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Full-Text Articles in Art and Design
Warp/Weft/Word: Inscriptive Materiality, Epistemological Violence, And The Inka Khipu, Travis Sharp
Warp/Weft/Word: Inscriptive Materiality, Epistemological Violence, And The Inka Khipu, Travis Sharp
Criticism
Many competing theories of the Indigenous inscription practice known as the khipu have been offered, from L. Leland Locke’s long-standing postulation that khipus are accounting devices, to Walter Ong’s description of them as aide-mémoire, to Gary Urton’s more experimental theory that they constituted an early form of binary composition. Just as fraught is the history of the khipu, which were utilized by the Inka, intermediated by Spanish and Catholic authorities in their legal and religious systems, and, finally, banned and burned as seditious and sacrilegious. Contemporary khipus are primarily limited to those used by herders, but Chilean American poet-artist Cecilia …
Ontologi Huruf Nun Menuju Titik Semiotik, Hasanuddin Chaer, Abdul Rasyad, Ahmad Sirulhaq
Ontologi Huruf Nun Menuju Titik Semiotik, Hasanuddin Chaer, Abdul Rasyad, Ahmad Sirulhaq
Paradigma: Jurnal Kajian Budaya
Semiotics is the study of signs, symbols, and communication in people’s lives. This study which analyzes the letter nun in the Arabic Alphabet using Ferdinand de Saussure’s theory of semiotics, “dyadic semiotics” aims to reveal the breadth and depth of the meaning of the letter nun at the beginning of Surah al-Qalam. This study uses a descriptive method with a content analysis study approach, comprising data collection, data processing, and interpretation. The source of data are the Arabic script. The results of the study show that the ontological symbol for the letter nun is a means of teaching the sign …
Benetton’S (In)Equality: A Semiotic Reading, Hianly Muljadi, Sonny Angjaya, Joanna Deborah
Benetton’S (In)Equality: A Semiotic Reading, Hianly Muljadi, Sonny Angjaya, Joanna Deborah
Paradigma: Jurnal Kajian Budaya
United Colors of Benetton, or UCB, has been using its advertisements to deliver positive messages and values that the clothing company represents. This article analyzes one of the photographs in Benetton’s campaign for their Spring Summer Collection of 2018. The campaign, which consists of some photographs by Oliviero Toscani, raises the theme of equality of gender and ethnicity. It shows various photographs of both female and male models from different ethnicities. However, it is found that there is one photograph that shows inconsistency with the very value that Benetton wants to convey through their campaign. Based on the semiotic analysis, …