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Branding In Motion: How Animation And Branding Intersect To Support Nonprofits In Need, Shannon M. Steed
Branding In Motion: How Animation And Branding Intersect To Support Nonprofits In Need, Shannon M. Steed
University Honors Theses
Nonprofits often don’t receive the kind of attention needed to garner a wide audience. Especially during the pandemic when the world has largely gone online, it can be a challenge for many of these organizations to adapt to the fast-paced digital landscape. This is largely due to a lack of access to resources and modern design practices to create more community visibility. This thesis is an exploration of how thoughtful design can bring these nonprofit events a new life. I created design systems for two nonprofit events, each with a digitally-focused approach and a focus on deeply considering the audience. …