Architecture Commons^™

Effects Of Augmented Reality Presentations On Consumer's Visual Perception Of Floor Plans, April L. Lutheran

Department of Computer Graphics Technology Degree Theses

Home architects and designers use many types of presentation drawings to convey design ideas. Augmented reality is a relatively new technology that can be used to aid in design and marketing for residential builders. An augmented reality presentation provides a more complete idea of a design than other presentations such as 3D model renderings and hand drawn artist sketches. While designers are accustomed to visualizing 2D plans, this task is difficult for home buyers. This difficulty has been associated with lower spatial ability in people who are not accustomed to reviewing plans. Augmented reality can be used to make visualization …