Art and Design Commons^™

“The Researcher’S Challenge: Entertainment Or Epistemology?”, Mary Ann Bolger, Clare Bell

Mary Ann Bolger

The number of journals dedicated solely to the publishing of research in the fields of typography and visual communication is slowly growing. However, very little of this material finds its way back into the studio at undergraduate level. Further, research published in discipline-focussed peer-reviewed journals does ‘not tend to be highly valued by those engaged in practice.’ As a result of this, as Robin Kinross has written, ‘the academic discussion of typography, and design in general, is too often hermetic and unreal: in unholy partnership with the proud anti-intellectualism of many practicing designers’. This has a variety of consequences. In …

Typeforming: The Evolution Of Typefaces, Sheridan Library And Learning Services, Sheridan Faculty Of Animation, Arts & Design

2015 Creative Campus Series

An international panel of type and design experts gathered at Sheridan on September 21, 2015 to talk about the form of typography and how its history contributes to its future. The panelists were Matthew Carter, Rod McDonald, Allan Haley and Charles Nix of Monotype.

The discussion followed an exhibition and world premiere screening of a digitized and expanded film by Carl Dair, who designed Cartier – Canada's first Latin typeface.The film, Carl Dair at Enschedé: The Last Days of Metal Type features a digitized version of the 1957 silent film shot by Dair while studying in Holland with one of …

Design Research: Typography Within The Israeli Linguistic Landscape, Shayna Tova Blum

Faculty and Staff Publications

A linguistic landscape signifies language used within a physical or virtual public space, in which communication is presented in typographic form, portraying a message to an audience. Within the state of Israel, the linguistic landscape presents a unique situation in which it is common to view municipal and commercial multilingual signs that are designed using Hebrew, English, and Arabic letterforms. By studying the diverse linguistic landscape within Israeli urban environments, the article offers perspectives on the use of multilingual visual language, based on discussions with five Israeli designers in the summer of 2015.

Packaging Design Elements And Users Perception: A Context In Fashion Branding And Communication, Heer Vyas

Journal of Applied Packaging Research

The product packaging has a crucial role to attract consumer, force them to choose the product and act as a brand communication vehicle. The point of focus is how the elements of the package design affect consumer’s perceptions about products and brand. In this study, we collected data through a questionnaire that covered areas such as design elements of the package (size, shape, material, graphic design of package, typography, images and pictures), user’s perception (attention, purchase and repurchase) and their experience (feelings evoked and functional benefits). There is a difference with the professional status and age involvement with respect to …

Typography "In & Of" Ireland, Mary Ann Bolger

Conference Papers

No abstract provided.