the payment service positively affects both settlement speed and system capability, the expected liquidity cost negatively impacts settlement speed, and total transaction …


Reading Between The Lines Of The Second-Hand E-Commerce Business In China: A Study Of Consumer Behaviour Xianyu Second-Hand Platform, Bing Sun Apr 2023

Reading Between The Lines Of The Second-Hand E-Commerce Business In China: A Study Of Consumer Behaviour Xianyu Second-Hand Platform, Bing Sun

Dissertations and Theses Collection (Open Access)

Second-hand transactions are gradually becoming an indispensable and significant form of the sharing economy; however, there is limited research on consumer behaviour in second-hand markets in an online environment. This dissertation aims to enrich the research in this area by analysing the impact of the characteristics of buyers, sellers, and products in second-hand markets on consumer purchasing intentions and behaviours. The study uses transaction data from Xianyu, China’s largest C2C second-hand trading platform, to investigate the factors that influence consumers’ choices between first-hand and second-hand trading platforms. It was found that consumers have a higher willingness to purchase well-known brands …


The Coming Central Bank Digital Currency Revolution And The E-Cny, Heng Wang, Ross Buckley Mar 2023

The Coming Central Bank Digital Currency Revolution And The E-Cny, Heng Wang, Ross Buckley

Research Collection Yong Pung How School Of Law

The only central bank money individuals and businesses have today is cash. Everything else they use as money is commercial bank promises. Central bank digital currencies (“CBDC”) will likely change all this by putting central bank money into everyone’s hands. China is a front runner in this revolution, and its CBDC, the e-CNY, may well in time profoundly affect the international economic order. This article analyses the major considerations around the e-CNY, its ramifications, in particular for trade, and its possible challenges.


Asymmetric Information Of Product Authenticity On C2c E-Commerce Platforms: How Can Inspection Services Help?, Linqiu Li, Xin Fang, Yun Fong Lim Mar 2023

Asymmetric Information Of Product Authenticity On C2c E-Commerce Platforms: How Can Inspection Services Help?, Linqiu Li, Xin Fang, Yun Fong Lim

Research Collection Lee Kong Chian School Of Business

Problem definition: We consider a customer-to-customer (C2C) platform that provides an inspection service. Uncertain about his product’s authenticity, a seller sells his product through the platform. Before purchasing, a buyer obtains a signal of the product authenticity from the product’s price set by the seller. The platform’s inspection service can detect a counterfeit with a probability. If the product passes the inspection, the platform sends it to the buyer and charges the seller a commission fee. Otherwise, the platform returns it to the seller and charges the seller a penalty fee. Methodology/results: We develop a two-stage game-theoretical model. In the …


Boots On The Ground: Foreign Direct Investment By Born Digital Firms, Maximilian Stalkkamp, Liang Chen, Sali Li Feb 2023

Boots On The Ground: Foreign Direct Investment By Born Digital Firms, Maximilian Stalkkamp, Liang Chen, Sali Li

Research Collection Lee Kong Chian School Of Business

Research Summary: Recent global strategy research on born digital firms (i.e., firms with digital products distributed through digital channels) has paid only limited attention to the role of foreign direct investment (FDI) in the internationalization of such firms. We argue that exploiting digital technologies requires a range of complementary, non-digital resources. Born digitals typically deploy FDI when large cultural and geographic distances limit the fungibility and scalability of such complementary resources, leading to a positive relationship between distance (cultural and geographic) and FDI. The positive distance effect is moderated by business model type. Using a sample of US-based born digital …


Ecosystem Social Responsibility In International Digital Commerce, Jingtao Yi, Jiatao Li, Liang Chen Feb 2023

Ecosystem Social Responsibility In International Digital Commerce, Jingtao Yi, Jiatao Li, Liang Chen

Research Collection Lee Kong Chian School Of Business

Despite the surge of interest in digital globalization, its social dimensions have received far less attention than deserved. The lack of conversation between the two prominent areas of IB research, digitalization, and corporate social responsibility, presents a valuable opportunity for extending the agenda Ioannou and Serafeim (J Int Bus Stud 43(9):834-864, 2012) pioneered a decade earlier. We briefly depict the organizational differences between multinational enterprises (MNEs) and multinational platforms (MNPs), followed by a closer look at how social responsibility of digital platforms might depart from our conventional understanding derived from MNEs. We then propose the notion of ecosystem social responsibility …


Augmenting Fake Content Detection In Online Platforms: A Domain Adaptive Transfer Learning Via Adversarial Training Approach, Ka Chung Ng, Ping Fan Ke, Mike K. P. So, Kar Yan Tam Jan 2023

Augmenting Fake Content Detection In Online Platforms: A Domain Adaptive Transfer Learning Via Adversarial Training Approach, Ka Chung Ng, Ping Fan Ke, Mike K. P. So, Kar Yan Tam

Research Collection School Of Computing and Information Systems

Online platforms are experimenting with interventions such as content screening to moderate the effects of fake, biased, and incensing content. Yet, online platforms face an operational challenge in implementing machine learning algorithms for managing online content due to the labeling problem, where labeled data used for model training are limited and costly to obtain. To address this issue, we propose a domain adaptive transfer learning via adversarial training approach to augment fake content detection with collective human intelligence. We first start with a source domain dataset containing deceptive and trustworthy general news constructed from a large collection of labeled news …


Governance And Design Of Digital Platforms: A Review And Future Research Directions On A Meta-Organization, Liang Chen, Tony W. Tong, Shaoqin Tang, Nianchen Han Dec 2022

Governance And Design Of Digital Platforms: A Review And Future Research Directions On A Meta-Organization, Liang Chen, Tony W. Tong, Shaoqin Tang, Nianchen Han

Research Collection Lee Kong Chian School Of Business

The burgeoning digital-platforms literature across multiple business disciplines has primarily characterized the platform as a market or network. Although the organizing role of platform owners is well recognized, the literature lacks a coherent approach to understanding organizational governance in the platform context. Drawing on classic organizational governance theories, this paper views digital platforms as a distinct organizational form where the mechanisms of incentive and control routinely take center stage. We systematically review research on digital platforms, categorize specific governance mechanisms related to incentive and control, and map a multitude of idiosyncratic design features studied in prior research onto these mechanisms. …


What Should Streamers Communicate In Livestream E-Commerce? The Effects Of Social Interactions On Live Streaming Performance, Danyang Song, Xi Chen, Zhiling Guo, Xiao Liu Liu, Ruijin. Jin Dec 2022

What Should Streamers Communicate In Livestream E-Commerce? The Effects Of Social Interactions On Live Streaming Performance, Danyang Song, Xi Chen, Zhiling Guo, Xiao Liu Liu, Ruijin. Jin

Research Collection School Of Computing and Information Systems

Compared with traditional e-commerce, livestreaming e-commerce is characterized by direct and intimate communication between streamers and consumers that stimulates instant social interactions. This study focuses on streamers’ three types of information exchange (i.e., product information, social conversation, and social solicitation) and examines their roles in driving both short-term and long-term livestreaming performance (i.e., sales and customer base growth). We find that the informational role of product information (nonpromotional and promotional) is beneficial not only to sales performance, but also to the growth of the customer base. We also find that social conversation has a relationship-building effect that positively impacts both …


Investigating Accessibility Challenges And Opportunities For Users With Low Vision Disabilities In Customer-To-Customer (C2c) Marketplaces, Bektur Ryskeldiev, Kotaro Hara, Mariko Kobayashi, Koki Kusano Oct 2022

Investigating Accessibility Challenges And Opportunities For Users With Low Vision Disabilities In Customer-To-Customer (C2c) Marketplaces, Bektur Ryskeldiev, Kotaro Hara, Mariko Kobayashi, Koki Kusano

Research Collection School Of Computing and Information Systems

Inaccessible e-commerce websites and mobile applications exclude people with visual impairments (PVI) from online shopping. Customer-to-customer (C2C) marketplaces, a form of e-commerce where trading happens not between businesses and customers but between customers, could pose a unique set of challenges in the interactions that the platform brings about. Through online questionnaire and remote interviews, we investigate problems experienced by people with low vision disabilities in common C2C scenarios. Our study with low vision participants (N = 12) reveal both previously known general accessibility issues (e.g., web and mobile interface accessibility) and C2C specific accessibility issues (e.g., inability to confirm item …


Toward Personalized Answer Generation In E-Commerce Via Multi-Perspective Preference Modeling, Yang Deng, Yaliang Li, Wenxuan Zhang, Bolin Ding, Wai Lam Oct 2022

Toward Personalized Answer Generation In E-Commerce Via Multi-Perspective Preference Modeling, Yang Deng, Yaliang Li, Wenxuan Zhang, Bolin Ding, Wai Lam

Research Collection School Of Computing and Information Systems

Recently, Product Question Answering (PQA) on E-Commerce platforms has attracted increasing attention as it can act as an intelligent online shopping assistant and improve the customer shopping experience. Its key function, automatic answer generation for product-related questions, has been studied by aiming to generate content-preserving while question-related answers. However, an important characteristic of PQA, i.e., personalization, is neglected by existing methods. It is insufficient to provide the same “completely summarized” answer to all customers, since many customers are more willing to see personalized answers with customized information only for themselves, by taking into consideration their own preferences toward product aspects …


The Disappearing Convenience Of Convenience Stores, Ramaswami, S. Oct 2022

The Disappearing Convenience Of Convenience Stores, Ramaswami, S.

Research Collection Lee Kong Chian School Of Business

The article describes post-Covid challenges to the convenience store format in Singapore, and the ways in which some of these challenges can be mitigated.


The Impact Of Line (Brand) Extension Strategies On Competition And In-Store Operational Performance In The China E-Commerce Environment, Er-Yung Stephen Chu Aug 2022

The Impact Of Line (Brand) Extension Strategies On Competition And In-Store Operational Performance In The China E-Commerce Environment, Er-Yung Stephen Chu

Dissertations and Theses Collection (Open Access)

Line (brand) extension activity in the western markets may have tempered during the last decade, and most of the academic research that has been done is based on traditional brick and mortar stores. With the rise of e-commerce, line extension became a growth tool for brands. The study starts with the classification of line extension strategic types, which gives different tiers of Chinese e-commerce firms a good reference, especially in the rapidly changing e-commerce environment. It also seeks to give guidance for different aspects of launching new line extensions. Using this guidance, future brands can make better estimations of brand …


Pricing And Quality Strategies For An On-Demand Housekeeping Platform With Customer-Intensive Services, Jianjun Yu, Yanli Fang, Yuanguang Zhong, Xiong Zhang, Ruijie Zhang Aug 2022

Pricing And Quality Strategies For An On-Demand Housekeeping Platform With Customer-Intensive Services, Jianjun Yu, Yanli Fang, Yuanguang Zhong, Xiong Zhang, Ruijie Zhang

Research Collection Lee Kong Chian School Of Business

In this paper, we study an on-demand housekeeping platform in which suppliers have hetero-geneous opportunity costs, and customers are sensitive to service quality, price, and waitingtime. The platform charges fees from customers and divides revenue with service suppliers ina certain proportion. We analyze two types of market coverage, namely full market coverageand partial market coverage. We find that as the potential demand market capacity expands,the platform will choose to lower prices to attract more customers and service suppliers until itreaches the partial market, thereby obtaining higher revenue, and suppliers will provide lowerquality services to serve more customers and thus obtain …


Learning To Ask Critical Questions For Assisting Product Search, Zixuan Li, Lizi Liao, Tat-Seng Chua Jul 2022

Learning To Ask Critical Questions For Assisting Product Search, Zixuan Li, Lizi Liao, Tat-Seng Chua

Research Collection School Of Computing and Information Systems

Product search plays an essential role in eCommerce. It was treated as a special type of information retrieval problem. Most existing works make use of historical data to improve the search performance, which do not take the opportunity to ask for user’s current interest directly. Some session-aware methods take the user’s clicks within the session as implicit feedback, but it is still just a guess on user’s preference. To address this problem, recent conversational or question-based search models interact with users directly for understanding the user’s interest explicitly. However, most users do not have a clear picture on what to …


5 Ways To Turn The Pandemic Into An Opportunity For E-Commerce Disruption, Yuanto Kusnadi, Gary Pan May 2022

5 Ways To Turn The Pandemic Into An Opportunity For E-Commerce Disruption, Yuanto Kusnadi, Gary Pan

Research Collection School Of Accountancy

It is safe to say that the COVID-19 pandemic had upended life as we knew it. Schools embraced blended learning, brick-and-mortar businesses were shuttered, and mask wearing whilst at indoor venues remains the order of the day. Amid the chaos, one bright spot is the opportunity for e-commerce entrepreneurs to disrupt traditional businesses.


Shareholder Wealth Implications Of Software Firms' Transition To Cloud Computing: A Marketing Perspective, Mehdi Nezami, Kapil R. Tuli, Shantanu Dutta May 2022

Shareholder Wealth Implications Of Software Firms' Transition To Cloud Computing: A Marketing Perspective, Mehdi Nezami, Kapil R. Tuli, Shantanu Dutta

Research Collection Lee Kong Chian School Of Business

Moving into cloud computing represents a major marketing shift because it replaces on-premises offerings requiring large, up-front payments with hosted computing resources made available on-demand on a pay-per-use pricing scheme. However, little is known about the effect of this shift on cloud vendors' financial performance. This study draws on a longitudinal data set of 435 publicly listed business-to-business (B2B) firms within the computer software and services industries to investigate, from the vendors' perspective, the shareholder wealth effect of transitioning to the cloud. Using a value relevance model, we find that an unanticipated increase in the cloud ratio (i.e., the share …


History Matters: The Impact Of Online Customer Reviews Across Product Generations, Linyi Li, Shyam Gopinath, Stephen J. Carson May 2022

History Matters: The Impact Of Online Customer Reviews Across Product Generations, Linyi Li, Shyam Gopinath, Stephen J. Carson

Research Collection Lee Kong Chian School Of Business

We examine how online customer reviews for one generation of a product affect sales of another generation in the same product series. The main intriguing result is that previous generation valence has a positive impact on current generation sales; however, current generation valence has a negative impact on previous generation sales. The positive impact of previous generation valence becomes even stronger (1) as the uncertainty (standard deviation) in reviews for the current generation increases and (2) when the current generation valence is high. In contrast, it becomes weaker (1) as the uncertainty in reviews for the previous generation increases and …


Ampsum: Adaptive Multiple-Product Summarization Towards Improving Recommendation Captions, Quoc Tuan Truong, Hady Wirawan Lauw, Changhe Yuan, Jin Li, Jim Chan, Soo-Min Pantel, Hady W. Lauw Apr 2022

Ampsum: Adaptive Multiple-Product Summarization Towards Improving Recommendation Captions, Quoc Tuan Truong, Hady Wirawan Lauw, Changhe Yuan, Jin Li, Jim Chan, Soo-Min Pantel, Hady W. Lauw

Research Collection School Of Computing and Information Systems

In e-commerce websites, multiple related product recommendations are usually organized into “widgets”, each given a name, as a recommendation caption, to describe the products within. These recommendation captions are usually manually crafted and generic in nature, making it difficult to attach meaningful and informative names at scale. As a result, the captions are inadequate in helping customers to better understand the connection between the multiple recommendations and make faster product discovery.We propose an Adaptive Multiple-Product Summarization framework (AmpSum) that automatically and adaptively generates widget captions based on different recommended products. The multiplicity of products to be summarized in a widget …


Pinduoduo: So Far, So Good. Now What?, Singapore Management University Mar 2022

Pinduoduo: So Far, So Good. Now What?, Singapore Management University

Perspectives@SMU

China’s e-commerce upstart came to the party late but still caught up with Alibaba and JD.com


Mapping Consumer's Cross-Device Usage For Online Search: Mobile- Vs. Pc-Based Search In The Purchase Decision Process, Sangman Han, Jin K. Han, Il Im, Sung In Jung, Jung Won Lee Mar 2022

Mapping Consumer's Cross-Device Usage For Online Search: Mobile- Vs. Pc-Based Search In The Purchase Decision Process, Sangman Han, Jin K. Han, Il Im, Sung In Jung, Jung Won Lee

Research Collection Lee Kong Chian School Of Business

The ubiquity of both mobile devices and PC’s has enabled the modern-day consumer to engage in cross-platform online searches as a new norm. The accumulated knowledge on cross-device search behavior to date, however, emanates largely from industry reports and at an aggregate level. To better understand the individual consumer’s purchase decision process, we set out to investigate contingencies of what (subject of search), how (device of choice), and when (stage in the buying decision). To this end, we utilize a panel data consisting of clickstream from mobile and PC searches, coupled with entropy-based metric to chart the breadth and depth …


How Augmented Reality Can - And Can't - Help Your Brand, Chandukala, Sandeep R., Karempudi Srinivas Reddy, Yong-Chin Tan Mar 2022

How Augmented Reality Can - And Can't - Help Your Brand, Chandukala, Sandeep R., Karempudi Srinivas Reddy, Yong-Chin Tan

Research Collection Lee Kong Chian School Of Business

Customers want AR. But managers must have a proper understanding of how AR can help their brand before they invest in the technology. AR helps in entertaining and educating customers while also aiding them in evaluating products. AR can also promote online channel adoption while also encouraging category expansion. AR also benefits products that are less popular, less mainstream, and more expensive. But AR can also be expensive, time-consuming, and difficult to implement. Despite consumer demand, retailers must understand the costs and challenges associated with AR adoption before embarking on significant projects.


Platform Governance Design In Platform Ecosystems: Implications For Complementors' Multihoming Decision, Liang Chen, Jingtao Yi, Sali Li, Tony W. Tong Mar 2022

Platform Governance Design In Platform Ecosystems: Implications For Complementors' Multihoming Decision, Liang Chen, Jingtao Yi, Sali Li, Tony W. Tong

Research Collection Lee Kong Chian School Of Business

Extant platform research focuses on how platform owners' governance behaviors directly affect complementors. This study explicates the multilateral interdependence among different groups of producers within a platform ecosystem. We theorize about how platform owners' governance design may create frictions between platform providers and complementors. While open governance grants greater autonomy to platform providers, it also cultivates a more complex ecosystem for complementors. Since ecosystem complexity raises the cost of product customization, complementors will be less willing to port an existing complement to a more complex ecosystem, that is, less likely to multihome. The negative effect is weakened as the complementor …