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Articles 1 - 10 of 10
Full-Text Articles in Business
A Commentary On The Dynamics Of The Local And The Global, And The Representations Of Minorities In Mediascapes, Delphine Godefroit-Winkel
A Commentary On The Dynamics Of The Local And The Global, And The Representations Of Minorities In Mediascapes, Delphine Godefroit-Winkel
Markets, Globalization & Development Review
This commentary intends to extend knowledge about local identities with regard to their representations in the mediascape. It uses two focal MGDR papers and uncovers the opportunities for local identities to develop in global-local dynamics. This commentary reminds the interdependence between the global and the local and how local identities are formed. We discuss the accessibility of local identities and cultures.
Competing Visions Of Fundamental Global Change: Comparative Book Review Of Rethinking Humanity By Seba & Arbib, Cristian Ziliberberg
Competing Visions Of Fundamental Global Change: Comparative Book Review Of Rethinking Humanity By Seba & Arbib, Cristian Ziliberberg
Markets, Globalization & Development Review
No abstract provided.
Consumers’ Subjective Well-Being In Brazil: Suggested Extensions For Researching A Market With Continental Dimensions, Igor De Jesus Lobato Pompeu Gammarano
Consumers’ Subjective Well-Being In Brazil: Suggested Extensions For Researching A Market With Continental Dimensions, Igor De Jesus Lobato Pompeu Gammarano
Markets, Globalization & Development Review
This commentary starts by recognizing, in the lead article of this issue, the importance of studying empirically the relationships between marketplace activities and consumers' perceived subjective well-being in Brazil. The commentary then presents a number of ways in which future research studies of this type can be strengthened, in terms of geographical coverage, methods employed and analytical-interpretive tools used. The commentary also offers literature links to a variety of consumption modes, from minimalist to hedonic; pointing out that subjective well-being is influenced by these styles/modes of consumption.
Subjective Well-Being, Happiness, And Fairness Of Marketing Systems In Brazil: Some Further Thoughts, Stefânia Ordovás De Almeida, Ely José De Mattos
Subjective Well-Being, Happiness, And Fairness Of Marketing Systems In Brazil: Some Further Thoughts, Stefânia Ordovás De Almeida, Ely José De Mattos
Markets, Globalization & Development Review
Subjective well-being is often popularly referred to as happiness. In this dialogue commentary, we point to these additional aspects of subjective well-being or happiness: (1) Some findings from another study of this type, in another region of Brazil; (2) Several macro-level observations, drawn from Brazil as well as globally, on the complex relationships between marketing practices, public policies, consumption styles and subjective well-being.
Consumers' Perceptions Of The Role Of The Marketing System In Subjective Well-Being, Valcir Farias, Ramon Silva Leite
Consumers' Perceptions Of The Role Of The Marketing System In Subjective Well-Being, Valcir Farias, Ramon Silva Leite
Markets, Globalization & Development Review
The term happiness is used colloquially to refer to subjective well-being. In the years when the performance of marketing systems in Brazil was reduced, there was a fall in happiness index, which demonstrates the importance of marketing systems in the subjective well-being of individuals and society. Most studies on the role played by the marketing system in subjective well-being are based on mature markets. Little has been studied on the subject in Latin American markets. This article describes the role of marketing systems in the subjective well-being of Brazilian consumers. In qualitative research through interviews with consumers from cities of …
The Conundrums Of Happiness And Subjective Well-Being: Views From Brazil, Nikhilesh Dholakia, Deniz Atik
The Conundrums Of Happiness And Subjective Well-Being: Views From Brazil, Nikhilesh Dholakia, Deniz Atik
Markets, Globalization & Development Review
No abstract provided.
Lee Isaac Chung, Minari (2020): Having An Amerikorean Life, Nagehan Uzuner
Lee Isaac Chung, Minari (2020): Having An Amerikorean Life, Nagehan Uzuner
Markets, Globalization & Development Review
Minari by Lee Isaac Chung is a drama which chronicles the life of a Korean family who moves to the USA during 1980s in pursuit for a better life. The acculturation process is experienced differently by family members. Children are mostly bored with their new life in the rural area of Arkansas while their mother, Monica, is terrified of living in a mobile home which is made of a truck trailer in the middle of nowhere. Meanwhile, the grandmother joins the family from Korea to take care of the kids with a more positive approach dealing with their struggles. The …
Minari: The Concealed Asian Aspiration Wrapped In The American Dream, Anh Luan Tran-Nguyen, Arthur Nguyen
Minari: The Concealed Asian Aspiration Wrapped In The American Dream, Anh Luan Tran-Nguyen, Arthur Nguyen
Markets, Globalization & Development Review
After the success of the Korean film Parasite, Minari – a quasi-autobiographical drama of the Korean-American film director Lee Isaac Chung – has again turned the global public’s attention to Korean culture at large. In this review, we shed light on two themes that we capture from the movie: tensions and compromises in chasing the American dream of immigrants. Although stories about pursuing the American dream are abundant, we know less about how that dream causes tensions at the individual and family levels and how the tensions are resolved. Minari is an excellent example to probe the unfolding issues relating …
Minari: The Invincible, Soonkwan Hong
Minari: The Invincible, Soonkwan Hong
Markets, Globalization & Development Review
No abstract provided.
Hyphenated Globalization: First, Wide Propagation; Then, Gradual Elimination, Nikhilesh Dholakia, Deniz Atik
Hyphenated Globalization: First, Wide Propagation; Then, Gradual Elimination, Nikhilesh Dholakia, Deniz Atik
Markets, Globalization & Development Review
No abstract provided.