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Full-Text Articles in Business

Purchasing Green Transport And Logistics Services: Implications For Small Business, Pietro Evangelista, Maria Huge-Brodin, Karin Isaksson, Edward Sweeney Oct 2012

Purchasing Green Transport And Logistics Services: Implications For Small Business, Pietro Evangelista, Maria Huge-Brodin, Karin Isaksson, Edward Sweeney

Articles

Considering its strong environmental impact, logistics plays a critical role in green supply chain management. It provides strategic links in the supply chain and is an essential function in the delivery of green products to the consumer. There is a general consensus on the fact that more environmentally sustainable companies may be achieved only if transport and logistics activities also become greener. To achieve this objective, buyer companies need to incorporate green considerations in the purchasing of transport and logistics services. This appears particularly challenging for small and medium sized enterprises (SMEs) because of their traditional lack of managerial, organisational …


Shopper Marketing And Social Networks: The Path To Integration, Hannah Joy Stolze Aug 2012

Shopper Marketing And Social Networks: The Path To Integration, Hannah Joy Stolze

Doctoral Dissertations

The purpose of this dissertation is to examine the phenomenon of cross-functional integration of frontline employees supporting complex marketing initiatives. This dissertation contributes to research and managers through the exploration of how integration takes place, how knowledge is integrated across functions through social ties between people, and to begin to inspect its effects on the performance of marketing strategies. Integration captures the state of collaboration and coordination between individuals within and between a firm’s functions. To date, cross-functional integration has been conceptually developed, but not empirically evaluated.

An extensive, multi-disciplinary literature review provides the foundation for understanding integration within the …


Empirical And Analytical Essays On The Relationship Between Inventory And Transportation, Rodger David Swanson Aug 2012

Empirical And Analytical Essays On The Relationship Between Inventory And Transportation, Rodger David Swanson

Graduate Theses and Dissertations

This dissertation examines the relationship between inventory cost (IC) and transportation cost (TC). The association of the two has been recognized for over a hundred years; accordingly, managers and academics have believed that these costs have offsetting properties such that combinations of inventory and transportation expenditures can be altered to fit different strategic objectives. However, the behavior of this relationship in practice has not been tested. The essays of this dissertation examine this relationship through multiple theoretical lenses and with multiple data sets. Essay 1 examines aggregate IC and TC in the United States from 1960-2009. This period coincides with …