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Architecture Commons

Open Access. Powered by Scholars. Published by Universities.®

2005

Syracuse University

Architecture Thesis Prep

Branding

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Full-Text Articles in Architecture

Jersey [Limited]: Logistical Architecture, Dennis A. Daisey Oct 2005

Jersey [Limited]: Logistical Architecture, Dennis A. Daisey

Architecture Thesis Prep

"I am proposing a brand that benefits from the addition of architectural thinking in the analysis of the systems utilized by the fashion industry in the development of a new business model. The brand and business model are formulated by the fusion of an architectural sensibility in the consideration of space and form in addition to the study of business practices that have brought success to their respective companies."