Art and Design Commons^™

The Extreme Rise Of The Fast Fashion Industry From Country To Country: Does Consumer Behavior Differ Cross Culturally Regarding Fast Fashion Between The United States And European Countries?, Madison R. Feuerbacher

Apparel Merchandising and Product Development Undergraduate Honors Theses

Abstract

The apparel industry has various categories of fashion. One of these categories known more readily today as fast fashion. Fast fashion has gained immense global popularity over the past decade. The concept of fast fashion apparel involves producing vast amounts of product as quick as possible to sell to the consumer at an aggressively low price. It is important to understand this current phenomenon of the global rise of fast fashion as well as understand the devastating effects our environment is facing because of it. As the vocalization of the harmful effects of fast fashion have become more prevalent …

The Effects Of Price And Brand On The Perceived Quality Of Ladies Leggings Between Competitive Retailers, Olivia Thornton

Apparel Merchandising and Product Development Undergraduate Honors Theses

The purpose of this study is to determine if brand or price affects the quality perception of the consumer. The research examined what consumers look for when evaluating quality of a garment. Previous studies have shown that consumer expectations of quality in a garment is inconclusive. Research objectives that guided the study were:

- Does brand contribute to the consumers perception of quality?

- Does price contribute to the consumers perception of quality?

This study is a quantitative study using a digital survey and questionnaire looking into fabric, construction, and aesthetics of the leggings. This study involved human subjects; therefore, …

Justification For An Apparel-Based Sustainability Course At The University Of Arkansas, Sydney Taylor

Apparel Merchandising and Product Development Undergraduate Honors Theses

The University of Arkansas' Apparel Merchandising and Product Development program does not currently offer a course on sustainability in the apparel and textile sector. Due to a lack of sustainability information, students may not have a thorough understanding of their degree. If students had the opportunity to learn about current sustainability-related topics before entering the workforce, they would have a new perspective and a deeper understanding of the industry, allowing them to potentially make good change.

By elaborating on the need for an apparel-based sustainability course to be offered at the University of Arkansas in the Apparel Merchandising and Product …

Exploring Women’S Sizing Chart: A View Into Psychosizing, Patience Billingsley

Apparel Merchandising and Product Development Undergraduate Honors Theses

The apparel industry lacks a universal sizing system and has created tactics to group consumers under a few generic sizes. The inconsistency in sizing has led to a struggle of consumers trying to find pieces of clothing that are not only their size but fit their measurements as well. An analysis of the sizing charts of 5 different women’s clothing private labels ranging from sizes 0-16 within two major department stores was assessed. The sizing charts within each individual store were evaluated, and then compared to one another. After calculating the sizing differences, an average of both store A and …

Covid-19 Masks In Terms Of Functional, Expressive, And Aesthetic Consumer Needs, Lily Highley

Apparel Merchandising and Product Development Undergraduate Honors Theses

The purpose of this study was to assess consumers' perspectives of COVID-19 masks under the functional, expressive, and aesthetic areas. Due to the COVID-19 pandemic, masks have become an “accessory” to everyday life, and it was essential to research masks under these unique areas and explore consumer perceptions.

This study took place after background research on the topic and the FEA model. The study included a survey sent to Bumpers College students upon approval from the IRB. The data was analyzed and interpreted specifically in the FEA areas and can be useful to better understand the students at the University …

Utilizing Repurposed Denim To Create Apparel For Those With Cerebral Palsy, Monique Rodriguez

Apparel Merchandising and Product Development Undergraduate Honors Theses

Cerebral Palsy (CP) is the most common motor disability in children. In the U.S alone one million children and adults live with a diagnosis of cerebral palsy. Due to the increasing life expectancy of individuals with CP, the number of adults with this disorder is increasing, thus their medical and social care needs are changing (Moreno-De-Luca et al., 2012). For years children and adults who live with CP struggle in finding clothing that works for them and their needs. Currently the market for adaptable clothing is small. For people with CP, the lack of adaptive clothing creates large barriers whether …

Identity Through Clothing: Argentinian Vs. American Women, Magali Farfan

Apparel Merchandising and Product Development Undergraduate Honors Theses

According to Roach-Higgins, Eicher, and Johnson (1995), “individuals acquire identity through social, physical, and biological settings” (pg.12). When acquiring identity, culture plays a vital role. Because of numerous influences on identity, a conflict exists for those who identify with more than one culture. This study focuses specifically on the problems of women who identify both as Argentinian and American. The purpose of this creative project was to create an outfit that could be worn by an Argentinian/American woman in the presence of family and friends, regardless of culture, and not feel that she is disregarding societal norms of either culture. …