Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 3 of 3
Full-Text Articles in Business
Purchasing Green Transport And Logistics Services: Implications For Small Business, Pietro Evangelista, Maria Huge-Brodin, Karin Isaksson, Edward Sweeney
Purchasing Green Transport And Logistics Services: Implications For Small Business, Pietro Evangelista, Maria Huge-Brodin, Karin Isaksson, Edward Sweeney
Articles
Considering its strong environmental impact, logistics plays a critical role in green supply chain management. It provides strategic links in the supply chain and is an essential function in the delivery of green products to the consumer. There is a general consensus on the fact that more environmentally sustainable companies may be achieved only if transport and logistics activities also become greener. To achieve this objective, buyer companies need to incorporate green considerations in the purchasing of transport and logistics services. This appears particularly challenging for small and medium sized enterprises (SMEs) because of their traditional lack of managerial, organisational …
Shopper Marketing And Social Networks: The Path To Integration, Hannah Joy Stolze
Shopper Marketing And Social Networks: The Path To Integration, Hannah Joy Stolze
Doctoral Dissertations
The purpose of this dissertation is to examine the phenomenon of cross-functional integration of frontline employees supporting complex marketing initiatives. This dissertation contributes to research and managers through the exploration of how integration takes place, how knowledge is integrated across functions through social ties between people, and to begin to inspect its effects on the performance of marketing strategies. Integration captures the state of collaboration and coordination between individuals within and between a firm’s functions. To date, cross-functional integration has been conceptually developed, but not empirically evaluated.
An extensive, multi-disciplinary literature review provides the foundation for understanding integration within the …
Empirical And Analytical Essays On The Relationship Between Inventory And Transportation, Rodger David Swanson
Empirical And Analytical Essays On The Relationship Between Inventory And Transportation, Rodger David Swanson
Graduate Theses and Dissertations
This dissertation examines the relationship between inventory cost (IC) and transportation cost (TC). The association of the two has been recognized for over a hundred years; accordingly, managers and academics have believed that these costs have offsetting properties such that combinations of inventory and transportation expenditures can be altered to fit different strategic objectives. However, the behavior of this relationship in practice has not been tested. The essays of this dissertation examine this relationship through multiple theoretical lenses and with multiple data sets. Essay 1 examines aggregate IC and TC in the United States from 1960-2009. This period coincides with …