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The Bridal Industry: Body Image And Sizing Charts, Natalie Knapp

Apparel Merchandising and Product Development Undergraduate Honors Theses

The apparel industry in the United States of America lacks a unified size chart. This inconsistency allows vanity sizing and individual retailers to preside over the systematic regulations of sizing. The bridal industry is the singular industry that is not affected by vanity sizing in the United States, which causes a plethora of issues when coupled with the media’s thin ideal and push of certain body standards.

The project utilized four sections of literature review: regarding sizing inconsistency, mass media and size dysphoria, United States standard of sizing, and brides and weight loss. Additionally, four different size charts from four …

Iteration One, Julian Suver

Masters Theses

In the fashion world, companies put a lot of effort towards classifying their products as luxury to the consumer. The age of social media has aggrandized collaborations with famous artists, endorsements by celebrities and even the appointment of pop stars as directors of the biggest fashion houses in the world, as if this makes the clothing better. I can't help but question what luxury actually means when you strip away marketing and if this status can be given or taken away. If a silk dress gets irreparably stained or ripped is it still luxury? Is an old band T-shirt found …