Arts and Humanities Commons^™

Effects Of Tattoos On Perceptions Of Credibility And Attractiveness, John S. Seiter, Sarah Hatch

Languages, Philosophy, and Communication Studies Faculty Publications

This study examined the effects of tattooing on perception of a male's and a female's credibility and attractiveness. 74 undergraduates viewed a photograph of a tattooed or nontattooed male or female model and then rated dimensions of the models' credibility and attractiveness. Analysis indicated that, although the models' attractiveness ratings were not affected by having a tattoo, their credibility ratings were generally lower when wearing a tattoo than when not wearing one.