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Impact Of Online Shopping On Shopping Malls, Xaioxing Yan
Impact Of Online Shopping On Shopping Malls, Xaioxing Yan
Applied Economics Theses
The growth of e-retail has been a major discussion in the shopping characteristics of contemporary society. This has been a major concern as people strive to relate the exponential growth of online shopping to the recent decline in the growth of shopping malls. Various studies have significantly investigated the growth of online shopping and have always mentioned the impact of online shopping on shopping malls to be a negative one. This study focuses on testing that hypothesis. By exploring the possible relationship between certain factors such as the number of shopping malls and the percentage increase in online shopping retail, …
Online Product Reviews: Effects Of Star Ratings And Valence On Review Perception Among Those High And Low In Need For Cognition, Jacquelyn L. Schreck
Online Product Reviews: Effects Of Star Ratings And Valence On Review Perception Among Those High And Low In Need For Cognition, Jacquelyn L. Schreck
Honors Undergraduate Theses
The Internet is becoming the main source for various tasks, from learning, to working, and shopping. There are many websites one can use to shop. Almost all stores have a website from which you can order anything you might want. As online shopping becomes more prominent, it is important to understand the effects of the Internet and its product reviewers and, specific to this study, consumer decision making. This study seeks to understand the effect of star ratings and valence on review perception between the different cognitive levels of individuals. Recognition review perception, and intent to purchase were being measured. …