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Full-Text Articles in Business
Developing Social Entrepreneurial Intention: An Intervention Study In Thailand, Kanyaporn Skutalakul
Developing Social Entrepreneurial Intention: An Intervention Study In Thailand, Kanyaporn Skutalakul
Dissertations and Theses Collection (Open Access)
Social entrepreneurs are key players that could potentially create new initiatives and long-term solutions for our world to sustain the predicted forthcoming crises of overconsumption. Our world needs both kinds of entrepreneurship, both social and business, to collaboratively stimulate growth in a more balanced manner; however, the creation of social entrepreneurs at a higher rate of success and diffusion remains a challenge. This research proposed a number of new antecedents of social entrepreneurial intention (SEI) that were suggested by an exploratory study. The research was conducted in the context of Thailand and was designed to investigate the effects of different …
Predicting Success And Failure Factors Of Thai Start-Ups: An Empirical Study Of Start-Up Success And Its Determinants In Thailand, Ajjaree Limpamont
Predicting Success And Failure Factors Of Thai Start-Ups: An Empirical Study Of Start-Up Success And Its Determinants In Thailand, Ajjaree Limpamont
Dissertations and Theses Collection (Open Access)
Innovation is crucial to economic growth in both developed and emerging countries across the world. Its benefits creates impact on individuals, corporate and government stakeholders in improving quality of lives, increasing income levels and boost up economics. While innovations are important, where, and how they are best conceived of, managed, executed, and brought to the society has been of great debate and has attracted a great deal of scholarly inquiry. There have been numerous research findings discussing the wisdom and impact of each of these pathways. While the business start-up is an effective organizational form for harnessing resources and creating …
An Exploratory Study Of How To Navigate Brand Management And Improve Sales Performance Through Control Policies, Pavuth Sriaranyakul
An Exploratory Study Of How To Navigate Brand Management And Improve Sales Performance Through Control Policies, Pavuth Sriaranyakul
Dissertations and Theses Collection (Open Access)
The aim of this study was to examine the effects of alcohol and tobacco control policies on sales performance when two central elements of marketing, communication and promotion programs, are significantly restricted. The study took place in Thailand, which has some of the strongest tobacco control regulations in the world, along with moderately strong alcohol control regulations. Under these regulations, tobacco firms operate in a dark market, with near-total regulatory prohibition on advertising, promotion, and even the display of their products. Alcohol firms operate in a less restrictive or “grey” market, as they face restrictions on advertising and promotion content, …
Patriarchy, Empire, And Ping Pong Shows: The Political Economy Of Sex Tourism In Thailand, Kristen Kelley
Patriarchy, Empire, And Ping Pong Shows: The Political Economy Of Sex Tourism In Thailand, Kristen Kelley
Cultural Studies Capstone Papers
This project provides a postcolonial feminist analysis of the prosperity and reputation of the sex tourism industry in Thailand. It examines the ways in which Western imperialism created the space for the globalization of sex work, as well as providing a postcolonial analysis of the hegemonic structures which have existed throughout Thailand's history that enable the sex tourism industry to thrive today. This project also explores how policy making and enforcement in Thailand affects the sex tourism industry, as well as the ways in which activism works to change or support these policies, and how this affects individuals who are …