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Theme parks

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Full-Text Articles in Art and Design

The “Politics Of Inclusion/Exclusion” In Times Of The Pandemic, Florian Freitag Apr 2022

The “Politics Of Inclusion/Exclusion” In Times Of The Pandemic, Florian Freitag

Journal of Themed Experience and Attractions Studies

As commercial enterprises that depend on attracting a maximum number of visitors in order to be economically successful, theme parks have generally been careful to avoid unpleasant, sensitive, or controversial themes (or aspects of a theme) that might offend or alienate potential customers. Due to official regulations concerning e.g. the wearing of masks in waiting lines and during rides, however, the pandemic cannot simply be “excluded” from the parks and remains constantly visually present, thus seriously undermining the companies’ efforts to keep the park grounds rigidly separated from the rest of the world. Particular operational decisions by some theme park …


Are European Theme Parks Likely To Suffer From Long Covid?, Pieter Cornelis Apr 2022

Are European Theme Parks Likely To Suffer From Long Covid?, Pieter Cornelis

Journal of Themed Experience and Attractions Studies

COVID-19 has had a major impact on the theme park industry. Visits to European parks were significantly lower in 2020 than the year before. This article discusses the short-term and long-term economic consequences of the pandemic for the theme park industry. Attitudinal loyalty, inertia effects of guest satisfaction on repeat visits, (deferred) reinvestments, and the difference between theme and amusement parks will be considered. To compensate for losses in 2020, many parks increased their visitor numbers in the 2021 season to the maximum permitted capacity, especially in the summer months. As a result, analysis of waiting times at 22 investigated …


Introduction: Theme Parks And Covid-19, Salvador Anton Clavé, Florian Freitag Apr 2022

Introduction: Theme Parks And Covid-19, Salvador Anton Clavé, Florian Freitag

Journal of Themed Experience and Attractions Studies

In the tourism industry, “crises” have been conceptualized as local and temporary phenomena, interval states that may require imminent action, but that can eventually be overcome, with business simply resuming. At the moment of writing, however, it is not at all clear when or if the theme park sector can simply return to a pre-pandemic state of affairs. Even if tourism may once again attain pre-COVID numbers, it may well be through entirely new and different forms. The essays collected here provide scholarly and professional snapshots of the current (winter 2021/2022) state of the theme park industry, with special attention …