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Full-Text Articles in Art and Design
Syracuse Grows: Grassroots Communications, Sarah Marshall
Syracuse Grows: Grassroots Communications, Sarah Marshall
Honors Capstone Projects - All
Small budgets, overextended staff, and inaccessibility of design software can prevent non-profit organizations from having successful communications. This project is an examination of sustainable communications through creating a marketing system for Syracuse Grows, a grassroots network cultivating a just foodscape in the city of Syracuse. The goal was to provide a successful communications program for Syracuse Grows that represented their needs, reflected graphic principles, and promoted the organization. But more importantly, this plan was designed so that it can be updated and utilized following the completion of this project.
The five requirements for this plan were: (1) to develop a …
The Stand, Kelsey Boyer
The Stand, Kelsey Boyer
Honors Capstone Projects - All
Concept Statement
The Stand is based on the concept of creating a new alternative source of information and news specifically for the South Side community of Syracuse, New York. The new publication will improve upon the existing small-format local newspapers, creating a vibrant new media source. It will focus exclusively on the people of this community and serve as a visual connection for the members of the South Side. Its monthly production will create an awareness of recent events and happenings of the community that currently often go unheard and unseen. This will in return help community members become a …