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Graphic Design

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Always Judge A Book By Its Cover, Abby Miller Jan 2024

Always Judge A Book By Its Cover, Abby Miller

Williams Honors College, Honors Research Projects

The goal for this honors project is to build my illustration portfolio and to explore the world of children's book illustration. This project will facilitate my improvement in design layout, theming, and illustration. I would love to pursue a job involving children's book illustrations at some point in the future and completing this project would help me to understand the challenges that come with designing such covers, it would improve my ability to illustrate in a purposeful manner, and it would strengthen my portfolio overall.


The Space Between, Alexander Dixon Dec 2023

The Space Between, Alexander Dixon

Electronic Theses, Projects, and Dissertations

The Space Between investigates the intricate relationship between perception and reality. By integrating graphic design principles with the optical qualities of glass, the exhibition creates visual distortions that challenge and redefine our understanding of the world. The pervasive use of black throughout the exhibition signifies the vectorized image, a vital element of graphic design and the technological abyss prevalent within our society. The fundamental geometric shapes, coupled with minimalist sculptural forms, employ a graphic approach to highlight visual communication's influence on perception.

Graphic design has a history of shaping public perception. The basis of graphic design is the act of …


Crossover Logics, Serena Ho Jun 2023

Crossover Logics, Serena Ho

Masters Theses

As more and more of modern life is measured and calculated by computational machines, our realities are flattened into streams of data, bits, and binary. As a graphic designer operating under societal and technological systems that unrelentingly speed up, simplify, and reduce the individual into a digital form legible to machines, my response to these conditions is to search for moments of imagination, poetry, and play within these structures. In my practice, I pair machined forms with human gestures to bridge the duality between computer and human logics, the rational and the emotional, and the measurable and unmeasurable aspects of …


Press Play, Karan Kumar Jun 2023

Press Play, Karan Kumar

Masters Theses

"Press Play" arises from a conviction that a predilection to play is not an infantile diversion; instead, it extends our human ability to magnify, augment and shape reality. This thesis moves through different sites —all metaphorical playgrounds— where cultural repertoires are altered, negotiated, and invented through play. Each playground is a laboratory for innovation and a catalyst for developing a mental aptitude for reimagining ways to occupy familiar structures: the slide, swing, carousel, jungle gym, and bench as navigational spaces. The thesis becomes an experiential landscape through situations, processes, methods, and stylistic movements.


Access In Ambiguity, Moritz Lónyay Jun 2023

Access In Ambiguity, Moritz Lónyay

Masters Theses

The wealth of color present in nature has long been a major source of inspiration for works of art and design. Yet as more species become extinct due to habitat loss, climate change and unchecked hunting, will we face a less colorful, more monotonous future? How will this impact art and design and how could either be utilized as tools to counteract the loss of color? This thesis speculates upon such a future by the sixth wave of mass extinction and instigates a movement that celebrates color. Growing up in the Anthropocene, the first geological epoch in which human existence …


The Connection Between Gen Z And Online Fast Fashion Media; Aiming To Create A Sustainable Future In Fashion., Rachel Peters May 2023

The Connection Between Gen Z And Online Fast Fashion Media; Aiming To Create A Sustainable Future In Fashion., Rachel Peters

School of Art Undergraduate Honors Theses

It is impossible to think about culture in the past two decades without referencing social media. My generation, commonly known as Gen Z (born between 1997-2010), has been on the forefront of social media development. One of the first generations to grow up with some form of unfiltered online social experience, Gen Z has been hard wired to consume media. While using social media alongside my peers, I have observed a problem that has resulted from this: mass consumption. A mass consumption of food, beauty products, home decor, and clothing in particular. On social media we see hundreds of videos …


Sending Gratitude, Amanda Kukunis Apr 2023

Sending Gratitude, Amanda Kukunis

Honors Projects

Mindfulness practices involving gratitude have been shown to improve mental and physical health. Making short lists of people, things, and experiences that one is grateful for is a helpful habit for decreasing anxiety. Sending Gratitudeis an expansion of these lists guided by the research question:

In what ways does reflecting on past experiences where I was grateful that someone decreased my past anxiety help reduce current anxieties?

How can these experiences be shared with others in a way that will encourage them to practice gratitude?

The final installation imitated a greeting card wall and encouraged viewers to take a …


What Does A Rooster Say?, Kim Pfeffer Jan 2023

What Does A Rooster Say?, Kim Pfeffer

All Graduate Theses, Dissertations, and Other Capstone Projects

“What Does a Rooster Say?” Growing up in Vietnam’s K–12 public school system, I found the mandatory textbooks overwhelming, a sentiment shared by my peers. As an educator and designer, I noticed a need for improvement in Vietnam’s current textbooks. Despite numerous reforms, they still don’t effectively cater to their primary audience: the students. The newer textbooks, especially for first graders, are visually dense and complex, causing concern among researchers, parents, and educators. This led to the idea of creating an alternative. Reflecting on the older textbooks from the '80s and '90s, while not perfect, they were more user-friendly with …


We Are All Connected, Behnoush Tavasolinia Nov 2022

We Are All Connected, Behnoush Tavasolinia

LSU Master's Theses

Upon personal reflection, I have discovered that economic, cultural, and social issues have become very important in my life. As an Iranian graphic designer, I used current events and responded to Iranian stories to reflect that people’s problems anywhere in the world affect other people’s lives worldwide. My thesis investigation aims to reveal the global connection with commodities by focusing on Iran’s economic inflation to create a conceptual and visual representation of impacted consumables. Persian rugs and tile designs are the centers of the culture and symbols of the Iranian people. I used graphic design to illustrate tiles utilizing economic …


Visionaire Branding Company, Toni Joy Forsythe Jun 2022

Visionaire Branding Company, Toni Joy Forsythe

Graphic Communication

It has been a goal of mine to one day launch my own branding and marketing agency, therefore this opportunity has allowed me to ideate what the agency would look like in terms of branding and business. I developed Visionaire Branding Company, a branding and marketing agency located in Central California. Creativity has always been at the forefront of my ambitions and Visionaire is a reflection of my passion for taking businesses to the next level and doing it with a vision.


Rebranding The Cal Poly Writers' Collective, Micah Wilkins Jun 2022

Rebranding The Cal Poly Writers' Collective, Micah Wilkins

Graphic Communication

For my senior project, I rebranded the Writers’ Collective, Cal Poly’s creative writing club. This process included collecting feedback from the club members and creating both physical and virtual deliverables. I designed a new logo, then created a brand based around it. Using these, I then designed merchandise featuring the logo, such as stickers, and also designed a new template for the club newsletter. To ensure the rebrand is effective, I created a guide on best file practices and uploaded this, as well as all the designs I had created, to the club’s Google Drive, so that future officers can …


Adaptation Of Graphic Design For Inclusivity Of Diverse Demographic Audiences, Stephanie Bedoya May 2022

Adaptation Of Graphic Design For Inclusivity Of Diverse Demographic Audiences, Stephanie Bedoya

Honors Theses

Being culturally aware of one’s target audience is essential in order to avoid insensitive design choices and communicate more effectively. Through secondary source research, I described design issues impacting populations that are frequently overlooked. I found examples that either lack cultural awareness or inclusivity for these populations. This project analyzes these existing design materials and provides a redesigned version following more inclusive standards.


[Un]Seen, Al Benbow Apr 2022

[Un]Seen, Al Benbow

Honors Projects

[un]seen is a community-centered project and installation that consists of a collection of portraits and statements from underrepresented members of the LGBTQ+ community. Each subject submits their own action item that depends on their identity and response to the question, “what do you wish people understood about the experience of being [your identity]?”

This project was initially born out of research into the commodification of LGBTQ+ identities, and the realization that corporations tend to market to members of the LGBTQ+ community who they believe have the most spending power: white, cisgender, able-bodied, upper class, gay men, and therefore most often …


Fiore Jewelry: Branding And Packaging Design, Trevor A. Mcgall Mar 2022

Fiore Jewelry: Branding And Packaging Design, Trevor A. Mcgall

Graphic Communication

My senior project incorporates my interests in the packaging field with structural and graphic design challenges, as well as materials consideration. I have designed the primary packaging for a hypothetical online jewelry brand. I have also created the logo, color scheme, and corresponding packaging graphics for this made up brand.


Less Water, More Holy: Tools For Sustainable Ablution, Faheem Khan Jan 2022

Less Water, More Holy: Tools For Sustainable Ablution, Faheem Khan

Theses and Dissertations

Prayer is an important part of life for many people, whether it takes the form of meditation or talking to God. Muslims pray five times a day, and before each prayer, they first clean themselves by performing ritual ablution (wudu). The eight-step purification process of wudu cleanses the body from head to toe. The Hadiths of Sahih al-Bukhari and Sahih Muslim tell us the Prophet Muhammad ﷺ needed just one mudd of water (650ml) to complete wudu, but most people consume many times that amount—four-to-seven liters is more common today.

To visualize and better understand the nature …


Artisan Tea Project Re-Brand, Alyssa J. Tong Dec 2021

Artisan Tea Project Re-Brand, Alyssa J. Tong

Graphic Communication

Artisan Tea Project, a local cold brew tea pop-up in San Luis Obispo, aims to communicate the brand’s quality, simplicity, and creativity. The company is in need of design collateral that can best market the nuances of their product to target audiences, especially through digital means. The end result of the project is a fully re-branded company with a cohesive brand image that supports the company’s products, mission, and vision.


Young Adult Book Cover Design And Its Impact On Reader Interest, Megan A. Mccullough Oct 2021

Young Adult Book Cover Design And Its Impact On Reader Interest, Megan A. Mccullough

Selected Honors Theses

A book cover is one of the first steps in selling a book and is vital in catching a reader’s attention. Still, many book covers in the young adult fiction market are ineffective at reaching their target audience. Since the birth of young adult books, cover design styles have changed drastically, yet little research has been done. Because of this lack of research, two new surveys were built to investigate what specific elements and styles of current young adult book covers appeal to readers. One survey was for readers, and one survey was for professionals working in the publishing industry. …


The Intersection Of Art History And Graphic Design, Caitlin Anessa Childers Apr 2021

The Intersection Of Art History And Graphic Design, Caitlin Anessa Childers

Honors Theses

A study of Graphic Design provides an excellent opportunity to work in an interdisciplinary field, particularly when paired with a degree in Art History. Over the course of my time at Coastal I have had a challenging time trying to unite the two parts of my degree, as well as finding a project that best suits my style of design. Both parts have inspired the other, but only now has the project been entirely focused on uniting the two. In considering my capstone I decided to create an art museum exhibition for a graphic designer.


Girl In Action: Junior Bazaar, 1945-1948, Rose D. Bishop Jan 2021

Girl In Action: Junior Bazaar, 1945-1948, Rose D. Bishop

Theses and Dissertations

This thesis provides an overview of Junior Bazaar, a short-lived magazine for teenage girls published by Hearst between 1945-1948. Under the supervision of art director Lillian Bassman the magazine featured a variety of aesthetic devices — such as photomontage, asymmetrical layouts, the selective use of color, and playful placement of graphic forms — in efforts to distinguish itself from other publications on the market and construct a visual space specific to its teenage readers. Bassman’s unconventional stewardship of Junior Bazaar made room for an up-and-coming set of photographers, including Richard Avedon, Robert Frank, Diane Arbus, Louis Faurer, and other …


A Working Ideology For Graphic Design, Jeremy Nixon Aug 2020

A Working Ideology For Graphic Design, Jeremy Nixon

All Graduate Plan B and other Reports, Spring 1920 to Spring 2023

This exhibition represents an experimental body of work completed for the Caine College of the Arts. It explores the interplay of explicit and implicit functions within semiotics, while simultaneously communicating the college’s messages and honestly representing my own aesthetic ideals. Through the treatment of these explorations I hope to create an aesthetic experience for the viewer. That stems from my own ideology – which consists of a myriad of conscious and subconscious beliefs – that make up who I am as a designer.

My conception of form arises from an essentialist approach to space and shape. This conception developed out …


Branding On A Budget: Marketing In The Nonprofit Sector, Nicholas Biere May 2020

Branding On A Budget: Marketing In The Nonprofit Sector, Nicholas Biere

Honors Projects

“Branding on a Budget: Marketing in the Nonprofit Sector” This service learning project combines academic research with experiential service learning. The purpose of this project was to create a strong brand for BeInstrumental, a nonprofit music education organization from Toledo, Ohio through the creation of a graphic branding plan. Principles of visual communication technology, graphic design, marketing strategies, branding, and graphic design are all implemented in this project.


Art Of Darkness, Sarah Roper May 2020

Art Of Darkness, Sarah Roper

Honors Theses

This paper describes the process, production, and explanation of Art of Darkness, an artistic expression of the struggle with anxiety. All of the work is inspired by literature and art from the English Romantic and Victorian eras, and focuses on quotes about the mind, emotions, and other thought processes. As each piece highlights a different aspect of anxiety, it also portrays the struggles of anxiety through color palette, printing process, and symbolism. These printed pieces consist of letter-press printed materials, with ink-wiped backgrounds and hand-stitched details. Also included are large-scale prints with silkscreened foregrounds, a selection of bookmarks, a …


Sleep Paralysis: An Artist's Best Nightmare, Alexandra Wills May 2020

Sleep Paralysis: An Artist's Best Nightmare, Alexandra Wills

Undergraduate Honors Theses

Sleep paralysis is a condition in which the REM sleep in an individual fails to disengage after they awaken. This leads to full body paralysis, during which vivid and often terrifying hallucinations occur. I myself suffer from sleep paralysis. That being said, I have always been intrigued by the concept of exploring serious topics through the use of comedy. In essence, that is what my project is about. I wanted to make light of sleep paralysis. By doing so, I hoped to deescalate the terror in the mind of the sufferer. Comedy is possibly the most effective method I have …


A Study On The Visual And Verbal Languages Of Typography, Ellyn E. Duncan Jan 2020

A Study On The Visual And Verbal Languages Of Typography, Ellyn E. Duncan

Electronic Theses and Dissertations

It takes a person 0.05 seconds to form a first impression of something new. While first impressions are quick and surface level, they are generally important in the lasting impression developed by the individual. I believe graphic designers have the ability to manipulate the first impression of their work by using the different languages of typography to command the attention of an audience and direct a planned impression. Through the testing and research of this thesis study, I aim to provide examples of how people share common responses and interpretations of visual elements and show that the visual and verbal …


Analyzing The Gender Gap In Second Language Acquisition: A New Esl Curriculum For Latina English Learners, Cheyenne Peters May 2019

Analyzing The Gender Gap In Second Language Acquisition: A New Esl Curriculum For Latina English Learners, Cheyenne Peters

Chancellor’s Honors Program Projects

No abstract provided.


A Systems Approach To Graphic Design Practice, Parisa Farmoudehyamcheh Jan 2019

A Systems Approach To Graphic Design Practice, Parisa Farmoudehyamcheh

Electronic Theses and Dissertations

Over the past few decades, design issues have gotten more complex, and designers got responsible for solving more significant problems, from object-level problems to system-level problems to societal-level problems. This thesis is an exploration of employing a systems approach for solving these complicated issues. The systems approach helps designers to look at matters as a whole and consider all connected pieces in a network all together. In this way, proposing solutions to those problems will address all those parts and will solve them at the same time. In this thesis, I will study and analyze case studies such as Canva, …


Crystal & Gem: A Magazine Concept For The Millennial Audience, Sophie Ford May 2018

Crystal & Gem: A Magazine Concept For The Millennial Audience, Sophie Ford

Theses/Capstones/Creative Projects

Crystal & Gem magazine aims to fill a gap in the market for fashionable, educated, millennial-aged women with an interest in the geology and mythology of crystals and gemstones. Many magazines with a scientific or historic scope find themselves in either the general interest section of magazine stands, or in some cases even the men’s interest magazine stands. It is a common misconception that women cannot be interested in both fashion and science, so this magazine exists as an antithesis to that idea.

This work was a culmination of four graphic design courses at UNO, during which time I further …


Cultural Investigation On Typography In Branding In The United States And In Brazil., Carolina C Ganon May 2018

Cultural Investigation On Typography In Branding In The United States And In Brazil., Carolina C Ganon

College of Arts & Sciences Senior Honors Theses

This cultural thesis is set to investigate the use of typography in branding, and how the same is influenced by cultural aspects, specifically in the United States and Brazil. The contrasting experience I have had as a student of graphic design in these two countries led me to discover the influence culture has in dictating the typography design use in branding. Typography, branding and cultural influences have been significantly researched in the past, but historically as three separate subjects, without focusing on the importance of their association and how they influence one another cross-culturally. Since the impact of graphic design …


Racial Peeves: The Exploitation Of Microaggressions, Olivia Gabrielle Ellis May 2018

Racial Peeves: The Exploitation Of Microaggressions, Olivia Gabrielle Ellis

Undergraduate Honors Theses

Racial Peeves: The Exploitation of Microaggressions documents my personal experience of dealing with microaggressions throughout my life, as well as the history of these racial issues. This thesis also documents the creation of my Senior BFA Exhibition of the same title inspired by 1970s Blaxploitation posters.


Happy, Dontay Farley Jan 2018

Happy, Dontay Farley

Electronic Theses and Dissertations

This thesis is an exploration of graphic design and how it can be used as tool to create awareness about mental illness and positive solutions to decrease its affect on individuals. Using the “simple things” in life as metaphors, this thesis attempts to use graphic design as a way to help decrease depression. Drawing on the emergent strands of enquiry associated with mental illness, this thesis will investigate how design and its basic principles can be used create positive experiences for the complex issue of mental illness.

This thesis will also review the body of critical and historical design thinking, …