Art and Design Commons^™

The Art Of Branding, Allison Willrich

Whittier Scholars Program

The world is more visual-oriented than ever before, making a company’s logo a crucial factor in the success of branding as the logo serves as the first impression and visual indicator of the experience and value the brand will deliver. The purpose of this project is to better understand how people respond to brand design, and more specifically make judgments about the company based on the first impression they get from a logo. The brand of focus is The Habit, an American restaurant chain recognized for its excellence in product quality, but also has weaknesses in its overall brand negatively …

What An Interesting Video To Put On The Internet (An Amusing Economic Indicator), Dahlia S. Bloomstone

Theses and Dissertations

My exhibition reconciles representations of domesticity, labor, and morality through the lens of sex-work (SW). It consists of video work, a video game, and free-to-take objects, where donation, the strip club, and the fish tank converge. My work concludes that SW is a timeless construct that will always exist even after reimagining multiple worlds.

The Benefits Of Using Inclusive Literature In Kindergarten Through Fifth Grade Classrooms, Guidelines For Selecting Inclusive Texts, And Resources To Help Teachers, Librarians, And Community Members Use Inclusive Children’S Books, Erin Lynch

Honors Projects

This project outlines the great importance of inclusive children’s literature and the benefits of implementing high-quality, inclusive picture books within elementary school classrooms. Additionally, the project provides suggested guidelines for selecting inclusive literature as well as copious examples of high-quality picture books within a variety of subject matter categories. In addition to a thorough paper, this project contains a large online resource referred to as the “Virtual Library” that utilizes technology and graphic design to simulate a real library full of inclusive literature.

3-D Visualizations Of Terrestial Exoplanet Interiors Generated With Magrathea In Blender, Tristan Benally, David Rice

Undergraduate Research Symposium Posters

There has been significant progress in simulating exoplanet interiors in the past decade. With the discovery of the TRAPPIST-1 system in the last few years, there have been many publications presenting models to best characterize specific aspects of exoplanets in study. However, with more parameters and considerations for different characteristics of an exoplanet there will be a need to represent many findings into a comprehensive model in the future. We extend the capabilities of MAGRATHEA from a planet interior solver to start incorporating multi-faceted functions starting with generating 3-D terrestrial planetary visualizations using a 3-D open-source computer graphic software called …

Paid Advertising: Understanding How Ad Format And Visuals Impact Ad Link Clicks And Conversions, Samantha Ensinger

Honors Projects

Limited research exists that effectively describes what format of ads (photos, videos, graphics, or GIFs), receive the most link clicks, the most adds-to-cart, and the most conversions. There is even less research available that describes the extent to which the visual structure of advertisements, such as chosen colors, imagery, text, and duration impacts ad performance. This study sets out to address and help close this research gap by creating and testing multiple advertisements on Facebook and Instagram.

Teche Lab Logo Design, Lauren Wagner La Grille

Graphic Communication

In 2020, Cal Poly’s Biomedical Engineering Department changed the name of one of their existing labs, the QPLUS lab, to the TECHE lab. TECHE stands for Transforming Engineers Through Hands-On Engagement and is a lab where biomedical engineering students can work together on projects, prototype ideas, and create solutions that help improve the lives of those who have disabilities.

Since renaming the lab 2 years ago, the biomedical engineering department has not done any other updates to the branding of the TECHE lab and does not currently have a logo to represent the lab. The TECHE lab is a large …

A Fresh Look At A University Website: Redesigning The Graphic Communication Website, Kristy Leung, Samantha Kim

Graphic Communication

Designed over ten years ago, the landing page of the Graphic Communication website does not reflect the artistic talents of the department and exhibits poor navigation and usability. Colleen Twomey, the department chair, has expressed that prospective students, transfers, guardians, and other visitors have trouble finding relevant information on the website. As a university-affiliated site, the landing page should guide both new and returning visitors to their destination in a quick and intuitive manner. The primary goal of this project is to effectively educate new visitors who are interested in the Graphic Communication program but have minimal knowledge of what …

Brand Credibility Through Web Design, Catherine Clode

Graphic Communication

Websites act as a first impression of a company that users use to judge and form opinions on. Therefore, it is crucial to implement an appealing design with straightforward navigation. However, for small businesses or freelancers, good web design is hard to achieve without a web designer. Small businesses rely heavily on e-commerce and digital advertising but are more likely to lack the resource and knowledge to develop a good website. Cristina Ruales Co is a personal brand belonging to an independent designer who uses her website to market and sell her products and services. The current brand website is …

Visualization Research: Scoping Review On Data Visualization Courses, Fabio Capra-Ribeiro

Faculty Publications

Understanding data visualization as one of the foundational skills of the 21st century, this research aimed to define up-to-date guidelines to effectively teach data visualization courses and–from there–developed the first version of a new data visualization course. To do so, it faced the following questions: What is the current role of data visualization in higher education? What have been the main trends in data visualization courses in higher education? What methodologies have been used to teach data visualization courses? What difficulties have been identified in data visualization courses? What recommendations have been offered by previous professors that have taught this …

Vaccinate: Posters From The Covid-19 Pandemic, Aaron Sutherlen, Judy Diamond, Meghan Leadabrand, Julia Mcquillan, St Patrick Reid

Zea E-Books Collection

In 2022 we are living through a global pandemic, and vaccines are one of the most effective strategies for slowing the spread of infectious disease, minimizing symptoms, and lowering healthcare demands. In short, vaccines save lives and can reduce the risk of contagion from social interaction.

In the United States in late 2021, after the vaccines had been broadly available for almost a year, one in five adults still chose not to get vaccinated against COVID-19.

Art can disrupt what is embedded in our minds and open us up to new perspectives and insights. We hope to offer access to …

We Are All Connected, Behnoush Tavasolinia

LSU Master's Theses

Upon personal reflection, I have discovered that economic, cultural, and social issues have become very important in my life. As an Iranian graphic designer, I used current events and responded to Iranian stories to reflect that people’s problems anywhere in the world affect other people’s lives worldwide. My thesis investigation aims to reveal the global connection with commodities by focusing on Iran’s economic inflation to create a conceptual and visual representation of impacted consumables. Persian rugs and tile designs are the centers of the culture and symbols of the Iranian people. I used graphic design to illustrate tiles utilizing economic …

In The Face Of Conflict, Mohammed Khatib

be Still

In the chaos of conflict, amongst the confusion, emotion, and fear lies truth like the eye of a raging storm. Within this, one may find peace, tranquility, and the storm will follow in suit.

Ddx173.1 User Centered Design : Ux Report Example 2, Sae Institute

Exemplars

The presentation showcases how the website's user interface (UI) design correlates with the insights gathered from the user experience (UX) report, and how it adheres to the established principles of UX design. The design process follows the Design Thinking Framework and conforms to the established principles of UX design.

Beauty Consumed, Erika Galvin

Honors Program Theses and Projects

No abstract provided.

Cruel To Be Unkind, Michelle Landry

Honors Program Theses and Projects

Overall, the goal of my campaign is to educate but I tried to put the focus on the facts rather than demanding anything from the viewers. Companies such as PETA often turn viewers away with their demanding and extreme media in hopes to guilt them into changing their ways. Rather than guilting people, I want to make people aware that this is still an issue in our country and educate them on the topic. With these intentions, I created my campaign known as Cruel to Be Unkind.

Enhancing The Advertising Message Through The Conceptual Photography, Rania Ezzat

Journal of Art, Design and Music

Conceptual photography is a term that is used to refer to a specific type of photography which has been created for the specific purpose of conveying some sort of concept, Conceptual photographers are tasked with creating images that convey a specific concept or idea, as opposed to simply trying to capture a realistic representation of their subject. or it can mean trying to create an image that evokes an emotion or encourages the viewer to think about something in a different Images in conceptual photography are often used in advertising or public service announcements, because conceptual photography is a powerful …

Internet Art: An Interactive Timeline Resource, Laurel Vaccaro

Masters Theses, 2020-current

Link to Interactive Timeline Resource (ITR): https://sites.google.com/view/itr-internet-art/home

The purpose of this study was to first collect and summarize the history of internet art from its inception to current day and, second, to create an interactive timeline resource (ITR) designed for K-12 art application. Current approaches to internet art include recommendations that students engage with social media in the K-12 setting, yet gaps in the literature have neglected to address the actual history of internet art as a feature of a student’s K-12 art experiences. Initial research started from a preliminary hypothesis that highlighted the irony of students using the internet …

Lisa Congdon: The Self-Taught Design Pioneer, Kate Foley

Communication Design: Design Pioneers

Known for her colorful, bold, and whimsical folk art-inspired illustration and design style, Lisa Congdon brings joy and passion, fueled by her own self-taught journey, to the modern world of graphic design. Congdon is a fine artist, illustrator, and writer, producing works driven by her experiences with mental health, social justice, being queer, and being a woman. “And while all of those things can feel really dark and hard sometimes, there is a certain amount of joy that I feel, and that’s always what I want to try and express to the world” (Johnson, 2021), she shares. Although her path …

Lauren Hom: Design Pioneer, Hannah Schock

Communication Design: Design Pioneers

Self-made hand lettering artist Lauren Hom is living the American Dream – doing what she loves, having fun, and getting paid to do it all. Based in Detroit, Hom has created quite the following on social media as a playful, whimsical artist who doesn’t take life too seriously. She turns her life’s hardships, friends’ jokes, and weird ideas into art all while not giving a damn what other people think of it. Her journey to where she is now is an inspiration to all aspiring artists.

Lisa Frank, Kirk Demaris

Communication Design: Design Pioneers

No abstract provided.

Sarah Boris, Emily Gaugler

Communication Design: Design Pioneers

Boris Sarah Boris has been in the art and design industry for over fifteen years, but some might say she is just getting started. Boris worked for design industries and art organizations such as the Barbican, the Institute of Contemporary Arts (ICA), and Phaidon Publishing, but in 2015 she took a more independent approach and opened her own design studio in London, Sarah Boris Design. Since opening her studio Boris has pursued personal explorations, collaborations, and commissions. Her work is clean, bright, and impactful, and she is gaining admiration from students and design critics. She has a gift for creating …

The Message Design Of Raiders Of The Lost Ark On The Atari 2600 & A Fan’S Map, Quick Start, And Strategy Guide, Miguel Ramlatchan, William I. Ramlatchan

Distance Learning Faculty & Staff Books

The message design and human performance technology in video games, especially early video games have always been fascinating to me. From an instructional design perspective, the capabilities of the technology of the classic game consoles required a careful balance of achievable objectives, cognitive task analysis, guided problem solving, and message design. Raiders on the Atari is an excellent example of this balance. It is an epic adventure game, spanning 13+ distinct areas, with an inventory of items, where those hard to find items had to be used by the player to solve problems during their quest (and who would have …

Typography Fontstruct Assignment, Donald Partyka

Open Educational Resources

No abstract provided.

Cipe Pineles, Nicole Powlina

Communication Design: Design Pioneers

No abstract provided.

Graphic Scotland: Visuality And Empire, 1810 – 1913, Laura Michelle Golobish

Art & Art History ETDs

Graphic Scotland: Visuality and Empire, 1810–1913 interrogates the aesthetic, technological, and literary conventions used to represent Scotland’s character in nineteenth-century publications. Beginning in the late eighteenth century, publishers, authors, and readers began to correlate the material format of prints, books, illustration, and bookbinding with individual and national character. Periodicals and literature drew the correlations between the aesthetic conventions of picturesque Scottish landscape, physiognomy of Scottish authors, and bookbinding to frame ideas about Scottish character as a didactic model for middle class British and American readers. Thus, Graphic Scotland offers an intertextual reading of three illustrated publications about Scotland–J.R. Osgood’s 1882 …

An Analytical Study To Design And Produce "Non-Official" Pop-Up Double Pages For Children's Book At The Faculty Of Applied Arts, October 6 University In Egypt, Mohamed Zakaria Soltan

Journal of Art, Design and Music

One of the most crucial suggestions of this paper is to study is an appeal to the officials of the Ministry of Education in Egypt to use the techniques of the pop-up pages in textbooks at primary schools to improve the quality of the textbook and reach higher levels of comprehension among students. It is a study of an experiment taught by the researcher with his 3rd-grade students, At the Department of Advertising, Faculty of Applied Arts, October 6 University, Book Art 1 Course for the Academic Year 2021/2022, to design and produce non-official pop-up pages for various children's books. …

Dossier Cover, Tye Raymond

Anthós

This is the cover image for the 2022 Anthós Dossier about the novel Passing.

Raymond Pettibone, Michael Caputo

Communication Design: Design Pioneers

No abstract provided.

Openness, Qiwen Ju

Masters Theses

We perceive the world as flat when we close one eye. When both eyes are open, the world takes on a three-dimensional quality.

Our childhood, education, family, and environment form and bind our cognitive perspective. As the ancient Chinese proverb goes: “You can’t see Mount Tai by blinding your eyes with one leaf.” Truth is exceedingly difficult to discern. Like the obscuring leaf, there are blind spots in our vision. Prejudice is often the narrow leaf that obstructs perception, preventing us from seeing with greater dimension.

For actual comprehension, we can only see through the eyes, hearts, and minds of …

Capture, Control, Circulate : Can We Queer Regulatory Power In Graphic Design?, Adie Fein

Masters Theses

Capture, Control, Circulate addresses regulatory power, the transmission and enforcement of culturally-sanctioned behaviors and identity. How does regulatory power operate in graphic design and what—if anything—can the graphic designer do to subvert that operation? The methodologies for subversion explored in this book typically draw from queer and trans* experience and thought. Therefore, the work herein takes up issues of identity, normativity, marginalization, and community.

This thesis also considers design education, and its contemporary emphasis on the capture and control of content. It advocates instead for an educational model that centers circulation; that is, graphic design’s capacity to platform, to publish, …