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Full-Text Articles in Art and Design
Branding In Motion: How Animation And Branding Intersect To Support Nonprofits In Need, Shannon M. Steed
Branding In Motion: How Animation And Branding Intersect To Support Nonprofits In Need, Shannon M. Steed
University Honors Theses
Nonprofits often don’t receive the kind of attention needed to garner a wide audience. Especially during the pandemic when the world has largely gone online, it can be a challenge for many of these organizations to adapt to the fast-paced digital landscape. This is largely due to a lack of access to resources and modern design practices to create more community visibility. This thesis is an exploration of how thoughtful design can bring these nonprofit events a new life. I created design systems for two nonprofit events, each with a digitally-focused approach and a focus on deeply considering the audience. …
Correspondences And Complementarity In Visual Music, Bill Alves
Correspondences And Complementarity In Visual Music, Bill Alves
All HMC Faculty Publications and Research
Visual music is an art form that implies intermodal connections between the senses but which has historically often failed to identify aesthetically satisfying correspondences. Artistic success does not automatically emerge in one medium when its elemental characteristics are mapped to those of an existing work from another medium. I offer examples from my own abstract animations with music, which draw upon John Whitney's concept of complementarity, a more intuitive correspondence at a higher level of aesthetic qualities, that of stasis and dynamism or tension and resolution.