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A Qualitative Study Of The Growth Strategies Of Mature Small Businesses, Racquel Thompson-Elliott
A Qualitative Study Of The Growth Strategies Of Mature Small Businesses, Racquel Thompson-Elliott
Walden Dissertations and Doctoral Studies
Some small businesses have slower growth as they age and have limited strategies to maximize profit, productivity, and job creation. The purpose of this qualitative study was to explore the strategies small business managers use to capitalize on growth opportunities. Area small business managers and support program stakeholders could gain new knowledge to develop effective support for mature small businesses. Twenty managers participated in this case study. These managers were from small businesses operating in the state of Florida for more than 5 years with less than 500 employees. The data collection approach included purposeful sampling and semistructured interviews with …