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Masters Theses

2017

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Frame-Work, Drew Litowitz May 2017

Frame-Work, Drew Litowitz

Masters Theses

We view the world through a series of frames: contexts, mediators, constructs, oversimplifications. We place frames around things to isolate them and better understand them — to control them and define a context for our audience: magazines, book covers, wayfinding, signage, graphic overlays, subtitles, logos. These frames label, augment, enhance, and explain things for us. They also become habitual frames of mind, granting us fluid access to familiar subjects through consistency and reliability.

But how does the time we spend inside these controlled, reductive frames affect the way we interact with and interpret our realities? What is left out of …