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Full-Text Articles in Television
Rwu First Amendment Blog: David Logan's Blog: Media Centralization Imperils Marketplace Of Ideas 04-05-2018, David A. Logan
Rwu First Amendment Blog: David Logan's Blog: Media Centralization Imperils Marketplace Of Ideas 04-05-2018, David A. Logan
Law School Blogs
No abstract provided.
Switching Screens: An Examination Of How House Of Cards And Scandal Represent Shifting Strategies In Television, Laura Rossiter
Switching Screens: An Examination Of How House Of Cards And Scandal Represent Shifting Strategies In Television, Laura Rossiter
Scripps Senior Theses
Both House of Cards and Scandal have similar conceits (White House? Check. Sex? Check. Murder? Check.) but use different platforms: House of Cards is a Netflix Original production while Scandal is a broadcast television program on ABC. Through the course of this paper, I will examine how the platform and type of consumption affects the content and distribution of the show and the types of relationships they forge with their viewers.
Is There A Future Audience For Small Market Broadcast Television News?, David W. Madsen
Is There A Future Audience For Small Market Broadcast Television News?, David W. Madsen
College of Journalism and Mass Communications: Theses
Local television stations, especially in smaller markets of 100,000 to 200,000 TV homes, are constantly looking for adults between the ages of 25- 54 to watch their TV newscasts. TV stations must nurture younger audiences (of adults 18-34) to grow into older, desired audiences of loyal TV news viewers. Because of technological innovations such as the Internet, Facebook and Twitter, younger audiences are spending less time watching local TV news.
Existing research on younger audiences has largely focused on news consumption in general (TV, radio, newspaper, Internet), used more of a national news focus, and was often conducted in large …