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Full-Text Articles in Business
Teenagers’ Moral Advertising Literacy In An Influencer Marketing Context, Emma Sweeney, Margaret-Anne Lawlor, Mairead Brady
Teenagers’ Moral Advertising Literacy In An Influencer Marketing Context, Emma Sweeney, Margaret-Anne Lawlor, Mairead Brady
Articles
Teenagers are avid consumers of social media and also constitute attractive target audiences for influencer marketing (IM). Teenagers can perceive strong, parasocial relationships with influencers, frequently regarding them as being akin to a peer or a friend. Furthermore, influencer endorsements are observed to carry greater credibility and authenticity than traditional forms of advertising. This therefore raises questions about young consumers’ discernment of, and critical evaluation of the overall appropriateness when influencers act as conduits of commercial messages on behalf of brands. This paper reports on a qualitative study of 29 teenagers aged 15–17 years. The aim was to explore the …
Correlational Study Exploring The Relationship Between The Teaching Of Ethics In Business Schools And The Ethical Behavior Of College Students In Those Schools, Jeffrey P. Horwitz
Correlational Study Exploring The Relationship Between The Teaching Of Ethics In Business Schools And The Ethical Behavior Of College Students In Those Schools, Jeffrey P. Horwitz
Ed.D. Dissertations
The purpose of this quantitative, correlational study was to discover how colleges and universities impact the moral development of their undergraduate school of business students through the method by which they teach ethics in their curricula. To address the stated problem of understanding the impact of ethics and its effect on the moral development of students, the research question that drove this study involved discovering if there was a relationship between the ethical decisions undergraduate college business students make (like deciding whether to cheat on exams and/or assignments) and the way ethics content was delivered. In answering the research question, …
The Importance Of Business Ethics As A Project Management Professional (Pmp®), James Burrows
The Importance Of Business Ethics As A Project Management Professional (Pmp®), James Burrows
Senior Honors Theses
The Project Management Professional (PMP®) certification is the most industry-recognized certification due to the rigorous requirements and credibility of the Project Management Institute (PMI), (Alexander, 2020). PMI requires members and certification holders to abide by the PMI Code of Ethics and Professional Conduct, which prioritizes four main value areas: responsibility, respect, fairness, and honesty (Project Management Institute, 2006). The following research and analysis aim to define each value area by connecting project management methodologies and ethical business dilemmas through each value area’s accompanying subsections.
The Perceived Ethics Of Artificial Intelligence, Ross Murray
The Perceived Ethics Of Artificial Intelligence, Ross Murray
Markets, Globalization & Development Review
Artificial Intelligence (AI) is being used by millions of consumers in their daily lives. Although this technology is providing convenience, information, and instant gratification the underlying moral framework that AI uses remains largely unknown to the consumers of the technology. Two of the mostly widely used moral approaches (deontology and teleology), and their implications for AI, are discussed. The context of chatbots that use AI is examined, specifically exploring Amazon’s Alexa. The context illustrates the issue of the latent moral frameworks that AI technologies use when interacting with consumers or the environment. Although AI holds the promise of many potential …
Collared—A Film Case Study About Insider Trading And Ethics, Garrick Apollon
Collared—A Film Case Study About Insider Trading And Ethics, Garrick Apollon
St. Mary's Journal on Legal Malpractice & Ethics
This Article discusses the visual legal advocacy documentary film, Collared, by Garrick Apollon (author of this Article). Collared premiered in fall 2018 to a sold-out audience at the Hot Docs Cinema in Toronto for the Hot Docs for Continuing Professional Education edutainment initiative. Collared features the story and reveals the testimony of a convicted ex-insider trader who is still struggling with the tragic consequences of “the most prolonged insider trading scheme ever discovered by American and Canadian securities investigators.” The intimate insights shared by former lawyer and reformed white-collar criminal, Joseph Grmovsek, serves as a painful reminder of the …