Business Commons^™

Proxies Of Design: A Case Study And Analysis Of Place And Commercial Real Estate In Seattle, Nicholas Miranda

University Honors Theses

What kinds of relationships exist between individual buildings and greater society in Seattle? Focusing on the role of design in shaping the value and desirability of commercial properties, the study examines and utilizes a large temporal and spatial dataset to test price analogs between common building attributes and metrics. By employing a hedonic pricing model, the study seeks to identify the impact of these attributes on property values and ultimately relate them to architectural and contextual design, from a micro to a macro level. The empirical findings are not necessarily novel or groundbreaking, but rather, they shed light on the …

Tesla Solar Roof Marketing Plan, Mustafa Almuzel, Touraj Goudarznia, Ali Daneshi, Mohammadsaleh Saadatmand, Mufeed Yacoub

Engineering and Technology Management Student Projects

This marketing plan for Tesla roof has been written to find the best marketing strategies for this new product. Tesla roof was launched in 2017 as part of Tesla’s mission to accelerate the transition of the world into sustainable energy. The objective is to position Tesla roof tile as the first choice for homeowners seeking aesthetics and green energy, gaining market share within three years. The research shows that positioning Tesla roof in the solar market would be the most suitable approach for Tesla. Research and customer interviews analysis implies that the value proposition for this solar roof would be …

Interview With Steven Ribeiro, Aldeia Development, 2011 (Audio), Steven Ribeiro

All Sustainability History Project Oral Histories

Interview of Steven Ribeiro by John Stephenson in Salem, Oregon on February 18th, 2011.

The interview index is available for download.