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Apple Analysis

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Consulting Paper Reflection, Blake C. Osting Dec 2019

Consulting Paper Reflection, Blake C. Osting

Honors Theses

For the strategic analysis of Lowe’s, the first section is the APPLE Analysis. The next section in the strategic analysis is an external analysis. The external analysis is a broader look into the industry and not a single firm. Unlike the external analysis, the internal analysis goes inside the firm to locate strengths and weaknesses and its competitive position relative to its rivals.