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Full-Text Articles in Art and Design

Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr Nov 2010

Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

Advertising is paid communication through a medium in which the sponsor is identified and the message is controlled. Every major medium is used to deliver these messages, including: television, radio, movies, magazines, newspapers, the Internet and today’s growing mobile advertising. Advertisements can also be seen on the seats of grocery carts, on the walls of an airport walkway, on the sides of buses, heard in telephone hold messages and instore PA systems but get paid for reading SMS on our mobile phones .It is the new way of marketing strategy for reaching subscribers. Mobile advertising is the business of ...


Changing Mutual Perception Of Television News Viewers And Program Makers In India- A Case Study Of Cnn-Ibn And Its Unique Initiative Of Citizen Journalism, Ratnesh Dwivedi Mr Nov 2010

Changing Mutual Perception Of Television News Viewers And Program Makers In India- A Case Study Of Cnn-Ibn And Its Unique Initiative Of Citizen Journalism, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

The Indian television system is one of the most extensive systems in the world. Terrestrial broadcasting, which has been the sole preserve of the government, provides television coverage to over 90% of India's 900 million people. By the end of 1996 nearly 50 million households had television sets. International satellite broadcasting, introduced in 1991, has swept across the country because of the rapid proliferation of small scale cable systems. By the end of 1996, Indians could view dozens of foreign and local channels and the competition for audiences and advertising revenues was one of the hottest in the world ...


Community Radio:History,Growth,Challenges And Current Status Of It With Special Reference To India, Ratnesh Dwivedi Mr Oct 2010

Community Radio:History,Growth,Challenges And Current Status Of It With Special Reference To India, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

Community radio is a type of radio service that caters to the interests of a certain area, broadcasting content that is popular to a local audience but which may often be overlooked by commercial or mass-media broadcasters. Modern-day community radio stations often serve their listeners by offering a variety of content that is not necessarily provided by the larger commercial radio stations. Community radio outlets may carry news and information programming geared toward the local area, particularly immigrant or minority groups that are poorly served by other major media outlets. Philosophically two distinct approaches to community radio can be discerned ...


History Of Communication And Its Application In Multicultaral,Multilingual Social System In India Across Ages, Ratnesh Dwivedi Mr Sep 2010

History Of Communication And Its Application In Multicultaral,Multilingual Social System In India Across Ages, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

The history of communication dates back to the earliest signs of cavemen.Communication can range from very subtle processes of exchange, to full conversations and mass communication. Human communication was revolutionized with speech perhaps 200,000 years ago, Symbols were developed about 30,000 years ago and writing about 7,000. On a much shorter scale, there have been major developments in the field of telecommunication in the past few centuries.


Records Management And The Preservation Of Digital Art, Harrison W. Inefuku May 2010

Records Management And The Preservation Of Digital Art, Harrison W. Inefuku

Harrison W. Inefuku

No abstract provided.


Archival 101 & Working With Vendors, Peter D. Verheyen May 2010

Archival 101 & Working With Vendors, Peter D. Verheyen

Peter D Verheyen

Archival 101: Dealing with Suppliers of Archival Products

* Do you need to purchase archival supplies for your organization or even yourself? * Are you confused by the terminology and not sure about what the differences between the various vendors are? * Not finding exactly what you are looking for and unsure about adapting different products?

Archival 101 is designed to demystify the archival product terminology and market for the layperson and non-preservation specialist. The presentation will provide an overview of the conservation and preservation issues facing libraries, cultural organizations, and individuals; describe the terminology in use; discuss products and offers buying tips ...


Documenting Digital Art In Small Galleries: The Approach Of The Interpares Project, Harrison W. Inefuku Mar 2010

Documenting Digital Art In Small Galleries: The Approach Of The Interpares Project, Harrison W. Inefuku

Harrison W. Inefuku

This presentation discusses research being conducted at the Morris and Helen Belkin Art Gallery as part of the InterPARES 3 Project, which is developing a documentation framework to support the preservation of digital and new media art. The framework includes the use of a questionnaire for artists; a checklist of records that should be created and/or acquired by the Gallery; a file structure that allows the Gallery to maintain its documents and records according to records and archival management best practices; and an analysis of copyright and moral rights issues.

For the results of this study, see Case Study ...


Grayson Perry, By Jacky Klein, Nedda Ahmed Jan 2010

Grayson Perry, By Jacky Klein, Nedda Ahmed

Nedda H Ahmed

No abstract provided.


Designing, Producing And Enacting Nationalisms: Contemporary Amerindian Fashion In Canada, Cory Willmott Jan 2010

Designing, Producing And Enacting Nationalisms: Contemporary Amerindian Fashion In Canada, Cory Willmott

Cory A. Willmott

Today, generations after the adoption of European styles, Amerindian peoples’ everyday clothing is almost indistinguishable from that of other residents of North America. Until recently their culturally distinct clothing has been mainly reserved for ceremonial occasions such as powwows and religious rituals. This bifurcation of clothing styles and contexts parallels the dichotomy between ‘traditional’ and ‘assimilated’ Native identity that has been imposed by the dominant society. The dichotomy is a double bind: adopting ‘traditional’ identities, Native peoples are cast into a static ahistorical frame, while appearing ‘assimilated’ erases cultural distinctiveness. In both cases, Native peoples cannot effectively stake claims to ...


An Investigation Of Speech Enhancement Using Wavelet Filtering Method, International Journal Of Speech Technology, Philadelphia University Jan 2010

An Investigation Of Speech Enhancement Using Wavelet Filtering Method, International Journal Of Speech Technology, Philadelphia University

Philadelphia University, Jordan

No abstract provided.


Jordanian Commercial Bank Strategies In High- Rate Of Return Realization And Its Relation With Liquidity Gap Management Performance, Philadelphia University Jan 2010

Jordanian Commercial Bank Strategies In High- Rate Of Return Realization And Its Relation With Liquidity Gap Management Performance, Philadelphia University

Philadelphia University, Jordan

No abstract provided.


Testing Lyoequivalency For Three Commercially Sustainedrelease Tablets Containing Diltiazem Hydrochloride, Philadelphia University Jan 2010

Testing Lyoequivalency For Three Commercially Sustainedrelease Tablets Containing Diltiazem Hydrochloride, Philadelphia University

Philadelphia University, Jordan

No abstract provided.


The Novel And The Experimentation, Philadelphia University Jan 2010

The Novel And The Experimentation, Philadelphia University

Philadelphia University, Jordan

No abstract provided.


Neural-Network-Based Fuzzy Identifier: Design And Evaluation, Philadelphia University Jan 2010

Neural-Network-Based Fuzzy Identifier: Design And Evaluation, Philadelphia University

Philadelphia University, Jordan

No abstract provided.


Using Database Marketing To Enhance Direct Marketing Alternatives In Jordanian Industrial Shareholders Corporations, Philadelphia University Jan 2010

Using Database Marketing To Enhance Direct Marketing Alternatives In Jordanian Industrial Shareholders Corporations, Philadelphia University

Philadelphia University, Jordan

No abstract provided.


Bookbinding & Conservation: A Sixty-Year Odyssey Of Art And Craft By Don Etherington, Peter D. Verheyen Dec 2009

Bookbinding & Conservation: A Sixty-Year Odyssey Of Art And Craft By Don Etherington, Peter D. Verheyen

Peter D Verheyen

For those involved with bookbinding, book conservation, or with the Guild of Book Workers, Don Etherington needs no introduction – he has served as a teacher, mentor, and friend. Now, with Bookbinding & Conservation: A Sixty-year Odyssey of Art and Craft we can read about how he came to enter this field, was influenced by his teachers and mentors, and how he helped shape the world of bookbinding and conservation.

"Bookbinding & Conservation: A Sixty-year Odyssey of Art and Craft" contains a forward by Bernard Middleton, another leader in the field, and one who needs little introduction himself. It is divided into the ...


Where Book Art And Technology Mingle, Peter D. Verheyen, Richard Minsky Dec 2009

Where Book Art And Technology Mingle, Peter D. Verheyen, Richard Minsky

Peter D Verheyen

Interview of Peter D. Verheyen by Richard Minsky. Peter Verheyen, conservator, bookbinder, and creator of the Books Arts Web, discusses the current state of book arts. Although he creates impeccable fine bindings that have won international awards, Peter Verheyen's huge contribution to the field of book art has little to do with making or conserving physical books. His magum opus is the Book Arts Web (philobiblon.com), the main location on the Internet for book art information and resources, from online exhibitions to tutorials, opportunities, blogs, and reference materials.


Reallocation Of Mesh Points In Fluid Problems Using Back-Propagation Algorithm, Philadelphia University Dec 2009

Reallocation Of Mesh Points In Fluid Problems Using Back-Propagation Algorithm, Philadelphia University

Philadelphia University, Jordan

No abstract provided.