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Naturalizing The Neoliberal Subject, The Object: To Change The Soul, Hanneke Van Deursen

Architecture Thesis Prep

Neoliberalism exists in two forms: policy and ideology. On the policy side, a crusade of deregulation, privatization, and the competition was ushered in by Neoliberal politicians like Margaret Thatcher and Ronald Reagan. On the ideology side, Neoliberalism constructs for us a series of truth games. It tells us: our society is too complex for us to understand, and therefore it can not be ordered by humans. In contrast, the market is itself a mechanism of spontaneous order, and therefore is better suited to calculate, process, and order our society. Subsequently, it is humans who must adapt to the needs of …