Open Access. Powered by Scholars. Published by Universities.®

Business Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 3 of 3

Full-Text Articles in Business

Impact Of Electronic Commerce Practices On Customer E-Loyalty: A Case Study Of Pakistan, Tausif M, Riaz Ahmad Oct 2012

Impact Of Electronic Commerce Practices On Customer E-Loyalty: A Case Study Of Pakistan, Tausif M, Riaz Ahmad

Tausif M

The purpose of this paper is to explore the impact of electronic commerce practices such as customization, care, and contact interactively on customer’s E-loyalty. We collected data through structured questionnaires from customers of Amazon. We examined the relationship between independent variables i.e. care, customization, contact interactively and dependent variable customer’s e-loyalty. This research study basically tries to find out the importance of electronic commerce tools and preferences of the customers of Amazon. Sample of 100 customers was taken to measure the extent of relationship among variables. We used t test, regression and correlation to test our hypothesis whether the relationship …


Influence Of Non Financial Rewards On Job Satisfaction: A Case Study Of Educational Sector Of Pakistan, Muhammad Tausif Jul 2012

Influence Of Non Financial Rewards On Job Satisfaction: A Case Study Of Educational Sector Of Pakistan, Muhammad Tausif

Tausif M

The purpose of this paper is to explore the relationship between non financial rewards and employees job satisfaction for the educational sector of Pakistan. We had conducted a survey on Public sector School teachers to examine the relationship of non financial rewards (i.e. promotion, job enrichment and job autonomy) and employee's satisfaction towards job. Sample of 200 full time employees was taken. Schools were randomly selected from the city of Wah Cantt. Structured questionnaire was used to collect the data. The response rate was 86 percent. We identify two competing hypotheses on the relationship between non financial rewards and job …


Corporate Social Responsibility Practices: An Exploratory Study, Tausif M Apr 2012

Corporate Social Responsibility Practices: An Exploratory Study, Tausif M

Tausif M

The aim of the study is to explore the practices of corporate social responsibility in two different companies. For this purpose we collected data from Intel and Pakistan Tobacco Company. Intel is the World's leading semiconductor chip producer and has its operations in more than 50 countries. Pakistan Tobacco Company is a member of the British American Tobacco, which is one of the world’s largest manufacturers of tobacco products. Data was collected from the past researches conducted by different researchers, company’s official websites and reports published by companies. The results of the study suggest that two different companies working in …