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Full-Text Articles in History

Hotel Bellevue Advertisements, Wlbz Radio Jun 1958

Hotel Bellevue Advertisements, Wlbz Radio

WLBZ Radio Station Records

Three advertisements encouraging Maine residents to consider a family trip to Boston to stay at the Hotel Bellevue on Beacon Hill. Recorded in 1958.


Interview With Joe Culligan Of Nbc On The Concept Of Imagery Transfer, Wlbz Radio Apr 1957

Interview With Joe Culligan Of Nbc On The Concept Of Imagery Transfer, Wlbz Radio

WLBZ Radio Station Records

Matthew J. "Joe" Culligan explains how sounds trigger memory and the engagement of listeners, a human phenomenon referred to as imagery transfer, a concept that could be applied to advertising and radio programming.

He illustrates the point by playing four sounds with which listeners of 1957 would readily identify, the sound of a train whistle, an audio clip of the quote “Old soldiers never die, they just fade away," a bit of the song “Some of These Days,” and the quote “The hand that held the dagger has struck it into the back of its neighbor.” The radio announcer easily …


Hoffman Television Advertisements, Wlbz Radio Oct 1956

Hoffman Television Advertisements, Wlbz Radio

WLBZ Radio Station Records

Four short advertisements for Hoffman television sets from 1956.


Kay And Norm Show Performance Of Somewhere Over The Rainbow Sponsored By Glidden Paint, Wlbz Radio May 1953

Kay And Norm Show Performance Of Somewhere Over The Rainbow Sponsored By Glidden Paint, Wlbz Radio

WLBZ Radio Station Records

The opening and closing portions of a program called the Kay and Norm Show featuring Kay DeWitt and Norman Lambert. After DeWitt sings the opening lyrics from Somewhere Over the Rainbow, Irving Hunter announces that the show is sponsored by the Glidden Paint Company and Glidden dealers. Dated May 22, 1953.


Ransom's Family Receipt Book, 1895: Free To Everyone, New Every Year: Receipts For Fish, Oysters, Game And Eggs, D. Ransom, Son & Co. Jan 1895

Ransom's Family Receipt Book, 1895: Free To Everyone, New Every Year: Receipts For Fish, Oysters, Game And Eggs, D. Ransom, Son & Co.

Maine History Documents

A booklet of recipes for fish, oysters, game and eggs. Includes testimonials and advertisements for several medicines offered by D. Ransom, Son & Co. Stamped on the back as being offered by Taylor & Mitchell Drug and Grocery Store, Unity, Maine.


Ayer & Crockett Dry Goods Advertising Broadside, Edwin A. Ayer, James P. Crockett Dec 1842

Ayer & Crockett Dry Goods Advertising Broadside, Edwin A. Ayer, James P. Crockett

Maine Bicentennial

Large-format broadside advertisement promoting Ayer & Crockett's Dry Goods located at 32 and 34 Main Street, Bangor, Maine, ca. 1840.