Digital Commons Network^™

The Effects Of Culture On International Advertising Appeals: A Cross-Cultural Content Analysis Of U.S. And Japanese Global Brands, Dan Zhao

College of Journalism and Mass Communications: Professional Projects

An international advertising campaign can be standardized in creative strategy, but localized in execution. As an integral part of the execution, advertising appeals should be tailored to local culture to maximize the effectiveness of international advertising campaigns while minimizing cost. The purpose of this study is to investigate whether advertising appeals mirror predicable differences in cultural values.

This study is based on the influential Hofstede model (Hofstede, 2001; Hofstede & Mooij, 2010), which distinguishes cultures according to six dimensions. While individualism and collectivism have been widely discussed in published studies, other dimensions that are also important indicators of advertising appeals …

Endogeneity In Panel Stochastic Frontier Models: An Application To The Japanese Cotton Spinning Industry, Mustafa U. Karakaplan, Levent Kutlu

Economics and Finance Faculty Publications and Presentations

We present a panel stochastic frontier model that handles the endogeneity problem. This model can treat the endogeneity of both frontier and inefficiency variables. We apply our method to examine the technical efficiency of Japanese cotton spinning industry. Our results indicate that market concentration is endogenous, and when its endogeneity is properly handled, it has a larger negative impact on the technical efficiency of cotton spinning plants. We find that the exogenous model substantially overestimates efficiency in concentrated markets.

Carroll, Hillary Bellerby, 1908-1999 (Mss 615), Manuscripts & Folklife Archives

MSS Finding Aids

Finding aid only for Manuscripts Collection 615. World War II letters written by Hillary B. Carroll, while serving in the U.S. Army in The Philippines and Japan, to his wife Katherine “Kate” (Whallen) Carroll, in Bowling Green, Kentucky. Also includes some information and photos related to Carroll’s family.

The World Friendship Center, Japan, Josie Blumberg, Lindsey Peters

Presentations

Poster created by students in the 2017 IWU Freeman Asia Internship Program.

Shiro Oni Studio, Japan, Chase Bandolik, Christina Fitsalos

Presentations

Poster created by students in the 2017 IWU Freeman Asia Internship Program.

Self-Access Learning Center In Kanda University Of International Students, Japan, Qingying Huang

Presentations

Poster created by students in the 2017 IWU Freeman Asia Internship Program.

Internship At Foe Japan, Ruihan Li

Presentations

Poster created by students in the 2017 IWU Freeman Asia Internship Program.

Mizuno, Japan, Sean O'Carroll, Sara Dust

Presentations

Poster created by students in the 2017 IWU Freeman Asia Internship Program.

Joint Statement Of The 20th Asean+3 Finance Ministers And Central Bank Governors Meeting, 5 May 2017, Yokohama, Japan, Asean Plus Three

Documents

Yokohama, Japan

Winchel, Beulah Rhea, 1912-2015 (Mss 609), Manuscripts & Folklife Archives

MSS Finding Aids

Finding aid only for Manuscripts Collection 609. Correspondence, photographs, travel materials, genealogy, and other personal papers of Beulah R. Winchel, a Breckinridge County, Kentucky, native and a teacher and librarian who served in Japan, Germany and France with the U.S. Army Special Services and the Department of Defense Dependents Schools.

Japanese Tarot Cards, Laura Miller

History Faculty Works

This essay looks at selected images from tarot decks designed in Japan. Tarot decks reflect a deliberate adaptation process across both cultural and temporal borders, with visual components created and customized for a Japanese viewer. My aim is to consider the nature of these changes in imagery and to focus attention on an under-analyzed and mostly female-gendered domain. In particular, I look at the way the medieval European people and elements originally found on the cards are replaced with images from the world of Japanese art, history, and popular culture. These substitutions either gloss over the gaps between Western and …

Let Your Light Shine: A Holistic Reflection On The Individual In A Community, Nicole C. Argudin

All College Thesis Program, 2016-2019

"Sic luceat lux vestra," or “Let your light Shine” This phrase from the Gospel of Mattew stresses the importance that we all have a light or a talent and we should shine our light for all. The problem though is when we live in the same community for so long, we start to lose our uniqueness and eventually become close-minded to new experiences. By encountering and learning from other communities, we are made aware of this issue and other strengths and weakness of our own community that we take for granted. My disclaimer about this paper is that it is …

Anime And War, Carol Sun

Honors Papers and Posters

This poster examines the growth and development of anime in Japan in post-World War II Japan, particularly its ability to make audiences question the trajectory of humanity and society and to "critique the society that relies on technology...as a means to prevent or discourage war and conflict".

Religion And The State: The Influence Of The Tokugawa On Religious Life, Thought, And Institutions, Savannah A. Labbe

Student Publications

This paper describes the influence of the Tokugawa government on religious life in Japan. It focuses on the religious traditions of Buddhism, Shintoism, and Neo-Confucianism and how the state used these religions to their advantage. The Tokugawa had strict control over all aspects of Japanese life including religion and this paper explores that.

Financial System Report, Bank Of Japan/Central Bank Of Japan

Documents

No abstract provided.

The East China Sea In Dod China Military Power Reports, Bert Chapman

Libraries Faculty and Staff Scholarship and Research

The National Defense Authorization Act of 2000 saw Congress require the Department of Defense (DOD) to prepare an annual report on Chinese military power. This report contains classified and unclassified editions. Documenting Chinese military developments, strategy, and trends are critical parts of these reports. Beijing’s military activities in the East China Sea (ECS) are important report components. This work explains the importance of these and other DOD reports for those studying ECS developments, examines how DOD has documented Beijing’s military activities within these publicly accessible reports, and describes how members of Congress have reacted to ECS developments during the Obama …

Debate Over The Injection Of Public Funds Into Financial Institutions, Kengo Oomori

Documents

No abstract provided.

Principal Terms And Conditions For The Purchase Of Cp With Repurchase Agreements, Bank Of Japan/Central Bank Of Japan

Documents

No abstract provided.

Collateral Guidelines On Eligible Foreign Bonds, Bank Of Japan/Central Bank Of Japan

Documents

No abstract provided.

Making Sense Of The Rapidly Evolving Legal Landscape Of Solar Energy Support Regimes, Lincoln L. Davies

Utah Law Faculty Scholarship

Change defines the solar industry today. Photovoltaic (PV) panels have become far more prevalent globally; prices have fallen precipitously; and the rise of solar is causing shock waves throughout the electricity sector, with advocates pushing for “grid parity” and incumbents fearing a utility “death spiral.” Much attention has been paid to these shifts. Much less focus has been put on the dramatic changes now taking place in the legal instruments used to promote solar power. These changes are just as critical — and are intrinsically intertwined with — the evolution of the solar energy industry itself. As one set of …

Rainfall Effect On Sediment And Nutrient Fluxes In A Small Mangrove River, Okinawa, Japan, Kazumi Terada, Yukio Koibuchi, Masahiko Isobe

Journal of Marine Research

To understand the effect of rainfall on sediment and nutrient fluxes in a mangrove river ecosystem, field observations were conducted in the Fukido River, Okinawa, Japan. Water currents and water quality parameters (salinity and turbidity) were measured at the river mouth and upstream, and surface water samples were analyzed for nutrient concentrations (NO₃-N, NH₄-N, PO₄-P, SiO₂-Si, suspended solids [SS], total nitrogen [TN], and total phosphorus [TP]). Observations were conducted on both clear and rainy days, which revealed the effect of weather. SS flux at the river mouth (outflux to sea) and upstream …

Fukushima Daiichi-Derived Radionuclides In The Ocean: Transport, Fate, And Impacts, Ken O. Buesseler, Minhan Dai, Michio Aoyama, Claudia R. Benítez-Nelson,, Sabine S. Charmasson, Kathryn A. Higley, Vladimir S. Maderich, Pere Masqué, Paul J. Morris, Deborah H. Oughton, John N. Smith

Research outputs 2014 to 2021

The events that followed the Tohoku earthquake and tsunami on March 11, 2011, included the loss of power and overheating at the Fukushima Daiichi nuclear power plants, which led to extensive releases of radioactive gases, volatiles, and liquids, particularly to the coastal ocean. The fate of these radionuclides depends in large part on their oceanic geochemistry, physical processes, and biological uptake. Whereas radioactivity on land can be resampled and its distribution mapped, releases to the marine environment are harder to characterize owing to variability in ocean currents and the general challenges of sampling at sea. Five years later, it is …

Japan’S Proactive Multilateralism, Dennis T. Yasutomo, Tomoaki Ishigaki

Government: Faculty Publications

Japan’s 2013 UN Arms Trade Treaty diplomacy exhibited neither the standard minimalist, subservient negotiating style nor policymaking restricted to the usual actors. Juxtaposition of the treaty and the 2014 arms export policy revision illustrates how traditional ‘‘peace diplomacy’’ can evolve into ‘‘proactive pacifism.’’

Law, Society, And Setsuo: Miyazawa’S Influence On Socio-Legal Studies, Eric A. Feldman

All Faculty Scholarship

What Setsuo has accomplished over these past 30 years is nothing short of remarkable. I can think of no other scholar within or outside of Japan who has had a greater impact on both the legal academic community and society more generally. Indeed, when Setsuo was still quite young he had already written a number of influential articles. But they turn out to represent only a fraction of his extraordinary output over the next years. In reflecting on Setsuo’s many achievements, I am particularly drawn to comment on three of them. First, his empirical and comparative law and society scholarship, …

Confuciansim And Korean Dramas: How Cultural And Social Proximity, Hybridization Of Modernity And Tradition, And Dissimilar Confucian Trajectories Affect Importation Rates Of Korean Broadcasting Programs Between Japan And China, Brianna Jackson

Auctus: The Journal of Undergraduate Research and Creative Scholarship

On April 3, 2004, five thousand Japanese citizens arrived at Haneda, Tokyo Airport to meet famous Korean actor Bae Yong Joon: the male love interest in the Korean drama Winter Sonata (Lee 12). Commonly referred to as Yon-sama (roughly translated to “Prince Yon”), Bae Yong Joon quickly amassed a fanbase of love-struck, middle-aged Japanese women who fell in love with his character. Never before had the relationship between Japan and South Korea been as amicable as it had when Bae made his debut. Not even the 2002 jointly hosted World Cup had succeeded in easing tensions between the two neighboring …

Guidelines On Eligible Collateral, Bank Of Japan/Central Bank Of Japan

Documents

No abstract provided.

The Evolution Of Ownership Structure In Japanese Firms (1962-2012), Jungwook Shim, Toru Yoshikawa

Research Collection Lee Kong Chian School Of Business

In this chapter, we investigate the evolution of ownership structure and corporate governance in Japanese firms based on the entire population of listed firms from 1962 to 2012.