Art and Design Commons^™

Consumer Response To Green Brands Vs. Traditional Brands On Digital Platforms: An Analysis Through A Series Of Case Studies, Madison Busick

Honors Scholar Theses

In the age of environmental crisis, consumers are increasingly aware of the environmental impact of their decisions. Accordingly, many companies seek to provide more eco-friendly and sustainable products while building their brand around these values. Consumers also are increasingly using and engaging on social media and other digital platforms. But just how well do these "green" brands do in the digital space? This study aims to compare differences between brands that embody environmentalist values and traditional brands with a variety of case studies across several consumer goods segments including clothing, cosmetics, and technology. The data is collected from a variety …

Works In Process - Scholar Edition, Pablo Galindo Aragon, George Garrastegui Jr.

Publications and Research

The creative field revolves around many professions. Creatives share a lot of common themes that are part of their process. It is with these themes that we establish a more impact way to listen to a podcast. Reviewing and breaking episodes up into chapters can effectively guide a student, aka a Scholar, in their path to establishing a creative career.Some of the most powerful ways to get ahead in the creative field is by networking, and obtaining valuable knowledge from other creatives. Gathering this information and making these connections can be quite the task. Not all young creatives are aware …

Ua12/2/1 Wku Coloring Book, Wku Student Affairs

WKU Archives Records

Coloring book edition of the College Heights Herald, featuring the following images:

• Cherry Hall
• Kentucky Building
• Hardin Planetarium
• Campus Evolution Villages
• Van Meter Hall
• Kissing Bridge
• WKU Floral Design
• WKU School of Journalism & Broadcasting
• Big Red
• Helm-Cravens Library
• Centennial Mall
• Downing University Center
• Colonnade
• Diddle Arena
• Guthrie Tower

Joy Estes Wins Ouachita's 2017 Student Juried Art Exhibit, Sarah Davis, Ouachita News Bureau

Press Releases

Joy Estes, a freshman studio art major from Morrilton, Ark., won Ouachita Baptist University’s 2017 Student Juried Art Exhibit, which was sponsored by the OBU Art Club. The exhibit was on display April 17-26 in Ouachita’s Hammons Gallery.

The Importance Of Branding In Small Businesses, Amber J. Rabie

Senior Honors Theses

The Land of Milk & Honey Farm exists to provide quality food produced in facilities that practice good stewardship to the Earth. It is a small business devoted to loving, careful stewardship and the production of quality goods. The mission of The Land of Milk & Honey is to combine traditional farming practices with a sustainable and environment-friendly approach to agriculture. It aims to provide customer satisfaction by being respectful and responsible over animals and the earth, and by producing quality products. To reach this objective, the farm intends to educate consumers and provide an alternative source for truly farm-fresh …

Ouachita Seniors Torres And Whytock To Present Exhibits April 18 Through May 3, Katie Smith, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s Department of Visual Arts will host senior art exhibits by Valeria Torres, a graphic design and psychology double major from Arkadelphia, Ark., and Jan Whytock, a studio art major from Charlottetown, Canada, April 18 through May 3 in Rosemary Gossett Adams Gallery in Moses-Provine Hall. The exhibits are free and open to the public. A reception will be held April 18 at 6 p.m. in the gallery.

Ouachita To Host Jennifer Bray And Courtney Gibson In Student Art Exhibits April 7-12, Katie Smith, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s School of Fine Arts will host seniors Jennifer Bray, a graphic design major from Little Rock, Ark., and Courtney Gibson, a graphic design major from Dermott, Ark., in their senior art exhibits. Both exhibits will be on display April 7-12 in Moses-Provine Hall’s Rosemary Gossett Adams Gallery on Ouachita’s campus. Opening receptions will be held at 4 p.m. on Saturday, April 8, in the gallery.

Student Juried Art Exhibit On Display At Ouachita April 17-25, Sarah Davis, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s Hammons Gallery in Mabee Fine Arts Center will feature the OBU Art Club’s annual Student Juried Art Exhibit from Monday, April 17, through Tuesday, April 25. The exhibit is free and open to the public, and winners will be announced at a reception Monday, April 17, at 7 p.m. in the gallery.

“The exhibit was started as a way for students – art majors or not – to have their work professionally judged and displayed,” said former Art Club President Chad Satchell, a junior graphic design major from Frisco, Texas.

Ouachita Visual Arts To Host Exhibit Featuring Guest Artist Tony Smith March 6-29, Katie Smith, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s Department of Visual Arts will host an exhibit featuring guest artist Tony Smith on March 6-29. The exhibit will be on display in the second floor Rosemary Gossett Adams Gallery in Moses-Provine Hall. It will coincide with another guest exhibit, “Abstract ARt,” which will be in the first floor gallery. Both exhibits will explore some of the same artistic themes represented in abstract art; they are both free and open to the public.

Smith is a painter based in Liverpool, England. His most recent work focuses on a whimsical spatial construction that plays off of the differences …

Ouachita Visual Arts Hosting Six Area Artists In "Abstract Art" Exhibit Through March 29, Katie Smith, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s Department of Visual Arts is hosting six Arkansas artists for an abstract art exhibit, “Abstract ARt,” through March 29. The exhibit will be in the first floor Rosemary Gossett Adams Gallery in Moses-Provine Hall and is free and open to the public. The exhibit will coincide with another abstract art exhibit featuring Tony Smith, an artist from Liverpool, England. Both of these exhibits feature abstract art and will play off the same artistic themes.

“Abstract ARt” will feature Dustyn Bork from Batesville, Ark.; Justin Bowles from Little Rock, Ark.; Robyn Horn from Little Rock, Ark.; Sam King …

Ouachita To Host Senior Art Exhibit By Lauren Teague Nov. 1-15, Sarah Davis, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s Rosemary Adams Department of Visual Arts will host Lauren Teague in her senior art exhibit, “Converge.” The exhibit will be on display in Moses-Provine Hall’s Rosemary Gossett Adams Gallery from Nov. 1-15. A reception will be held Saturday, Nov. 5 at 3 p.m.

Teague is a senior graphic design major from Jonesboro, Ark. She describes her work as either bright and full of color or dark and twisted. For her senior show, Teague wanted to portray the two extremes as a spectrum.

Ouachita To Host "What Remains" Exhibit By Aaron Calvert Nov. 4-Dec. 2, Sarah Davis, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s Rosemary Adams Department of Visual Arts will host Aaron Calvert in a guest exhibit, “What Remains,” Nov. 4 through Dec. 2. The exhibit, which will be on display in Moses-Provine Hall’s Rosemary Gossett Adams Gallery, is free and open to the public.

Calvert is professor of art and the director of the Russell Fine Arts Gallery at Henderson State University. He earned his Bachelor of Fine Arts degree from Kent State University and his Master of Fine Arts degree in ceramics from Edinboro University of Pennsylvania.

Ouachita To Host "Emanate: A Fragrant Installation" Exhibit By Stephen Watson Sept. 10-Oct. 17, Haley Martin, Ouachita News Bureau

Press Releases

The Rosemary Adams Department of Visual Arts at Ouachita Baptist University will host Stephen Watson in a guest exhibit, “Emanate: A Fragrant Installation,” Sept. 12- Oct. 17. The artist invites the public to installation viewings of Sept. 10-11. An opening reception and artist lecture will be held Monday, Sept. 12, at 10 a.m. in Moses-Provine Hall’s Rosemary Gossett Adams Gallery, where the exhibit will be displayed. The exhibit is free and open to the public.

Ouachita To Host Abbey Fowler’S Senior Art Exhibit April 25-May 14, Ali Robinson, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s School of Fine Arts will host the senior art exhibit of Abbey Fowler, a senior graphic design, mass communications and French triple major from Arkadelphia, Ark., from April 25-May 14 in Hammons Gallery, located in OBU’s Mabee Fine Arts Center. The exhibit is free and open to the public. A reception also will be held Friday, April 29, at 7 p.m.

Fowler’s exhibit, titled “Association,” will showcase an array of works inspired by the various interests in which she was involved throughout her years at Ouachita. The exhibit will focus heavily on graphic design, but also will …

Usability Simplified: A Basic Guide To Undertaking Effective Usability Testing, Garrison Reeves

Professional Writing and Information Design Capstone Projects

Usability can be complicated but I provide simple guidelines to effective usability. Every product has an intended purpose, and the scope and aim of usability testing is measuring if a product meets this purpose with regards to a user. Testing is used in many fields, but I intend to focus on user-centered interaction design and how to test when designing and developing such a product. I provide a simple head-start to usability testing based off of my research. Usability testing is a technique used for evaluating a product by testing the product on users who are part of the respective …

Melanie Herring And Devin Jones To Present Senior Art Exhibits At Ouachita April 4-15, Anna Hurst, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s School of Fine Arts will host Melanie Herring and Devin Jones’ senior art exhibits April 4-15 in Moses-Provine Hall’s Rosemary Gossett Adams Gallery. Jones’ exhibit will be held on the first floor, and Herring’s exhibit will be on the second floor. Both exhibits are free and open to the public. A reception for both seniors also will be held in the gallery on April 4 at 7 p.m.

Ouachita To Host “Boys To Black Men” Exhibit By Chrystal Seawood Jan. 25-Feb. 26, Brooke Zimny, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s Department of Visual Arts will host Chrystal Seawood in a guest exhibit, “Boys to Black Men,” Jan. 25-Feb. 26. The exhibit will be held in the university’s Rosemary Gossett Adams Gallery in Moses-Provine Hall and is free and open to the public. A closing reception and artist lecture will be held Feb. 26.

“Boys to Black Men” responds to the highly publicized shooting deaths among unarmed, black males at the hands of police. Seawood surveyed a group of black teen boys from her hometown of Forrest City, Ark., to understand how these national incidents influence the boys’ …

Ouachita To Host Student Juried Art Exhibit Feb. 1-29, Brooke Zimny, Ouachita News Bureau

Press Releases

Ouachita Baptist University’s Art Club will host its annual Juried Student Art Exhibit Feb. 1-29 in Ouachita’s Hammons Art Gallery, located in Mabee Fine Arts Center. This year’s juror was John Deering, award-winning cartoonist and illustrator for the Arkansas Democrat-Gazette. Winners will be announced at a reception Feb. 12, 6-7 p.m., in Hammons Gallery. The exhibit and reception are free and open to the public.

Embracing Change: Exploring How Creative Professionals Use Interactive Media In Advertising Campaigns, Adam Wagler

College of Journalism and Mass Communications: Faculty Publications

Advertising agencies are incorporating new forms of interactive media into campaigns as media continues to rapidly change. The purpose of this phenomenological qualitative study is to explore how five creative professionals at leading advertising agencies in the Midwest are integrating interactive media into campaigns. Through a series of interviews this project helps solidify what it means to integrate interactive media. The findings illustrate a fundamental shift in an industry that is moving away from “advertising.” An industry built around traditional media now requires creatives to incorporate dynamic, mobile, and social media into the marketing mix. Advertising agencies must engage audiences …

Ua1c8 Logos & Symbols Photos, Wku Archives

WKU Archives Collection Inventories

Images of logos and symbols of Western Kentucky University and its predecessors.

1. Athletics
2. Illustrations / Artwork

Ua12/2/1 College Heights Herald, Vol. 83, No. 22, Wku Student Affairs

WKU Archives Records

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

Ua1b1/7 Wku Centennial Mosaic Dedication, Western Kentucky University

WKU Archives Records

Dedication program for the WKU Centennial Mosaic and fountain, includes sky map for Founders Day, November 16, 2006.

Ua11/1 Outdoor Sculpture Campus Tour, Wku University Relations

WKU Archives Records

Brochure highlighting numerous sculptures located on the Western Kentucky University campus.

Ua68/13/4 Bowling Green, Vol. 5, No. 2, Kelly Thompson Chapter, Public Relations Student Society

Student Organizations

Magazine produced by senior seminar class in public relations with the Kelly Thompson Chapter of the Public Relations Student Society of America and students in the WKU Department of Journalism.

Regular features include:

• Reflections
• Business
• Art
• Community Service
• Reminiscing
• Curiosities
• Entertainment

This issue includes articles:

• Dunkel, Missy. It's 3:30 p.m. What Are Your Kids Doing? - Drug Abuse
• Thomley, Mike. Illiteracy: The Hidden Handicap
• Jones, Linda. Education: Improvement at the Grass Roots Level
• Rappaport, Jessica. Poems Mirror Poet's Life - Lillie Carter

Ua11/2 Art Exhibit, Wku Public Affairs

WKU Archives Records

Press release regarding Shoe Fantasies exhibit by Charles Forrester.

Ua11/2 Wku To Display Works Of Art Faculty, Wku Public Affairs

WKU Archives Records

Press release announcing art exhibit of WKU Art faculty.

Ua12/2/1 College Heights Herald Magazine, Wku Student Affairs

WKU Archives Records

College Heights Herald Magazine, articles in this issue:

• The Marsupial Awards
• Holman, Connie. In Search of … Graduates Should Remember All the Little Things
• Benson, Steve. Pledges’ Allegiance – Omega Psi Phi
• Fish, Tom. Drawing Attention – Roland Gibbons
• A Year in Review

Ua12/2/1 Fall Fashion '78, Wku Student Affairs

WKU Archives Records

College Heights Herald magazine featuring fall fashions for 1978. Articles in this issue:

• Hancock, Catherine, Holman, Connie. Annie Hall Fashions Fall Look
• Fish, Tim. Men’s Clothes Closer Fitting
• Galloway, Amy. Accessories Make Sophisticated Look Soft, Feminine
• Holman, Connie. Full Skirts, Short Coats Alter Suits
• Stevens, Vickie. Almost Anything Goes, from Leotard Sets to Tuxedo Look
• Malone, Roger. Dry Cleaning Must for Fancy Fashions
• Fish, Tim. Woody Allen’s Style Original, Less Fakey – but Slightly Strange
• Estok, Steve. Heels, Toes to Accent Fall Shoes
• Stockings Hint of Yesterday
• Galloway, Amy. Dressier Attitudes Affect Casual Look
• Malone, Roger. Gold, Silver Chains Replace …

Ua77/1 Western Alumnus, Vol. 48, No. 1, Wku Alumni Association

WKU Archives Records

WKU alumni magazine. Features the following articles:

• Downing, Dero. Western and the Role and Mission Statement
• McConnell, Winnie. Latin American Studies Program
• Conway, Sheila. Who is Sylvia? - Sylvia Kersenbaum
• Harvey, Debbie. Gourmet Cooking
• WKU Hosts Ohio Valley Conference Track and Tennis
• Oakes, John. WKU Fine Arts Festival
• Eblen, Tom. In a Chord - Frank Pittman
• Highland, Jim. Cabin Fever - Al Peterson
• Wolfe, Bill. Presto - New Synthesized Compounds! - Norma Holy
• Wayne Scherr - Photography
• Letter from Black Jack Pershing Comes to WKU
• Work Begun on Agriculture Exposition Center at WKU
• Omicron Delta Kappa Taps Seven for Honor …

Ua3/9/4 Scrapbook Viii, Part 1, Wku President's Office - Downing

WKU Archives Records

Scrapbook regarding WKU administration, history, faculty, staff and students for period August 1976 through August 1977 compiled by the president's office.