Arts and Humanities Commons^™

Negotiating Liberty: Fine Ceramics For The U.S. American Market Before 1860, Presley Rodriguez

Theses and Dissertations

This thesis argues that the rise of the consumer market toward the end of the eighteenth century led to the production of decorated fine ceramics that became powerful modes of popularizing new ideas in the United States regarding independence, national symbols, and abolitionism.

Everyday Consumption In Twenty-First-Century Brazilian Fiction, Lígia Bezerra

Purdue Studies in Romance Literatures

Everyday Consumption in Twenty-First-Century Brazilian Fiction is the first in-depth study to map out the representation of consumption in contemporary Brazilian prose, highlighting how our interactions with commodities connect seemingly disconnected areas of everyday life, such as eating habits, the growth of prosperity theology, and ideas of success and failure. It is also the first text to provide a pluralistic perspective on the representation of consumption in this fiction that moves beyond the concern with aesthetic judgment of culture based on binaries such as good/bad or elevated/degraded that have largely informed criticism on this body of literary work. Current Brazilian …

Introduction: Consumer Contexts And Divine Presences In Hungarian Catholicism, Marc Roscoe Loustau

Journal of Global Catholicism

Introduction to Hungarian Catholicism: Living Faith Across Diverse Social and Intellectual Contexts, highlighting both the specific contributions of the articles to the study of Hungarian Catholicism and situating them within the broad sweep of Hungarian and Catholic Studies.

#Kancelkulture: An Analysis Of Cancel Culture And Social Media Activism Through The Lens Of Minority College Students, Korri E. Palmer

Senior Independent Study Theses

I am investigating how minority students of color find cancel culture (boycotting a brand or celebrity) to be a beneficial or harmful form of social media activism. I situate social media as a networked public and discuss how consumer activism meets social media activism, specifically on Twitter, to create cancel culture. My study includes results from a combination of a focus group and individual interviews that discuss topics of social media use, participation in cancel culture and activism involvement. This study provides a definition of cancel culture through the perspectives of generation Z social media users and discusses the duality …

Plenty : Wanting, Choosing,, Overwhelming Unloading, Christopher Cote

Masters Theses

We seek well-being from products and fall prey to the media that promotes them to determine our wants and needs as equal. Consumption becomes an obsession. At some point we accumulate so much that we feel the need to organize or cleanse what’s overwhelmed us.

To highlight the aesthetics of consumption, advertisement, and brand proliferation, I turn their tactics against themselves. Plenty: Wanting, Choosing, Overwhelming, Unloading explores, points out, embraces, and edits the complexity we live within. With the hope of better navigating the abundance of consumer choice and its visual bombardment, Plenty tracks and exposes the cycle of material …

It’S Garfield’S World, We Just Live In It: An Exploration Of Garfield The Cat As Icon, Money Maker, And Beast, Iris B. Engel

Senior Projects Fall 2019

No newspaper comic character enjoys a larger international audience than Garfield. While newspaper comics have been infiltrating the homes of readers in the United States since the 1880s, Garfield has made more of an impact than any other. Brought into existence by Jim Davis in Muncie, Indiana in 1978, Garfield has now gone world-wide. Breaking Guinness world records for most syndicated newspaper comic strip, Garfield has made over 800 million dollars in comic sales alone, making it the largest grossing newspaper comic strip to date. Recognized globally, Garfield is an international icon. Despite these laudations, there has never been an …

A Thirst For Empire: How Tea Shaped The Modern World, Jane T. Merritt

History Faculty Publications

(First paragraph) In A Thirst for Empire: How Tea Shaped the Modern World, Erika Rappaport, specialist in British consumer culture, explores the influ- ence of the quintessential English beverage on the rise of mass markets and British identity. Drawing from a variety of research tradi- tions, including recent commodity studies, the author argues that tea was both a product of and a producer of empire. The commercial success of tea created powerful corporate entities with imperial ties, such as the English East India Company and Lipton’s. But, it was the practice of drinking tea that defined and transformed “Britishness.” …

Beauty And The Internet: Old Wine In A New Bottle, Piyali Sur

Journal of International Women's Studies

In the consumer culture of late modernity, young women are obsessed with their physical appearance and attempt to conform to socially constructed beauty standards. Adolescent girls are surrounded by images of beauty through advertising, television, films, magazines and the recent beauty blogs that have burst forth on the worldwide web. This paper is on the use of beauty blogs by adolescent girls of the age group 15 to 19 years living in Kolkata, whereby depicting that there is no escape from feminine embodiment even in the digital world. The researcher has compiled the beauty/fashion blogs that adolescent girls regularly visit …

The Fabric Of Manhattan: Art And Industry In The Era Of A.T. Stewart, Patricia Wadsley

Dissertations, Theses, and Capstone Projects

Soft spoken, short of stature, his sleepy blue eyes gazing wistfully upon the world around him, the Irish émigré A. T. Stewart hardly looked like a titan of business. But by 1863, he’d built two architecturally significant department stores, he was one of the leading importers, manufacturers, retailers and wholesalers in this country, and he had begun to collect significant works of art, which today have pride of place in art museums around the world.

Like many wealthy nineteenth century New Yorkers, Stewart amassed his wealth through commerce. However, Stewart was not just a merchant. As a leader in apparel …

Free To Play/Pay To Win: Consuming Competition Through Online Gaming In The Neoliberal Age, Brandon Jones

Honors Projects

This project examines online gaming in the context of decades of deregulation and privatization. In the piece, I examine American culture’s infatuation with the value of competition through a historical and hegemonic scope. Throughout the piece, I make connections between online gaming and the illusion that the populace must compete for unnecessarily scarce resources. The goal of this project is to illustrate how micro-transactions in online gaming is not beneficial for the consumer, but rather coercive reinforcements of the spontaneous philosophy of competition prevalent in the Neoliberal age.

Volkswagen And Volkswagen: The Concept, The Car And The Company In Four Germanies And The United States, Stuart Treavor Bailey

Graduate Theses and Dissertations

This thesis explores the changing cultural meanings that the Volkswagen took in Germany in an attempt to understand the cultural exchange between the United States and Germany. In sum, it establishes that the car takes a distinct cultural form in the two countries governed by unique and particular historical developments. Over the last decade researchers working with car cultures have realized the long standing error of taking American values associated with the car as a normative marker of global car cultures, yet no one has suggested a working methodology to ensure that non-normative meanings are captured in analysis. I suggest …

John Berger, Paris Hilton, And The Rich Kids Of Instagram: The Social And Economic Inequality Of Image Sharing And Production Of Power Through Self-Promotion, Meghan M. Gallagher

Scripps Senior Theses

This thesis updates John Berger's work of critical visual theory, Ways of Seeing, to accommodate emerging web 2.0 technologies and new social media platforms. It analyzes the symbols of wealth and status encoded in both 15th century oil paintings and contemporary Instagram posts and attempts to dissect how American celebrity culture complicates methods of self-promotion and upscale emulation.

From Here To InFinnerty: Tony Soprano And The American Way, Terri Carney

Terri M. Carney

As fellow critics have pointed out in a myriad of published studies on the series, The Sopranos challenges the traditional gangster genre formula and brings the mob closer to all of us: Tony and his gang inhabit a recognizable world of Starbucks, suburbia, and SUVs. They discuss issues of the day, the same ones we discuss when we turn off the TV after the episode. In short, they inhabit a quotidian reality that is continuous with our own, and we are prevented from drawing the neat lines that allow us a comfortable remove from the horror of the “criminal world,” …

Aspiration, Consumer Culture, And Individualism In Les Belles-Sœurs, Julie Robert

Studies in 20th & 21st Century Literature

The premise of Michel Tremblay’s revolutionary 1968 play, Les Belles-Sœurs, is a working bee. A group of working-class women gather to paste a million trading stamps, won in a sweepstakes, into booklets that once full can be redeemed for household goods. As the guests surreptitiously pilfer what they see as their hostess’s underserved windfall, their actions problematize the links between the individualistic aspects of consumer and material culture and the communal values they share as members of Quebec’s working class.

Taking consumer culture and material desire as a starting point, this essay considers the relationship between the individual and …

The Legitimation Of Novel Technologies: The Case Of Nanotechnology, Anastasia E. Thyroff

Graduate Theses and Dissertations

Nanotechnology is the control, manipulation, and application of matter on an atomic and molecular level. The technology is complex and confusing to consumers, and its long-term safety and effect on the human body, as well as the environment, are unknown. However, for the past decade, nanotechnology has been used to develop consumer products and food with novel and attractive attributes.

Since nanotechnology is still not well known, it is not legitimized; that is, it has not been deemed safe and accepted by society. However, the market for nanotechnology is in the legitimation process. It will take an entire network of …

Canning Foods And Selling Modernity: The Canned Food Industry And Consumer Culture, 1898-1945, Kristi Renee Whitfield

LSU Doctoral Dissertations

At the turn of the twentieth century, Americans feared commercially canned foods. From the Spanish American War until well into the 1920’s, canned foods received a barrage of media attacks and accusations of unhealthiness, lack of cleanliness, and a lack of transparency and regulation in processing. Moreover, as gastrointestinal distress was quite prevalent among American society, many Americans feared that it was commercial foods that were making them sick. By the time Americans were coming home from World War II, the climate of opinion concerning commercially canned foods had changed, and this was in large part due to the unyielding …

From Here To InFinnerty: Tony Soprano And The American Way, Terri Carney

Scholarship and Professional Work - LAS

As fellow critics have pointed out in a myriad of published studies on the series, The Sopranos challenges the traditional gangster genre formula and brings the mob closer to all of us: Tony and his gang inhabit a recognizable world of Starbucks, suburbia, and SUVs. They discuss issues of the day, the same ones we discuss when we turn off the TV after the episode. In short, they inhabit a quotidian reality that is continuous with our own, and we are prevented from drawing the neat lines that allow us a comfortable remove from the horror of the “criminal world,” …

Scopophilia And Spectacle: Fashion And Femininity In The Novels Of Frances Burney, Cheryl Denise Clark

Dissertations

My dissertation investigates how the relationship between looking and being seen, or the interaction between scopophilia and spectacle, intersects with the rise of consumer culture and the ascendance of eighteenth-century fashion and fashionable places. By using Frances Burney’s novels as a lens through which to examine the eighteenth century’s fascination with looking, I consider the ways in which attracting “the look” or gaining attention through the visibility of stylish apparel and goods becomes a pathway to social agency in Burney’s novels. Fashion for Burney, I argue, emerges as a multifaceted system that manifests as a means of as social power …

A Vocation As Politics: Work And Popular Theology In A Consumer Culture, Jeffrey E. Scholes

Electronic Theses and Dissertations

The idea of vocation or a calling is particularly salient in much business motivational literature and popular Christian self-help books alike. Promoted is the idea of vocation that glosses over issues stemming from political power in the corporate workplace in order to given meaning to workers in spite of working conditions. In this form, vocations are unable to engage one's working life in ways that they can and should. I argue that recent trends in academic theologies of vocation as well as the role of consumer culture combine to allow the ascendancy of this form of the idea. I support …

Queer Identity? Discussing Identity And Appearance In An On-Line “Genderqueer” Community, Sharla N. Alegria

USF Tampa Graduate Theses and Dissertations

The relatively new field of Queer Theory creates ways of thinking about people living without binary gender, but does not provide for a research model with which to give context to the material struggles of such people. Through the use of Internet discussion groups, the current research project attempts to examine the challenges that people who identify with the concept "genderqueer" describe facing as they fashion selves in social interactions; a process which inevitably requires consumer goods that typically only allow for heteronormative binary gender. Findings suggest that there are similarities in how respondents came to identify with "genderqueer," but …