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Film and Media Studies Commons

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Full-Text Articles in Film and Media Studies

Sustainable Messaging In Film: A Survey Of A College Community, Chelsea Faught Apr 2019

Sustainable Messaging In Film: A Survey Of A College Community, Chelsea Faught

Mahurin Honors College Capstone Experience/Thesis Projects

The concept of sustainability encompasses environmental, social, and economic issues. A sustainable approach encourages a balanced earth in both well-being and resource conservation for the sake of future generations. Unfortunately, awareness of and participation in various dimension of sustainability are currently inadequate given the current projections of the negative impact of climate change to humanity. Therefore, this project was designed to research if there was a relationship between viewing sustainably themed films and becoming more sustainably-conscious as a way to explore a potential avenue for mental and behavioral change. Furthermore, this project examines audience perception of sustainable messaging and content …


Globalization Tropes In Films: A Focus On Crazy Rich Asians, Nikhilesh Dholakia, Deniz Atik Jan 2019

Globalization Tropes In Films: A Focus On Crazy Rich Asians, Nikhilesh Dholakia, Deniz Atik

Marketing Faculty Publications and Presentations

Learning from and encouraged by the impacts of film film-based windows into globalization phenomena, in this issue of MGDR, we have focused on the film Crazy Rich Asians. In the popular press, the movie has been hailed as a major cultural point of departure for Hollywood as well as panned as just an Asian Asian-themed romantic comedy that celebrates the super-rich of Asia. The buzz around this movie does, however, indicate a slight bend in the curve of the geopolitics of the globalization discourse – and hence our decision to feature a number of academically insightful reviews of this movie …