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Selected Works

2016

Social media

Articles 1 - 3 of 3

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Harnessing Yik Yak For Good: A Study Of Students’ Anonymous Library Feedback, Mark Robison, Ruth S. Connell Oct 2016

Harnessing Yik Yak For Good: A Study Of Students’ Anonymous Library Feedback, Mark Robison, Ruth S. Connell

Mark Robison

This study explores academic libraries’ potential uses of the mobile application Yik Yak, with particular focus on patrons’ anonymous feedback about library services and spaces. Over a 232-day period, the authors observed the Yik Yak feed for their university and recorded all yaks related to the library. A content analysis of the 249 library-related yaks found six distinct purposes that these library-related yaks served, from the perspective of the patron, that are of interest to the library: asking questions about library services; reporting problems with library spaces; reprimanding violations of and encouraging adherence to library policies; sharing compliments about library …


Harnessing Yik Yak For Good: A Study Of Students’ Anonymous Library Feedback, Mark Robison, Ruth S. Connell Oct 2016

Harnessing Yik Yak For Good: A Study Of Students’ Anonymous Library Feedback, Mark Robison, Ruth S. Connell

Ruth S. Connell

This study explores academic libraries’ potential uses of the mobile application Yik Yak, with particular focus on patrons’ anonymous feedback about library services and spaces. Over a 232-day period, the authors observed the Yik Yak feed for their university and recorded all yaks related to the library. A content analysis of the 249 library-related yaks found six distinct purposes that these library-related yaks served, from the perspective of the patron, that are of interest to the library: asking questions about library services; reporting problems with library spaces; reprimanding violations of and encouraging adherence to library policies; sharing compliments about library …


Social Media And Crisis Management: Cerc, Search Strategies, And Twitter Content, Kenneth Lachlan, Patric Spence, Xialing Lin, Kristy M. Najarian, Maria Del Greco Dec 2015

Social Media And Crisis Management: Cerc, Search Strategies, And Twitter Content, Kenneth Lachlan, Patric Spence, Xialing Lin, Kristy M. Najarian, Maria Del Greco

Patric R. Spence

The current manuscript explores Twitter use and content in the precrisis stages of a major weather event in the northeast. A multi-level content analysis of tweets collected in the lead up to landfall suggests that emergency management agencies largely underutilized the medium, and that actionable information was easier to find when searching along localized hashtags. The findings are discussed in terms of the Crisis and Emergency Risk Communication (CERC) model of crisis management and implications for emergency management agencies.