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Full-Text Articles in Business

Leadership Assessment: A Tool For Developing Future Hospitality Leaders, Sam Carlton Dec 2009

Leadership Assessment: A Tool For Developing Future Hospitality Leaders, Sam Carlton

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this paper is to identify and confirm important key leadership behaviors and characteristics of successful hotel and hospitality leaders with the intentions of validating key leadership theories and making suggestions for future hotel and hospitality leaders. Two very relevant theories of leadership are explored- Transactional and Transformational. The traits and behaviors contained within the theories are identified and subsequently mapped against past and present hospitality industry leaders. As a result, the paper identifies the critical few traits and behaviors necessary for future leaders to be successful. Finally, a tool has been developed to be used to identify …


Leadership Skills And Challenges In Hospitality Management Education, Valentini Kalargyrou May 2009

Leadership Skills And Challenges In Hospitality Management Education, Valentini Kalargyrou

UNLV Theses, Dissertations, Professional Papers, and Capstones

Leaders in hospitality management education face diverse challenges in today's competitive and changing environment. Evolving demands from superiors, financial challenges, and faculty and students increasing demands, create a turbulent environment in which administrators must thrive. One of the keys in being effective leaders is the application of the necessary leadership skills.


A Choice Model Approach To Business And Leisure Traveler's Preferences For Green Hotel Attributes, Michelle Millar May 2009

A Choice Model Approach To Business And Leisure Traveler's Preferences For Green Hotel Attributes, Michelle Millar

UNLV Theses, Dissertations, Professional Papers, and Capstones

There has been an increase in environmental concern by travelers in the United States (U. S.). As a result, hospitality companies are taking note and have begun to incorporate environmentally friendly or green practices into their operations. What remains relatively unclear, though, is if the increase in environmental consciousness has translated into a demand for environmentally friendly tourism products, such as hotels. There are a few studies related to the demand for environmentally friendly hotel attributes, but none of them have looked at a bundle of environmentally friendly attributes and how customers would react to a hotel room incorporating not …


Employee Orientation: Exploring Blended Learning Strategies To Improve Learner Outcomes And Meet Organizational Goals, Paul Washington May 2009

Employee Orientation: Exploring Blended Learning Strategies To Improve Learner Outcomes And Meet Organizational Goals, Paul Washington

UNLV Theses, Dissertations, Professional Papers, and Capstones

The problem of effective, efficient and pragmatic solutions involving employee training are compounded when geographic logistics become an issue as organizations grow. Organizations must ensure financial and human resources are allocated to develop the highest impact training strategies at the lowest cost. Training in employee orientation was chosen as a logical starting point to re-think current training models to improve learner outcomes and achieve corporate initiatives. Thus, research involved literature review of basic concepts of learning theories and the integration of theory with pedagogical methods and technological delivery media. The result was a conceptual blended learning model reducing current training …


Taiwanese Gambling Behaviors, Perceptions, And Attitudes, Che Hao Chang Jan 2009

Taiwanese Gambling Behaviors, Perceptions, And Attitudes, Che Hao Chang

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study categorizes different Taiwanese gambling types using PGSI, and further evaluates the perceptions and attitudes toward the legalization of casino gambling. A survey was conducted using convenient sampling and distributed by Internet. Results indicate that across groups of different types of gamblers, there are significant differences in perceptions toward the legalized casino gambling industry. Also, across groups of different types of gamblers, there are significant differences in attitudes toward legalized casino gambling. Additionally, there are significant differences between perceptions toward the legalized casino gambling industry, and attitudes toward the legalization of casino gambling. In general, non-gamblers are relatively more …


Improving Casino Profitability Through Effective Offer Packages, Ren Zhang Jan 2009

Improving Casino Profitability Through Effective Offer Packages, Ren Zhang

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of the this study is to investigate effective marketing techniques to attract potential customers in a particular demographic group, young people aged from 21 to 34, as a way of exploring the local market. This demographic group constitutes a dynamic part of the local population and is characterized by its unique financial conditions and spending preferences. The hypothesis is that with well-designed price bundling, the casinos can realize increased revenue through increased visits from the local young population. The marketing technique used in this study is to utilize offer packages which bundle promotional items and other hotel-provided services. …


Examining The Influence Of Restaurant Green Practices On Customer Return Intention, Audrey L. Szuchnicki Jan 2009

Examining The Influence Of Restaurant Green Practices On Customer Return Intention, Audrey L. Szuchnicki

UNLV Theses, Dissertations, Professional Papers, and Capstones

In recent years there has been an increased awareness of how the actions of the foodservice industry are effecting the environment. With this awareness we have begun to see a change in priorities for both new and existing businesses. At the forefront of this change in the "green" direction is the GRA who certifies how eco-friendly an establishment is based on its' environmental guidelines. This study will examine the correlation between customer return intention and the institution of green practices within a restaurant setting. The expected outcome would be that a restaurant that is certified green or, implementing measures to …