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State University of New York College at Buffalo - Buffalo State College

Jello

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Women And Jell-O™ Advertising In 20th Century America, Victoria L. Schultz Jan 2022

Women And Jell-O™ Advertising In 20th Century America, Victoria L. Schultz

The Exposition

Women have been the exclusive and consistent factor influencing the advertising process for the American food brand, Jell-O, since its inception at the dawn of the 20th Century and ever since.

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