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Articles 1 - 7 of 7
Full-Text Articles in Business
Arts Marketing, David Ocon
Arts Marketing, David Ocon
Research Collection School of Social Sciences
Although there are hundreds of resources on traditional and commercial marketing, the materials available specifically for arts marketing are scarce, posing additional challenges for Gillian. Furthermore, while some focus on arts management, few of them address marketing from the perspective of a small-to-medium (often financially struggling) arts organization. An organization like Gillian’s often has limited resources, both financial and human, and can only approach marketing informally. However, it experiences the same pressures to perform well as larger arts institutions. Often, survival depends on how well it implements the marketing strategies that marketing staff create on their own. This chapter is …
Helping The Singapore Arts Sector Survive The Covid-19 Crisis, Su Fern Hoe
Helping The Singapore Arts Sector Survive The Covid-19 Crisis, Su Fern Hoe
Research Collection School of Social Sciences
From online art classes to livestreaming performances and collective singing to cheer frontline healthcare workers, people across the globe are turning to the arts for much-needed connection and comfort amid the Covid-19 crisis.
Global Ambitions: Positioning Singapore As A Contemporary Arts Hub, Su Fern Hoe
Global Ambitions: Positioning Singapore As A Contemporary Arts Hub, Su Fern Hoe
Research Collection School of Social Sciences
This chapter has two objectives. The first is to critically interrogate the state’s efforts in utilising the visual arts as a means to position Singapore as an international arts hub and marketplace. As Kwok Kian Woon and Low Kee-Hong have noted, “Singapore’s cultural policy has everything to do with staying on top as a focal node in the late-capitalist world system of the new millennium” (Kwok and Low, 2002, p. 154). This chapter offers an overview of the programmes and initiatives introduced by the state from the 1990s to the present in order to encourage the entry of international art …
The Arts And Culture Strategic Review Report: Harnessing The Arts For Community-Building, Su Fern Hoe
The Arts And Culture Strategic Review Report: Harnessing The Arts For Community-Building, Su Fern Hoe
Research Collection School of Social Sciences
The Arts and Culture Strategic Review (ACSR) was initiated in 2010 to chart the next phase of cultural development in Singapore. The final report, which was released in 2012, appears to propose a paradigm shift in focus for arts and cultural policy making in Singapore: from the desire to manage the arts and cultural sectors into profitable creative industries to the utilisation of the arts and culture as expedient tools for social cohesion and community building in Singapore. This shift has resulted in government programmes placing (renewed) importance and emphasis on “community arts” as a cultural activity. This chapter critically …
Nurturing The Cultural Desert: The Role Of Museums In Singapore, Su Fern Hoe, Terence Chong
Nurturing The Cultural Desert: The Role Of Museums In Singapore, Su Fern Hoe, Terence Chong
Research Collection School of Social Sciences
The absence of official platforms and institutions such as museums and visual arts spaces; while the artistic amateur scene was flourishing, there were no museums or national galleries where collections of the best local and regional artworks could be found, appreciated and studied by artists and citizens. This cultural desert was the result of the government’s attention to bread and butter issues. How, then, did Singapore transform from “cultural desert” of yesteryear to a city with 51 museums and 118 art galleries in 2013, as well as an arts scene that saw more than 3.2 million visitors to the national …
Plus Ça Change: Innovation And The Spirit Of Enterprise In Tocqueville’S America, Christine Dunn Henderson
Plus Ça Change: Innovation And The Spirit Of Enterprise In Tocqueville’S America, Christine Dunn Henderson
Research Collection School of Social Sciences
Tocqueville describes the spirit of enterprise—along with the taste for material well-being—as “the distinctive characteristic” of the American people. This paper explores the American spirit of innovation and enterprise, beginning with the centrality of this spirit for America's commercial greatness. Tocqueville observes that the taste for innovation is a part of American national character, and its roots can be traced to the equality of conditions which characterizes democratic life. But the same equality of conditions which promotes the spirit of innovation also can also threaten it, for equality of conditions paradoxically encourages individuals both to rely upon their own judgment …
The Commercial Face Of God: Exploring The Nexus Between The Religious And The Material, Lily Kong
The Commercial Face Of God: Exploring The Nexus Between The Religious And The Material, Lily Kong
Research Collection School of Social Sciences
This paper explores the nexus between the cultural and the material by examining the ways in which religion and the economy are integrated in the context of economy-driven Singapore. The mutually constitutive relationships between the cultural and the material are explored through a discussion of the role of the state, capital and religious institutions in pulling together the sacred and the secular. Specifically, the analysis focuses on how the state harnesses religion ideologically in its economic development strategies; how capital harnesses the potential of religion in commercial enterprises in practical terms; and how religious institutions themselves behave as financial institutions. …