Business Commons^™

Specifications For Creating A Mobile Application For Meeting And Conference Attendees, Heather Lynne Willden

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this study was to develop specifications for a mobile application for meeting and conference attendees. The set of features was determined by comparing the current offerings of mobile applications for meetings and conferences. There was a discussion of the purpose of meetings and conferences, followed by a review of the history of meetings technology. The mobile software development process was also explored. The paper resulted in the creation of flow charts and wire-frame outlines that would be used to develop a mobile application for meetings and conferences.

Self Service Technology In Airports And The Customer Experience, Hannah Drennen

UNLV Theses, Dissertations, Professional Papers, and Capstones

Justification:

This paper will help the airline industry identify how SST has influences customer behavior and reactions to SST while also understanding how airlines have been affected financially by the use of SST. The material discussed will help readers understand where the airline industry stood years ago, where the airline industry stands today and where it has the potential to stand 5 – 10 years down the road with the use of SST. The information will present both the positive and negative affects SST has on the airline industry and will assist in moving the industry forward in implanting SST …

Mystery Shopping In Singapore’S Retail Sector: A Case Study, Iynee Low

UNLV Theses, Dissertations, Professional Papers, and Capstones

As mystery shopping becomes an increasingly popular tool to measure service quality, there is a need to ascertain its return of investment for the company. However, there is a paucity of academic research on the impact of mystery shopping results on a company’s sales performance. This professional paper develops a case study on two retail companies in Singapore which adopted and implemented mystery shopping to improve service quality and sales performance. The case study identifies the key service interventions implemented to improve mystery shopping results, and explores the relationship between mystery shopping results and sales performance. The findings in this …

Identifying Green Meetings In The Hospitality Industry, Shin Yi (Felicity) Chiou

UNLV Theses, Dissertations, Professional Papers, and Capstones

Purpose:

The purpose of this paper is to identify what constitutes green meetings in the hospitality industries with special attentions on the applications of modern technologies and marketing strategies. This professional paper will search and collect the related literature reviews and existent practices with green ideology in hospitality to clarify the myth and difficulties of being green and help the readers or potential advocates better understand green meetings and adopt them.