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Social Sustainability Of Non-Mega Sport Events In A Global World, Marijke Taks Jan 2013

Social Sustainability Of Non-Mega Sport Events In A Global World, Marijke Taks

Human Kinetics Publications

This contribution offers a theoretical perspective on the social impacts of sport events. Most research in this area has focused on global mega sport events (MSEs). However, given the fact that there are many more, smaller non-mega sport events (NMSEs) being organised in this global world, the paper calls for a reflection on how these smaller types of events can potentially contribute to benefit residents of local communities. The paper contrasts and compares social impacts and outcomes of both, MSEs and NMSEs, using four different perspectives: power relations, urban regeneration, socialisation, and human capital. There is reason to believe that …


Leveraging Sport Events For Participation, Marijke Taks, Laura Misener, Laurence Chalip, B. Christine Green Jan 2013

Leveraging Sport Events For Participation, Marijke Taks, Laura Misener, Laurence Chalip, B. Christine Green

Human Kinetics Publications

It is often claimed that sport events can stimulate interest and consequent participation in sport. The data on this matter are inconclusive. It is known, however, that sport participation is not being raised merely by the fact that an event is being hosted, but rather on the ways that an event is used to render desired effects (i.e., event leveraging). The purpose of this research project was to examine how medium sized sport events can be used to stimulate sport participation in host communities. Using a three-phased study, findings show that: (a) sport events are unlikely in-and-of themselves to generate …


Visitor Composition Andevent-Related Spending, Marijke Taks, B. Christine Green, Laurence Chalip, Stefan Kesenne Jan 2013

Visitor Composition Andevent-Related Spending, Marijke Taks, B. Christine Green, Laurence Chalip, Stefan Kesenne

Human Kinetics Publications

The purpose of this paper is to examine the spending patterns of non‐local participants and spectators at a medium‐sized international sport event, to segment their spending patterns and consider implications for the quality of each segment's event experience.