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Full-Text Articles in Art and Design

The Corporate Logo: An Exploration Of The Logo Through Infographics And Other Works, Caroline Aldrich Jun 2014

The Corporate Logo: An Exploration Of The Logo Through Infographics And Other Works, Caroline Aldrich

Honors Theses

Everywhere we go, we interact with logos in one way or another, whether it is the car we drive, the toothpaste we use, or even the water we buy, a logo is present throughout our every move. The logo can be defined as “a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition.” The logo has evolved over hundreds of years, and due to its continued presence in our lives, there are many facets of the logo that I chose to explore as the primary focus of my thesis. …


Why Am I Buying Another Black Dress?: An Anthropological Perspective Into The World Of Fashion, Ava Carnevale Jun 2014

Why Am I Buying Another Black Dress?: An Anthropological Perspective Into The World Of Fashion, Ava Carnevale

Honors Theses

This thesis explores how the world of fashion permeates all facets of human life, including social success, individual identity and self-acceptance. The fashion decisions we make each day are, indeed, personal decisions that we use to express ourselves and convey our story to society, however the cultures, people, and society that surround us are what intrinsically make these choices for us. Through extensive research in New York City and at Union College, evidence proves that persons are influenced by their surroundings, including media and friend groups, which ultimately establish his or her wardrobes and his or her level of social …