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Mobilizing The Masses: How To Save Your Local Coffee Shop, Dominique Becnel
Mobilizing The Masses: How To Save Your Local Coffee Shop, Dominique Becnel
Honors Theses
No abstract provided.
Roots, Rock And Public Relations: A Study Of The U.S. Government’S Use Of Music As A Tactic In Its Cultural Diplomacy Efforts, Katherine Sartain
Roots, Rock And Public Relations: A Study Of The U.S. Government’S Use Of Music As A Tactic In Its Cultural Diplomacy Efforts, Katherine Sartain
Honors Theses
No abstract provided.
Rethinking Gender And Image Politics On Social Media In The 2016 Presidential Election: A Case Study Of Hillary Clinton’S And Carly Fiorina’S Twitter Accounts, Kira A. Schuette
Rethinking Gender And Image Politics On Social Media In The 2016 Presidential Election: A Case Study Of Hillary Clinton’S And Carly Fiorina’S Twitter Accounts, Kira A. Schuette
Honors Theses
No abstract provided.
In The Shadow Of Big Oil A Media Content Analysis Of The 'Big Oil' Stigma, Camille Nicole Ivy-O'Donnell
In The Shadow Of Big Oil A Media Content Analysis Of The 'Big Oil' Stigma, Camille Nicole Ivy-O'Donnell
LSU Master's Theses
This study examined media frames newspapers use in their coverage of the oil and gas industry. A content analysis was conducted to analyze if the oil and gas industry was portrayed positively or negatively in Louisiana newspapers compared to Texas newspapers and how the coverage between states differs. This comprehensive content analysis of print media coverage analyzed newspaper articles and provided a detailed explanation of results about how the oil and gas industry was portrayed over a five-year period of time as compared to other studies, which only analyzed the industry during a crisis period. Through categorization of the frames …
Rhetoric And Food: The Rise Of The Food Truck Movement, Bryan W. Moe
Rhetoric And Food: The Rise Of The Food Truck Movement, Bryan W. Moe
LSU Doctoral Dissertations
This analysis is an attempt to study the rise of a new mobile food medium the food truck. I examine the movement of rhetorical actors, the situation, the audiences, and discourses created and sustained through rhetorical practices. These include looking into contemporary controversies, the history and storytelling that helps to convey identity, a new aesthetic experience created by the medium, and specifically their sophistic character and rhetoric helping them speak on issues of social justice and change. To understand these texts, I examine each of them in light of their rhetorical situation and the convergence of a multitude of kairotic …
Gender Stereotypes And The Strategic Use Of Emotions In The 2008 Elections, Newly Paul
Gender Stereotypes And The Strategic Use Of Emotions In The 2008 Elections, Newly Paul
LSU Doctoral Dissertations
Scholars examining gender bias in elections have found that voters’ stereotypical expectations of women and men candidates affect their vote choice. This dissertation examines gender stereotypes from the perspective of campaigns. Specifically, I examine how ad, candidate and election variables interact with gender stereotypes to determine the use of emotions in political ads. My analysis contains ad data for the 2008 Senate, House and gubernatorial races gathered from the Wisconsin Advertising Project, combined with original content analysis of 1,170,728 ad airings (3,424 unique ads). The results indicate that campaigns’ use of fear, anger, enthusiasm and hope appeals depends to a …
Sourcing And Framing Analysis Of Source Messages In The Coverage Of Armed Conflicts By American And British Foreign Reporters, Ellada Gamreklidze
Sourcing And Framing Analysis Of Source Messages In The Coverage Of Armed Conflicts By American And British Foreign Reporters, Ellada Gamreklidze
LSU Doctoral Dissertations
This dissertation contributes to closing several gaps in mass communication scholarship as well as indicates new avenues for further research in the area of sourcing and framing. This study explored whether reliance on official sources in foreign reporting of international crises is as heavy as the hypothesis predicts, and, by studying messages delivered by official sources in this coverage, revealed how those messages were framed. The results showed that officials were dominant sources of information in all the three media outlets studied. The results also supported the argument that the same indexing mechanisms are at force in foreign reporting and …
What Female Candidates Need To Know: Current Research On Gender Effects In Campaigns And Elections, Lauren Michele Leist
What Female Candidates Need To Know: Current Research On Gender Effects In Campaigns And Elections, Lauren Michele Leist
LSU Master's Theses
Studies show that the vast majority of people have no problem voting for a woman and that when women run they win as often as men, yet female representation remains startlingly low in the U.S. Women are 50.8 percent of the U.S. population, but they account for merely 19.4% of the 535 seats in Congress, 24.5% of statewide executive positions, 24.2% of state legislatures, and 17.6% of mayors in cities with populations over 30,000 (Center for American Women and Politics 2015). There is certainly much research dedicated to gender and politics. But what is missing from current literature is an …
Reporting For The State Department: Carl W. Ackerman's Cooperation With Government During Wwi, Meghan Elizabeth Menard
Reporting For The State Department: Carl W. Ackerman's Cooperation With Government During Wwi, Meghan Elizabeth Menard
LSU Master's Theses
The press was outraged when reports in 1973 exposed the CIA’s use of American journalists as undercover informants during the Cold War. The CIA-journalists link represented for the press a shocking break in the traditional line between journalists and government. A study of journalist Carl W. Ackerman’s experiences in the First World War suggests, however, that the CIA-journalists link has historical precedents in the practices of twentieth-century reporters. Ackerman, who later became the first dean of Columbia Journalism School, sent confidential reports to the State Department while reporting overseas for magazines and newspapers. He forged close relationships with a number …
Compromising The Craft: A Mixed-Methodological Analysis Of The Products And Processes Of Storytelling In Local Television And Digital News, Keren Esther Henderson
Compromising The Craft: A Mixed-Methodological Analysis Of The Products And Processes Of Storytelling In Local Television And Digital News, Keren Esther Henderson
LSU Doctoral Dissertations
Before the Telecommunications Act of 1996, station ownership was highly restricted to ensure that owners could not dominate in any one market nor own more than a handful of stations across all markets. The Act deregulated station ownership, redefining the role of the station owner from a financial supporter of public communication to an aggressive competitor in the television marketplace. With nearly three quarters of Americans citing local television and digital journalism as their top sources for information, this study serves two purposes: (1) to confirm the existence of storytelling as a professional, value-driven journalistic behavior in local television news …
Examining Electronic Medical Records System Adoption And Implications For Emergency Medicine Practice And Providers, Barbara Cook Overton
Examining Electronic Medical Records System Adoption And Implications For Emergency Medicine Practice And Providers, Barbara Cook Overton
LSU Doctoral Dissertations
This ethnographic research study documented the use and effects of an electronic medical records system (EMR) by healthcare providers working in a community hospital-based emergency room. Using data collected from participant observation, in-depth interviews, questionnaires, and hospital documents, the research findings suggest EMRs impinge providers’ agency, alter emergency room systems, affect communication patterns among providers, and exacerbate structurational divergence (SD) conditions. Findings suggest that providers’ attempts to regain lost agency tips the SD-nexus into an SD-cycle, characterized by negative communication spirals between providers. The discussion chapter examines the impact of EMRs on emergency room structures, system reproduction, providers’ workflow and …
"Operation Red Campus”: An Experimental Analysis Of Crnc Advertisements Targeting The Millennial Generation, Ellen Mullee Schmidt
"Operation Red Campus”: An Experimental Analysis Of Crnc Advertisements Targeting The Millennial Generation, Ellen Mullee Schmidt
LSU Master's Theses
Using an experimental survey design, this study evaluated an advertising campaign developed by the College Republican National Committee targeting Millennials in the 2014 midterm elections. Three particular advertisements from “Operation Red Campus” were selected and tested using a pre-survey and two post-surveys. Due to data constraints, only the results of the first post-survey were used in this analysis. This campaign was designed in response to the Republican Party’s continued problems of low youth turnout and poor party perceptions. This thesis analyzes the effectiveness of the strategies employed by the CRNC to target 18-24-year-olds with this campaign, adding to the limited …
Regarding Suicide: A Textually Informed Rhetorical And Psychoanalytic Construct Of The State Of Disconstituency, Disconstitutive Rhetoric, And The Disconstituent As Related To The Constitutive Rhetorical Structure Of The Vanishing Subject, Charles Stowers Womelsdorf
Regarding Suicide: A Textually Informed Rhetorical And Psychoanalytic Construct Of The State Of Disconstituency, Disconstitutive Rhetoric, And The Disconstituent As Related To The Constitutive Rhetorical Structure Of The Vanishing Subject, Charles Stowers Womelsdorf
LSU Doctoral Dissertations
Suicide contagion is a real phenomenon. The stigmatization of suicide attempters, completers, survivors of suicide loss, and the idea of suicide itself is at least partly to blame for these outbreaks. Regarding suicide as an analyst, journalist, witness, responder, or bereaved family member or friend can be a devastating form of metaphorical and literal looking. Through a psychoanalytic understanding of constitutive rhetoric, this dissertation offers a textualized way of considering the difficult process of giving individuals who have completed suicide one’s regard. Beyond just suicide, this rhetoric of regard presents the disconstituent as the lost persona that withdraws from identification …
The Unattainable Ideal: Walter Lippmann And The Limits Of The Press And Public Opinion, Amy Solomon Whitehead
The Unattainable Ideal: Walter Lippmann And The Limits Of The Press And Public Opinion, Amy Solomon Whitehead
LSU Master's Theses
Walter Lippmann’s classic work, Public Opinion, crystallized thinking about the dynamic relationship between the press and public opinion, and clarified the role of each in democracy. Evaluations of that book, however, tend to be one-dimensional. Public Opinion captured just one iteration of his thinking on the subject, not his final statement on the matter. A comprehensive survey of his writing reveals Lippmann’s views on the press and public opinion were not static, yet the attention Public Opinion receives continues to overshadow his other works; his evolving views on the press and public opinion are rarely mentioned. Although his views shifted …
Communicating Sustainability With Visuals: Issue Perception And Issue Engagement, Zeynep Melis Altinay
Communicating Sustainability With Visuals: Issue Perception And Issue Engagement, Zeynep Melis Altinay
LSU Doctoral Dissertations
Today the list of environmental disasters threatening lives and natural resources has expanded to include many causes. Even though sustainable solutions have never been so urgent, public still issues low priority to many of these serious threats. Many impacts of environmental deprivation, such as coastal land loss, are invisible to the untrained eye, causing individuals to distance themselves psychologically from the risks. The slow pace of environmental degradation constitutes one of the biggest challenges in sustainability communication. The success of sustainable development will require the public to undergo a significant shift in thinking about environmental issues. This dissertation systemically investigates …
Mark Twain, James Thurber, And David Sedaris: American Literary Humorists, Liz Sills
Mark Twain, James Thurber, And David Sedaris: American Literary Humorists, Liz Sills
LSU Doctoral Dissertations
This analysis probes the unique nature of the American Literary Humorist by looking at three exemplary cases of this type of figure: Mark Twain, James Thurber, and David Sedaris. Rather than dissecting their works to the point that they become unfunny, this piece examines their interaction with the times and publics that form their audiences. Doing so allows us to better understand their resonance both during their own times and today and gives us a better look at what really makes them stand out in the history of American letters.
The Spiral Of Silence In Virtual Space: Examining How Expert Participation, Digital Media Form, And Opinion Congruency Relate To Opinion Expression, Yiwei Zhang
LSU Master's Theses
This study tested the spiral of silence in both Social Networking Sites (SNS) and online discussion forums. It argued that online expert participation may influence people's willingness to take part in an online discussion. A two (opinion climate) by two (expert participation) experiment was designed to examine how expert participation influenced the relationship between people’s willingness to speak out and opinion climate with the controversial topic: abortion. In this study, the spiral of silence effect was only found when experts were present in the discussion.
How Local Nonprofit Organizations Can Use Narratives To Build Organizational-Public Relationships On Digital Media, Ryan Patrick Delaune
How Local Nonprofit Organizations Can Use Narratives To Build Organizational-Public Relationships On Digital Media, Ryan Patrick Delaune
LSU Master's Theses
The nonprofit sector’s adaptation and implementation of digital media is one that has received surprisingly little exploration. While some research has been conducted in this area, these studies tend to generalize results across all organization types within the nonprofit sector. Often, these studies overlook specific advantages nonprofits of varying types, sizes, and locations may potentially have in regard to fostering relationships with their communities. This study explores how these differences may impact organizational use of digital media, and how organizations can potentially use these media to more efficiently achieve their goals. Specifically, this study focuses on the use of narratives …
Engagement Across The Pond: The Nfl's Attempts To Increase Social Media Engagement Through The Cultural Targeting Of Messages, Isabelle Moore
Engagement Across The Pond: The Nfl's Attempts To Increase Social Media Engagement Through The Cultural Targeting Of Messages, Isabelle Moore
LSU Master's Theses
With more and more sports organizations reaching saturation points in their current home markets, the search for new, untapped, international audiences is on. Reaching out to these new markets has been made much more simple by the digitization of communication, and particularly the global spread of social media. The NFL, as the United States’ most popular sports league has been targeting the United Kingdom as it’s next market since the mid-2000s, and has gone as far as setting up a separate UK branch of their communications division (NFL UK). The NFL faces several challenges in engaging new fans in this …
All The Science That Is Fit To Blog: An Analysis Of Science Blogging Practices, Paige Brown Jarreau
All The Science That Is Fit To Blog: An Analysis Of Science Blogging Practices, Paige Brown Jarreau
LSU Doctoral Dissertations
This dissertation examines science blogging practices, including motivations, routines and content decision rules, across a wide range of science bloggers. Previous research has largely failed to investigate science blogging practices from science bloggers’ perspective or to establish a sociological framework for understanding how science bloggers decide what to blog about. I address this gap in previous research by conducting qualitative in-depth interviews with 50 science bloggers and an extensive survey of blogging motivations, approaches, content decisions rules, values and editorial constraints for over 600 active science bloggers. Results reveal that science blog content is shaped heavily by not only individual …
Different Approaches To Investigatory Journalism In The Muckraking Era, Tim Vest Klein
Different Approaches To Investigatory Journalism In The Muckraking Era, Tim Vest Klein
LSU Master's Theses
The muckraking era is seen as a golden age of investigatory journalism. This thesis argues that within the muckraking era, there were a number of distinct types of journalism. To understand the muckrakers, we must recognize these different types of investigatory journalism and the potential influence the different types of storytelling can have on public opinion. Fourteen of the preeminent muckrakers are analyzed based on their most important investigatory journalism articles
Correcting The Conversation: An Argument For A Public Health Perspective Approach To University Timely Warnings About Sexual Assault, Ashley Hesson
Correcting The Conversation: An Argument For A Public Health Perspective Approach To University Timely Warnings About Sexual Assault, Ashley Hesson
LSU Master's Theses
Reports of sexual violence should be written from a public health perspective approach to appropriately frame the occurrence and encourage accurate understandings of sexual assault as a larger societal issue. This research consists of two studies to investigate the way universities do (and should) communicate about sexual violence with their students. For Study 1, interviews were conducted with a random sample of public state Universities regarding their emergency alert processes and template usage to determine current emergency communication practices. The majority of universities contacted do not have a template or best practice guidelines in place for creating timely warnings. For …
Framing Theory And Its Application To The Fracking Controversy In St. Tammany Parish, Lindsay Colleen Rabalais
Framing Theory And Its Application To The Fracking Controversy In St. Tammany Parish, Lindsay Colleen Rabalais
LSU Master's Theses
When Helis Oil & Gas Company announced it was interested in drilling for oil in Louisiana’s St. Tammany Parish, it ignited a firestorm. The proposed drilling project would use hydraulic fracturing – or “fracking” – causing some residents to voice their concerns for the parish’s wellbeing. My thesis looks to framing theory to analyze how local media covered the issue, as well as the effects those frames might have on public policy and the lawsuits that arose out of the proposed drilling operation. I performed quantitative and qualitative content analyses of local media coverage of this issue from April 2014 …
Musicking New Orleans Street Musicians: A Methodology For Writing About Music, Savannah Cadi Rose Ganster
Musicking New Orleans Street Musicians: A Methodology For Writing About Music, Savannah Cadi Rose Ganster
LSU Doctoral Dissertations
This project argues for the use of performative writing as a methodology for writing about musical performances. An analysis of recent scholarship on music and musical performances written by performance studies scholars supports the use of performative writing in texts that address musical performances. In order to further this methodological claim, this study uses performative writing to document both historical and present day accounts of musical performances of street musicians in New Orleans. Utilizing Foucault’s theories on and Roach’s model of genealogy, Bruner’s notion of reflexive ethnography, and Small’s concept of musicking, I theorize, on a meta-methodological level, that performative …
Natural Order: The Case For Applying Biomimetic Design Principles To Mass Communication Technology Design, William Glass
Natural Order: The Case For Applying Biomimetic Design Principles To Mass Communication Technology Design, William Glass
LSU Master's Theses
In this paper I tested the effectiveness of a biomimetically designed classifier algorithm in an effort to support a new argument for the systemic application of biomimetic design principles to mass communication technology. To supplement the purely system-level test, I conducted a series of interviews with interface-level designers regarding their own design strategies, generally accepted design strategies in the field of mass communication technology design, new design strategies, and the landscape of the field in general. The findings of my test lend strong credence to biomimicry's potential systemic contribution to mass communication technology design, and the tone of the interview …
Public Perception Of Male Athletes Vs. Female Athletes In The Media, Kaleigh Elizabeth Dickson
Public Perception Of Male Athletes Vs. Female Athletes In The Media, Kaleigh Elizabeth Dickson
LSU Master's Theses
In this experiment, my goal was to determine if public perception of female athletes differed from public perception of male athletes. Female athletes are underrepresented in the media (Eastman and Billings, 2000), and because of this, public perception of male athletes might differ from their perceptions of female athletes in the media. I hypothesized that my respondents would best remember the female athletes appearance, best remember the male athletes interview content and that the female and male respondents who took my experiment would evaluate each athlete differently based on their own gender and the athletes’ gender. My results indicated that …
Defining Dad: Media Depiction Of The Modern Father In Print Advertising, John Robert Evans
Defining Dad: Media Depiction Of The Modern Father In Print Advertising, John Robert Evans
LSU Master's Theses
From an advertising perspective fathers are a highly attractive consumer demographic. In order to market to this audience it is important to understand how fathers are framed. With an increase in the number of fathers identifying themselves as caregivers according to the 2012 census, effective marketers would be well-served if they understood what type of frame applies when fathers are employed vs. stay at home. This analysis used framing theory to determine how message givers use frames within their advertisements to explain which particular aspects of the father are given salience. This study is a content analysis of father frames …
Organizational Twitter Use: A Qualitative Analysis Of Tweets During Breast Cancer Awareness Month, Pratiti Diddi
Organizational Twitter Use: A Qualitative Analysis Of Tweets During Breast Cancer Awareness Month, Pratiti Diddi
LSU Master's Theses
One in eight women will develop breast cancer in her lifetime. The best-known awareness event to fight the health issue is Breast Cancer Awareness Month (BCAM). Twitter is a growing source of health information amongst users; however, little research exists into understanding how various organizations use their Twitter accounts to communicate about breast cancer during BCAM, as well as implications of this use for the health information consumers. In this context, there is also a dearth of research about if, and how organizations use behavioral change theories to tailor their social media content or not. The paper explored through qualitative …