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Graphic Design

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Flower Study, Haven Hinds Jun 2024

Flower Study, Haven Hinds

Undergraduate Theses, Capstones, and Recitals

This project is a study into extinct flowers, their histories, environments, biology, colors, and assigned personalities then manifested in 3D models and a digital book. The goal was to select six flowers with interesting histories and or cultural connections. Since the flowers can, for the most part, not be seen or kept they were created in Blender as accurately as possible. To give people a means of connection with the flowers, each was assigned a personality based on different factors. These factors could be the colors they possess, where geographically they thrived, parts of their history, and biological factors. To …


You, Me, And The Unknown: A Creative Exploration Into The Emotions We Feel About What We Don’T Understand, Selena G. Hall Jun 2024

You, Me, And The Unknown: A Creative Exploration Into The Emotions We Feel About What We Don’T Understand, Selena G. Hall

University Honors Theses

I’ve always found the concept of fear and anxiety to be incredibly fascinating. As someone who grew up with extreme anxiety, I always wanted to rationalize it and figure out exactly why I felt that way. Anxiety is the inherent fear of the unknown and I wanted to know more about why we fear what we don’t understand, or in other cases, why we love it. I conducted a research project on our perceptions of the unknown that resulted in an experimental page layout print publication where I shared the participant’s views on the unknown through a visual storytelling medium.


Variations On Noise, Clinton Van Arnam Jun 2024

Variations On Noise, Clinton Van Arnam

Masters Theses

Variations on Noise is a three-part collection: an index, a set of interviews, and a perspective on a working practice in graphic design and sound.

If noise is ubiquitous in our everyday lives, how do we define it and use it as a catalyst for dissonance and change? As a designer, I use noise algorithms to generate pseudo randomness and break up repetitive textures. As a musician, I use noise to create scores and performances that challenge our perception of what is comfortable and uncomfortable.

Seven interviews with designers, artists, musicians, and a Tibetan monk offer ways to approach the …


The Influence Of Culture On Graphic Design: Rebranding Glossier For The Japanese Market, Hannah Kuvshinov Apr 2024

The Influence Of Culture On Graphic Design: Rebranding Glossier For The Japanese Market, Hannah Kuvshinov

Senior Honors Theses

Due to globalization, many companies are expanding their reach into foreign markets that have different cultural contexts. As a result, having versatile branding that can be easily adapted to different cultures becomes extremely important when communicating with consumers from other countries. To develop this branding it is crucial for companies to employ cross-cultural design, which involves much more than simply translating text into the consumers language. In order to successfully expand its products to the Japanese market Glossier will have to apply cross-cultural research to redesign their current branding materials and communication channels. This project focuses on preserving brand cohesiveness …


Implementing Effective And Meaningful Environmental Graphic Design Within Modern Protestant Church Buildings In The U.S., Hannah Gilmer Apr 2024

Implementing Effective And Meaningful Environmental Graphic Design Within Modern Protestant Church Buildings In The U.S., Hannah Gilmer

Senior Honors Theses

The Church, the body of Christ, is filled with people gifted in visual arts, which should present boundless creative opportunities to encourage the body and glorify Christ. However, many modern Protestant churches in the U.S. do not reflect this creative potential in their interior spaces. Christian graphic designers have the unique gift of bringing all the visual arts together into a whole solution that communicates the message of the gospel with richness, power, and beauty. This thesis will show the process of creating environmental graphic design solutions that are intended to encourage a local church and glorify the Lord, building …


The Interaction Of Strategy And Design In Comprehensive Branding, Tiana Miller Apr 2024

The Interaction Of Strategy And Design In Comprehensive Branding, Tiana Miller

Senior Honors Theses

Branding directs how consumers view businesses. Focusing on strategy and design equally aids in making a brand comprehensive, cohesive, and effective. Different aspects of brand strategy determine how to effectively build the backbone of the brand. Understanding design elements and the creative process are important in developing the visual identity of the brand. The findings were combined to create comprehensive personal branding for Tiana Joy Creative. This creative application included an archetypal brand strategy with deliverables including a logo and brand elements.


Sarah Pohjola, Senior Art Exhibition Portfolio, Earth's Destruction, Sarah Pohjola Jan 2024

Sarah Pohjola, Senior Art Exhibition Portfolio, Earth's Destruction, Sarah Pohjola

Senior Art Portfolios

This work was created for the Senior Art Exhibition Portfolio 2024. This work includes graphic design and illustration focused on environmental conservation.


Sense Make Before Book, Bradley Sinanan Jan 2024

Sense Make Before Book, Bradley Sinanan

Theses and Dissertations

“Sense Make Before Book” is an Indo-Caribbean turn of phrase which refers to common sense being more important than book smarts. My sister sent me a post the other day on Instagram of an Trinidadian woman using this phrase, saying it was one of Indo-Caribbean origin. I was interested and asked my mom about it. My mom says that when she was younger my grandpa said it often around their house in Princes Town, Trinidad and Tobago. This adage feels charged thinking about the history of indenture and its effects on the Indo-Caribbean diaspora.

The written word of archival history …


Kentucky Crafted, 2023 (Fa 1403), Manuscripts & Folklife Archives Nov 2023

Kentucky Crafted, 2023 (Fa 1403), Manuscripts & Folklife Archives

FA Finding Aids

Finding aid only for Folklife Archives Project 1403. Audio, video, and photographs documenting folk artists in receipt of grants from the Kentucky Arts Council to train and mentor apprentices. Includes narrative stages in the “Folk Art Zone,” part of the Kentucky Crafted Marketplace at Alltech Arena in Lexington, Kentucky and held on 11-12 March 2023 in partnership with the Kentucky Arts Council, the Kentucky Folklife Program, and the WKU Department of Folk Studies & Anthropology.


Grateful But Discouraged, Noah Davisson Oct 2023

Grateful But Discouraged, Noah Davisson

Life in Letters: A Typographic Poster Exhibition Featuring Paul Laurence Dunbar

Dimensions: 30 inches wide, 36 inches tall
Inkjet on matte paper, printed on both sides

Artist's narrative: Letter 21 is from Paul Laurence Dunbar to Frederick Douglass, expressing his thanks to Douglass for his help in Chicago. Dunbar was showing his gratitude toward him and his wife and how he would not forget their kindness. Dunbar goes on to explain that he is not doing well mentally and that the people in his town did not support him — especially after he came back from Chicago. Dunbar explains how news of him getting thrown out of a hotel for being …


Don't Be Startled, My Dear Mother, Jon Quiroz Oct 2023

Don't Be Startled, My Dear Mother, Jon Quiroz

Life in Letters: A Typographic Poster Exhibition Featuring Paul Laurence Dunbar

Dimensions: 30 inches wide, 36 inches tall
Inkjet on matte paper, printed on both sides

Artist's statement:

In Letter 66, Paul Laurence Dunbar aims to reassure his mother, Matilda Dunbar, not to be so concerned about his whereabouts. He emphasizes that he will return home as soon as he can. Within the letter, he sends a $2 bill to give financial support during his busy schedule of recitals, particularly in the South—a gesture that underscores his devotion to his family’s well-being even in his absence. Dunbar reassures his mother that after gaining great success from his writing, all the financial …


Exiles: Trauma, Art & Design, Edwin Lew-Højbak Paquette Jun 2023

Exiles: Trauma, Art & Design, Edwin Lew-Højbak Paquette

University Honors Theses

A BFA thesis about the researching, writing, illustrating, and printing of a graphic novel. The story, an auto-biographical exploration of trauma using magical realism, is based on the Jungian psychology concept of shadow work and Internal Family Systems (IFS).


Writ In Water, Jack Tufts Jun 2023

Writ In Water, Jack Tufts

Masters Theses

This thesis celebrates impermanence; that all things are transitory, in a perpetual state of flux. Yet the idea of place is a perception that endures; it is what we carry with us.

Here lies this thesis, Writ In Water.

On the surface, there is a layer of impermanence: fragments dispersed, dissolved memories, words washed away. Water is a medium for memory, carrying the ephemeral debris on the surface. I take what the water gives me, reaching in to pull out the remains to build a home, for wherever the water takes me. I gather fragments as a form of …


Accompanied Solo: A Singer/Songwriter's Look Into The Music Industry From Design To Debut Album, Vivienne Mccracken May 2023

Accompanied Solo: A Singer/Songwriter's Look Into The Music Industry From Design To Debut Album, Vivienne Mccracken

Honors Theses

Vivi McCracken is my self-titled debut Extended Play Record (or EP) that consists of five original songs. This project encompasses all of my creative passions, with the aim of gaining knowledge of the music industry and what it takes to debut an album from concept to completion. I wrote the music, sang the songs for the recordings, and, for my BFA thesis exhibition, I designed all the graphics, merchandise, and collateral.

The cover art is intentionally minimal. I wanted the imagery to be the main focus, so I chose a condensed sans serif typeface that felt playful enough to complement …


All Clear: A Workbook For Sexually Active Accutane Users Who Can Become Pregnant, Taylor Petersen May 2023

All Clear: A Workbook For Sexually Active Accutane Users Who Can Become Pregnant, Taylor Petersen

Honors Projects

Accutane is a pill-based derivative of Vitamin A used to treat cystic acne. The process to start and continue the medication each month is tedious and full of potential for error. This is especially true for female patients who are able to become pregnant as they have the additional step of monitoring and updating their birth control through an online portal. Patients are treated like numbers and there is little to no customization within Accutane treatment from patient to patient. To make this worse, reliable information about the drug is scarce and many turn to social media platforms or other …


Chroma Cowboy, Jessica Gryder Apr 2023

Chroma Cowboy, Jessica Gryder

Electronic Theses and Dissertations

Chroma Cowboy consists of eleven canvases wrapped in used feed sacks layered with vinyl to create brightly colored narrative scenes. Pulling from Pop Art colors, cubism shapes and a consciousness of materials, I designed this body of work to give the hard-working cowboys, ranchers, and agribusinesses a way to have their stories told to a larger audience. The strain on ranches due to generational changes, politics and environmental circumstances makes it even more important to document this way of life. I strive to further advance and inform the general public’s knowledge of the unyielding lifestyle and dedication that it takes …


An Exploration Into Public Art, Samantha Fazio Jan 2023

An Exploration Into Public Art, Samantha Fazio

Williams Honors College, Honors Research Projects

This project explores both the processes of designing and creating a mural and the community impact of public art. It aims to answer questions including: What goes into creating a mural? What is public art and why is it important? How does it socially and economically impact the community and its members? In doing this project, I aimed to gain a deeper understanding of how to create a mural and of the greater cultural context that public art projects exist in.


Mycelium, Minjoo Lee Jan 2023

Mycelium, Minjoo Lee

Master's Theses

Mycelium (noun)

/mʌɪˈsiːlɪəm/

plural: mycelia

the vegetative, root-like part of a fungus, consisting of a network of fine white thread-like filaments (hyphae).

—————————

From as long as I can remember,

I’ve drawn inspiration from nature. I’ve always looked to create art and designs that contain the same visual elements and story-telling that is so present in nature.

In mycelia, I found inspiration in the fact that they are vital in terrestrial and aquatic ecosystems for their role in the decomposition of material. They give life to what has died, turning negative into positive.

TATUME ISLAND Tattoo Studio was born out …


Graphic Design & Painting, Emily Zepp Jan 2023

Graphic Design & Painting, Emily Zepp

Williams Honors College, Honors Research Projects

Starting with the desire to explore the connection between GD and painting, I realized the only difference between the two is the context in which the work is created. Both graphic design and painting seek to impart messages upon the viewer and explore a certain perspective. Success can be measured in both disciplines by the effectiveness of the communicated message.


Women's Hall Of Fame, Brianna Kean Jan 2023

Women's Hall Of Fame, Brianna Kean

Williams Honors College, Honors Research Projects

No matter how you identify we can all take actions in support of gender equality. Women have come a long way in society since Sacagawea’s time, but that doesn’t mean we live in an equal world. I was inspired by these ten women, and I hope you are too. Take that inspiration and turn it into action, so that maybe one day people might honor you for supporting women’s rights. This project honors ten women throughout history that have made an impact on women's rights and societal values. I created a portrait, a bio, and a poem that aims at …


Reimagining Discovery: Navigating Gutman’S Shelves, Annika Zitto Jan 2023

Reimagining Discovery: Navigating Gutman’S Shelves, Annika Zitto

Student Papers, Posters & Projects

Designer: Annika Zitto (she/they)

Background: Annika is a graphic designer from Hanover, PA. She is studying Visual Communication Design at Jefferson (Class of 2025) and works as a student researcher for Professor Renee Walker. She is the President for Jefferson’s AIGA Professional Association for Design chapter. Annika is also a research assistant for Dr. Radika Bhaskar with a focus on information visualization about bioplastics for educational outreach. Annika's research interest explores the intersections between user experience, accessibility, environmentalism, and urban design.

Project: This project is from Thomas Jefferson University's Experiential Graphic Design course (SDE 373) taught by Renee Walker, …


!, Nick Larson Jun 2022

!, Nick Larson

Masters Theses

This thesis uses the exclamation point to represent a way of thinking and working methodology. The exclamation point in mathematics represents a factorial function, an operation for determining all possible orders of a set. Colloquially, the meaning of the exclamation point relies entirely on context. Within a yellow triangle, it means caution or danger, but at the end of a sentence delivering good news, it means excitement. In the context of this thesis, the exclamation point represents enthusiastically and exhaustively reordering objects, words, and processes to highlight shifting meaning.


Re-Order The Order Of Thing, Yingxi Sabrina Ji Jun 2022

Re-Order The Order Of Thing, Yingxi Sabrina Ji

Masters Theses

Humanocentrism positions humans as the measure of all things; what we know as the ‘real’ or ‘true’ is perceived through this limited perspective. As a designer, I challenge the hierarchy, actively moving away from the notion that inanimate objects are subjugated matter.

In this body of work, I turn to actions of world-building to create immersive experiences where ‘objects’ become ‘subjects.’ They are rescaled and re-centered — called into prominence to become protagonists on the cultural and environmental stage. Through generating, collaging, and juxtaposing recycled facts, imagery and organic materials using digital filters, I insert absurdity as a breakpoint to …


Connect: Translating Complexity Through Visual Simplification, Ilhee Park Jun 2022

Connect: Translating Complexity Through Visual Simplification, Ilhee Park

Masters Theses

CONNECT: Translating Complexity through Visual Simplification brings complex data into concise visual systems that encourage ease of access. With a background in Human Factors Engineering, user engagement remains a central focus in my design. Whether reducing barriers to scientific information or untangling deeply complex data, design must contain intuitive concepts without the need for extended explanation. Using bold color and geometric shapes as the core design language to render pictorial narratives, this thesis maps my development as an information designer through modes of gathering, deciphering, and interpreting.


Alien Encyclopedia, Zengqi Guo Jun 2022

Alien Encyclopedia, Zengqi Guo

Masters Theses

Alien Encyclopedia is a body of work that analyzes, expands, redefines, and leverages the definition of “alien” as both problematic and an avenue of possibility. By mapping the word “alien” as a fragmented play of alternatives, I translate the lessons derived from this exploration into a maker’s lexicon. I use “alien” to frame my identity, as a prompt to ground my projects, a factor to interrupt existing typography and to spark questions, a generative tool to explore the interpolation between the familiar and unfamiliar, and to incite new solutions and actions to solve the problems we are facing now. Alien …


Slow Ruptures; Slow Formations, Asta Thrastardottir Jun 2022

Slow Ruptures; Slow Formations, Asta Thrastardottir

Masters Theses

Language shapes our understanding of identity, place, and self. As a graphic designer, I question the existing structures of language, while using it as a material to build new formations. Nudging against certainties, I challenge how the stories we are told can dispossess us, even flatten us.

My method is a constant attempt to peel back the layers and study what lingers below. When questions arise, I look to the ways in which visual artists and writers have seen through this surface. I observe, listen, and hold stories closely, passing them back and forth between my hands. Using annotation and …


Ports Of Entry, Forough Abadian Jun 2022

Ports Of Entry, Forough Abadian

Masters Theses

Ports of entry are places where one may lawfully enter a country by crossing land and sea borders‭. ‬This thesis frames the space conceptually where the boundaries of place, time, culture, and identity are crossed through existing ports or by building new ones. ‬

As an Iranian immigrant in the United States‭, ‬displacement of identity informs my worldview and design practice‭. ‬I find myself between two worlds, one inherited and the other adopted. ‬Both worlds are simultaneously active and exert their forces on my thought process‭. However, their interrelated dynamic is ambivalent because their path intersects and diverges unforeseeably‭. ‬My …


Openness, Qiwen Ju Jun 2022

Openness, Qiwen Ju

Masters Theses

We perceive the world as flat when we close one eye. When both eyes are open, the world takes on a three-dimensional quality.

Our childhood, education, family, and environment form and bind our cognitive perspective. As the ancient Chinese proverb goes: “You can’t see Mount Tai by blinding your eyes with one leaf.” Truth is exceedingly difficult to discern. Like the obscuring leaf, there are blind spots in our vision. Prejudice is often the narrow leaf that obstructs perception, preventing us from seeing with greater dimension.

For actual comprehension, we can only see through the eyes, hearts, and minds of …


Other Realms, Louis Rakovich Jun 2022

Other Realms, Louis Rakovich

Masters Theses

Can a system existing in rigid order be taken back to a state of malleability, a space of potential not yet actualized?

If creation reduces the infinite to produce the finite, then in the simplest sense, creation is the process of bringing something tangible, real, out of the ether—out of the primordial chaos of possibility. The technique of defamiliarization can be viewed as an agent of de-creation, the active reversal of creation, in order to make creation possible once again. As such it holds spiritual power in its own right.

In pursuit of this state of renewed potentiality, I use …


"Yay Area Fest" Proposal, Taira Tyler Matsuzaki Jun 2022

"Yay Area Fest" Proposal, Taira Tyler Matsuzaki

Graphic Communication

As an avid hip-hop music lover and producer, I always envisioned the creation of my own hip-hop festival theme and lineup. I used my senior project as an opportunity to execute this vision while showcasing all of the skills I have acquired as a Graphic Communication student. My project encompasses the creation of a marketing flyer, website prototype, app prototype, and social media animation for a hypothetical hip-hop festival. These deliverables highlight my abilities in learning new tools, graphic design, UI/UX design, and project management.